ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well. Referring to other media interviews.

Interviews 251

Interviews Media Television Media Training 251

PR for Anyone

AUGUST 19, 2020

In this time of new normal, “virtual” seems to be in our everyday language and learning how to do virtual interviews is crucial if you want to start or continue to be a media expert in your field. Interviewing virtually is different than in person. A virtual interview is much different than an in person interview.

Interviews 246

Interviews Video Television YouTube 246

ImPRessions - Crenshaw Communications

APRIL 11, 2024

Mr. Sackur interviewed Mr. Ali about his country’s vast oil reserves and their impact on both the country and the climate. The full exchange is well worth a look, but the two-minute portion that has gone viral is a must-watch example of how to turn the tables in an adversarial media interview.

Interviews 193

Interviews How To Media Viral 193

Onclusive

FEBRUARY 22, 2018

The name doubly fits, since our job is to manage TMI (“too much information”). The post AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh appeared first on AirPR. We keep things simple. TMI does PR. We focus on working with non-profits, small businesses, women CEOs and business owners.

Interviews 284

Interviews Radio Small Business Pitching 284

Remote PR Jobs

OCTOBER 29, 2024

The job search can be challenging—first, there’s the resume, then the cover letter, followed by the interview process. You can often find their contact information on the company website or LinkedIn. If you’ve secured media placements, dive into how you did it—whether through positioning or coordinating interviews.

Publicity 221

Publicity How To Examples Crisis Management 221

ImPRessions - Crenshaw Communications

AUGUST 2, 2022

In B2B PR , we’re always looking for ways to promote client stories, often through interviews with members of their senior leadership team. Podcasts typically offer the luxury of time; leaders have anywhere from 15 minutes to an hour to share information, usually in a relaxed, informal setting.

Pitching 350

Pitching Interviews B2B Leadership 350

ImPRessions - Crenshaw Communications

DECEMBER 8, 2021

For B2B PR, media training prepares company execs for press interviews and stresses how to make the most out of them. This is important because the typical interview situation contains many variables, including the journalist’s own level of preparation. Updating media interview best practices. Smiling is good!

Media Training 334

Media Training Training Media Interviews 334

ImPRessions - Crenshaw Communications

JANUARY 14, 2021

In fact, most can recall a particular occasion where everything went right, whether it was a full interview or a quick comment, and nothing came of it. A PR rep should get as much information as possible, pressing for detail on the proposed discussion and the story’s slant. The interview was too late.

Interviews 360

Interviews Government Report Pitching 360

Sword and the Script

SEPTEMBER 10, 2024

The report is partly based on 3,528 interviews – and more than 14,000 interviews since 2021. Provides the support, information and expertise we need.” This Dentsu study seems to reinforce that idea. Offer enough variety and choice.” You don’t have to do it all, but you do have to do enough.

B2B 179

B2B Software Ethics Leadership 179

Prowly

OCTOBER 23, 2024

Dawn adds notes and tags to each contact card so she always has the information she needs at hand. PRO TIP: Prowly’s PR-trained AI helps create drafts based on press release content or with a specific purpose, like expert comment suggestions or interview opportunities.

How To 211

How To Pitching Analytics Software 211

ImPRessions - Crenshaw Communications

DECEMBER 17, 2020

As a PR pro , you are constantly communicating with reporters, whether it be pitching, coordinating interviews, or interacting on social media. You’ve drafted the perfect pitch, sent it to relevant targets, and now you’ve secured a media interview. On the PR side, it is best practice to try to anticipate interview questions in advance.

Report 310

Report Interviews Pitching Course 310

5W PR

NOVEMBER 22, 2024

Strong relationships with journalists are cultivated by providing valuable information, resources, and exclusive access. Offering high-quality content, such as press releases, expert commentary, and exclusive interviews, ensures materials are well-written, informative, and timely. Then, there is pitching stories effectively.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

Onclusive

AUGUST 10, 2021

If you don’t know, it is important to understand what information is missing and where you can find it. One of the sources of this information is media monitoring and social listening technology. How can you be a credible resource for your audience, stakeholders and the media by consistently sharing objective information and advice?

Strategy 418

Strategy Survey Automotive Data 418

ImPRessions - Crenshaw Communications

JULY 13, 2022

Here are some tips to both landing media interviews and making sure they’re successful. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. As you schedule interviews, be sure to make adjustments to reporters or executives attending virtually.

Media 294

Media Trade Shows Travel Interviews 294

ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2017

It’s hard to overstate the importance of quality media-interview preparation to a successful public relations program. But there are some more nuanced tips for preparing for media interviews. Exercise control during the interview. Prepare your spokesperson for different kinds of reporters.

