ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

As much as video content has grown in advertising, marketing, and PR , data shows that it continues to expand. WebpageFX predicts that by next year, 90% of online content will be video. Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. A public-facing CEO.

Video 149

Video Case Study Agriculture B2B 149

5W PR

SEPTEMBER 26, 2024

Outlining the types of content to be created, such as blog posts, videos, infographics, and social media content, and establishing a consistent publishing schedule is vital. Enhancing visual appeal with images, videos, and infographics helps break up text and improve content engagement.

Infographics 78

Infographics Engineering Comparison Case Study 78

Prohibition

AUGUST 17, 2021

Video content is nothing new but with the introduction of video only social media platforms such as TikTok and the launch of Instagram’s IGTV and Reels – concise an consumable content is a strong content marketing tactic. Videos are more likely to be shared by online users. Why is this? Bite sized content.

Content Marketing 62

Content Marketing Video Marketing Product Launch 62

The Proactive Report

NOVEMBER 14, 2022

Download the full PDF version of the infographic here . Adding data visualizations , infographics, images, and videos to your text not only makes it more interesting and attractive, but it can help your message to be absorbed better too. Each year video usage online continues to grow. 2023 is right around the corner.

Digital PR 264

Digital PR Marketing Infographics Video 264

Deirdre Breakenridge

AUGUST 12, 2019

If you’re interested in learning more about how to FEEL first and knowing the AGENDA before your interviews, here’s a video about a workshop on speaking and media interviews that may help you. Do you know the AGENDA before your media interviews?

Interviews 157

Interviews Infographics Media Media Training 157

Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. However, the benefits of video content extend beyond mere simplification.

Infographics 78

Infographics Financial Video Leadership 78

Sword and the Script

NOVEMBER 18, 2017

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics. 1) Data visualization.

Infographics 68

Infographics Data Case Study Content Marketing 68

5W PR

AUGUST 23, 2024

Infographics, images, and videos can break down complex information into easily digestible formats. An infographic explaining the human digestive system, for instance, can be more effective than a lengthy text-based explanation. Additionally, videos can bring content to life, making it more memorable and shareable.

Education 78

Education Infographics Case Study Exercises 78

HMA Public Relations

AUGUST 22, 2023

From videos to infographics to memes, visuals have become an essential marketing element for businesses. Justin Liggin talks visual marketing and shares how you can get creative with your content in this blog post. Read more!

Infographics 84

Infographics Marketing Video Creativity 84

ReimaginePR

JULY 18, 2016

Who can even remember a world without online videos? Between sharing funny videos on social media, looking up helpful how-to’s or learning about a brand on their website, it seems like we can’t go a day without watching at least one video online. So, what makes videos so appealing to so many people? Click Here. #1:

Video 120

Video Infographics Branding Brand 120

Marketwired

DECEMBER 10, 2015

Check out the survey highlights in our original infographic and read more in our news release. As consumers increasingly look for relevant and engaging multimedia content, it’s no surprise that PR and marketing pros are answering the call by producing and sharing photos, video, infographics and other visual content with their audiences.

Infographics 100

Infographics Survey Content Marketing Marketing 100

Critical Mention

JUNE 4, 2019

Video marketing has become the frontrunner of online content. YouTube is the second largest search behind Google, and Statista found that 95% of viewers are more likely to remember a CTA after watching a video, compared to 10% when reading it in text format. The post TikTok: The Next Big Thing in Video Marketing?

Video 60

Video Marketing YouTube Infographics 60

PRSay

JUNE 28, 2023

and clearly articulates the who, what and why Includes compelling, high-quality visuals: photos, videos, infographics or data visualizations Features content that adds credibility and validation: unique data or research, testimonials or quotes from experts or executives Is formatted strategically (e.g.

Brand 145

Brand Branding Infographics How To 145

ReimaginePR

JULY 16, 2015

Because we love you, one handy dandy, super duper, mostly all-in-one-place Brand Video Checklist to ensure you don’t forget anything when you develop, write and shoot your next video. You mean that much to us…

Video 120

Video Brand Branding Writing 120

Beyond PR

APRIL 26, 2017

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. Keep it short and sweet.

Infographics 72

Infographics Brand Branding Video 72

Flack's Revenge

APRIL 16, 2020

when using Zoom, or another service, you don’t want to come off like the jokers in the SNL video, above. When asked to create an infographic, e.g., we often call in a partner with this skillset. Visme makes it easy to design infographics, and other visuals that combine data and charts. Designing at Home.

Infographics 315

Infographics Enterprise Pitching Meeting 315

Cision

DECEMBER 5, 2017

Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics are easy to read, easier to digest and boost engagement by up to 3x. To promote an infographic, you first have to create an infographic. Ah, video.

Infographics 235

Infographics Case Study Content Marketing Video 235

PR for Anyone

OCTOBER 27, 2021

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Go to www.Canva.com and create great free images (already pre-sized for you) or record videos to go with these topics. Create and post a video. How to Create Content Fast?

Real Estate 227

Real Estate How To Infographics Video 227

Deirdre Breakenridge

AUGUST 28, 2019

My FEEL First research and the accompanying model [ Note : this is the 2nd iteration of the Infographic] came to life after the tragic loss of a loved one, my stepdaughter. Here’s my video with more on FEEL First and how to take this approach to a new level. I had to say goodbye to a cherished relationship.

