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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

A Guest Post by Amanda Levenson, UMASS at Amherst Student, PR Expanded Infographic Contest Winner. For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. Amanda can be reached at alevenson15@gmail.com and followed on Twitter at @Amanda_Levenson.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Cision

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. RISING 2017 MEDIA TRENDS.

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Launching the FEEL First Before You Communicate MODEL [INFOGRAPHIC]

Deirdre Breakenridge

What you see on Instagram, Facebook, Twitter, or any platform does not always give you a clear picture of someone’s life, what is going on in their world or how they are truly feeling. The data you collect and analyze on social media is based on what people want to share with you, and how they want to be seen.

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How Best To Twitter – Everything You Wanted to Know, But Didn’t Have Time to Find Out

PR Matters

Besides living our lives, there are millions of us who want to keep up with our activities on Twitter and to know we’re doing a good job about it. So I thought it was about time to share this bundle of informative Twitter joy to the wider world. The bundle includes: A Terrific Beginner’s Guide to Twitter. collection.

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Five Activities to Grow your Twitter Community

Deirdre Breakenridge

My course, Social Media and Public Relations, kicked off last week with the students building and branding their Twitter profiles and actively engaging in our classroom community (#UMASSPRSM). Here are five tips to help you grow your Twitter community and to find great opportunities that can materialize far beyond your Twitter feed.

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Infographic: How Can You Slay Social Trolls?

Cision

Eighty-eight percent of trolls prefer Twitter. To prevent a crisis from taking off, take a look at the following infographic. With social listening tools and a strong army of third-party advocates, your brand can identify damaging content, debunk trolls’ tales and protect your reputation. Track their tweets and respond in real-time!

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Get Your Free 2015 Social Journalism Study…& Infographic!

Cision

Four years ago, a majority of journalists were hesitant to utilize Twitter and Facebook, and seemed especially skeptical about how these sites could help them reach audiences near and far. For a quick look at what’s in the study, check out the infographic below. With data from journalists in 11 countries, including the U.S.,