Ethics 262

Ethics Infographics Video How To 262

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

PR for Anyone

JULY 27, 2024

Here’s how you can use visuals effectively: Infographics : Create infographics that compare athletes’ performances, training regimes, or the history of the Olympics. Videos : Share short videos with tips, interviews, or behind-the-scenes looks at your business’s connection to the Olympics.

Media 130

Media Pitching Local Training 130

Cision

JANUARY 9, 2018

Infographics. Informative, aesthetic infographics drive immense engagement. Infographics are plug and play, citable and are liked and shared 3x more on social media. OpenTable used infographics to garner earned media and boost engagement from targeted yet unexpected audiences. Increase views and engagement by up to 2.8x

Case Study 210

Case Study How To Infographics SEO 210

Contently - Strategy

SEPTEMBER 18, 2024

For example: Multimedia content: Videos, infographics, podcast An estimated 3.63 billion people worldwide will watch digital video content in 2023. Yet only 12 percent of marketers feel like they’re using video to its full potential. In fact, it’s estimated that one minute of video is worth 1.8

Content Marketing 98

Content Marketing Creativity Marketing eBook 98

Sword and the Script

JUNE 18, 2016

That’s according to a survey of 1,200 “social dads” by Social Media Link and presented in the infographic – Dads Do Social – published nearby. In an introduction to the infographic, marketing director Jordon Ben writes: “Today’s dads are social, vocal and see their online world as a communal resource to help them make decisions.

Infographics 60

Infographics Social Media Media Survey 60

Solo PR Pro

MAY 15, 2018

It’s no secret that video is a key tactic for public relations and marketing professionals. The latest data shows that by 2019, 80% of all internet traffic will be video-based. How are you using video? Consumers are self-educating, with 90% using video to self-educate before making a purchasing decision. Formal Video.

Video 57

Video Marketing Mobile YouTube 57

Axia PR

JANUARY 7, 2024

However, the power of compelling images, videos, infographics, and other visual assets is just as important for catching a journalist's attention and getting your story covered. Visuals grab attention, tell a story, and expand coverage. There are three key reasons why multimedia is essential in your news releases.

Infographics 62

Infographics Video Company Media 62

Cision

SEPTEMBER 7, 2017

The easiest way to do that is by including multimedia elements — whether photos, infographics, videos or audio clips. Most companies have websites full of engaging images and video to appeal to online audiences. So why not apply the same rules to your press releases, to get more attention? Personalize Your Brand. Conclusion.

Infographics 283

Infographics Consumer Video Examples 283

5W PR

MARCH 27, 2024

Experiment with diverse formats like infographics, videos, podcasts , or even interactive elements. Use attractive images, infographics, and videos to captivate attention and make the message stand out. Once this information is collected, companies are able to tailor their content to be pertinent and captivating.

Publicity 78

Publicity Strategy How To Marketing 78

Norton's Notes

OCTOBER 21, 2014

I know how long a good infographic can take. I have created a couple in the last 12 months one was a social media timeline and the other was a social media cheat sheet with all the picture and video sizes in it. Amusing Marketing Social Media Training and Tips infographic world'

Infographics 56

Infographics Social Media Media Training Media 56

Shift Communications

JANUARY 16, 2018

In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. And of course, that includes news organizations, corporate Facebook pages, pre-recorded videos, things like that. [00:01:02] Christopher S.

Facebook 116

Facebook Video Brand Branding 116

PR 20/20

NOVEMBER 11, 2016

Obviously items like viral videos or viral articles will do the trick, but infographics and other forms of visual content are also a great way to stimulate sharing. A recent study found that infographics are shared 3x more often than any other visual item. Which content types receive the most attention?

Infographics 80

Infographics SEO Strategy Viral 80

Solo PR Pro

DECEMBER 1, 2015

Video company Wyzowl produced this infographic to illustrate the point, including some helpful tips: According to some sources, human attention spans are shrinking at a rapid rate and topics actually hold our attention for less time than our fishy friends.

Infographics 40

Infographics Video Company Publicity 40

Business Wire

OCTOBER 30, 2017

Make it easy for reporters to tell a compelling story by adding photos, videos, and infographics. Give them easy content to use including infographics, PDFs, and Customer Testimonials. Include videos but keep them short. Reporters need your multimedia content to create a compelling story. Humans are visual learners.

Infographics 154

Infographics Travel Product Launch Video 154

5W PR

FEBRUARY 22, 2024

Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism. Movies, TV shows, and even YouTube videos offer moving experiences, immersing the public in fictional worlds or showcasing the beauty of reality.

Media 78

Media YouTube Transportation eBook 78

Solo PR Pro

MAY 31, 2016

While other social media channels are a mix of news, silly photos and viral videos, LinkedIn continues to be viewed as the largely no-nonsense site for business. This infographic from Mike Dane, PR Manager of TruConversion provides 18 tips to help you perfect your LinkedIn profile.

Infographics 40

Infographics LinkedIn How To Viral 40

PRSay

AUGUST 23, 2016

If you use the internet frequently, you will probably say that pictures and videos are an important part of the experience. The emergence of pictures and videos on the web. More speed over time also created the possibility to include videos. *This article was provided by Cision , a PRSA partner. But just how important are they?

Video 60

Video Financial Infographics Web 60

PRSay

AUGUST 10, 2016

If you use the internet frequently, you will probably say that pictures and videos are an important part of the experience. The emergence of pictures and videos on the web. More speed over time also created the possibility to include videos. *This article was provided by Cision , a PRSA partner. But just how important are they?

Video 60

Video Financial Infographics Web 60