Media Training 282

Media Training Training Media Interviews 282

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

When pitching broadcast outlets it’s important to note the main differences between the medium and print, and to offer producers the information the need for potential segments. Give the producer any relevant information to make them understand the who, what, and why of a potential segment. Make it relevant. Use the newsdesk.

Local 323

Local Pitching Print Interviews 323

ImPRessions - Crenshaw Communications

NOVEMBER 11, 2020

Yet CEOs aren’t always available for interviews, and depending on a company’s size, they are most appropriate only for specific opportunities. . Like an out-of-town tryout before a show opens on Broadway, a series of trade media interviews could be a fine first step for a new brand spokesperson. Encourage honest feedback.

Media 323

Media Interviews Financial Construction 323

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2020

Below are a few things we should keep in mind when staffing an interview: Kick things off. Most journalists will do their own research ahead of an interview, but a verbal summary is a good conversation-starter. Let the interview play out, but pay attention. Is this a waste of time when my client can handle it? Be personable.

Interviews 208

Interviews Media Construction B2B 208

Sword and the Script

SEPTEMBER 24, 2024

A “reference” could be a case study , participation in a marketing event, a quote for the media, or an interview with an analyst, to name a few. The biggest opportunity to demonstrate this is the annual kick-off meeting – and who you choose to present the information can have a huge impact. So, why are customer references so hard?

B2B 141

B2B Case Study Study Conference 141

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Stories about products or services in low-interest categories will need to borrow interest in the form of new information, like survey results, new research, or big names attached. The same thing goes for business success items; you generally can’t tell a business story in a top media outlet without disclosing financial information.

Publicity 334

Publicity How To Product Launch Agency 334

Bianchi Biz Blog

JULY 25, 2024

Often going beyond a more traditional media interview to dig deeper into trend and issue conversations, being on a podcast requires some unique preparation to maximize effectiveness. The purpose of a podcast is to provide the audience with content and information, it should feel like they are a part of the conversation. No fidgeting!

Interviews 98

Interviews B2B Meeting Trends 98

Deirdre Breakenridge

DECEMBER 5, 2014

You can get more information on them here: [link]. Empowering Women Interview Social media #hashtag Hashatit.com Laurie Paolone The Hasthtag Show' Well, I just launched the HashAtIt APP for the Apple devices, Androids devices and I also just launched a Facebook app. People are really loving them.

Engineering 413

Engineering Pinterest Social Media Radio 413

ImPRessions - Crenshaw Communications

JULY 10, 2020

While our main goal in PR is staying informed about various industries, from ad tech to zythology , we also need to be plugged into comms and PR. This weekly podcast features in-depth interviews with smart marketers from all walks of life. PR agencies must stay up to date on current events and industry news. Marketing Smarts.

Sports 332

Sports Radio Retail Advertising 332

ImPRessions - Crenshaw Communications

MAY 26, 2020

It consists of topical interviews and chats with a wide variety of guests. Listeners will absorb too-notch information and practical advice from retail experts, influencers and leaders. . Episodes include interviews with retail and e-commerce leaders, deep dives into key topics, as well as any timely news. .

Retail 272

Retail Pinterest Interviews Trends 272

PRSay

OCTOBER 15, 2024

I realized how incredibly important it was to inform the public,” he said. The answer to that question will inform how I start delivering that [news]. Benitez talked about how he started out and recounted watching the local Miami news as a child. I also ask myself: ‘Why should I care?’ And I try to remove myself from the story.

Storytelling 141

Storytelling Local Transportation Television 141

Remote PR Jobs

SEPTEMBER 27, 2024

This coverage can take various forms, from brief mentions in news bulletins to detailed articles and interviews. Q&A Sessions: Host live social media sessions or webinars to provide more information about your announcement. Media Coverage Once your press release is distributed, media outlets may decide to cover your story.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Because a freelance employee will sign an NDA and in most cases a non-compete agreement, the agency team shouldn’t worry that they’ll disclose confidential client information or try to lure the client away. As for clients, it’s best that they know of any freelancer’s status, and in most cases full client contact is a plus.

How To 315

How To Employee Training Interviews 315

Deirdre Breakenridge

SEPTEMBER 3, 2014

I’ve also recently received information on being a Skim’bassador, which is a great way to enjoy the theSkimm and get involved in their fun contests and giveaways and to become a part of a dynamic community. Many publishers are not obligated to share these numbers and it’s often difficult to find the information.

Communications 383

Communications Tools Google Resources 383

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

The right advertising generates reach and frequency of message to inform specific audiences. Earned media stories and interviews bring credibility to the more commercial ad and marketing messages. For one thing, good PR campaigns are increasingly informed by data. Otherwise they are throwing away opportunities.

Marketing 310

Marketing Product Launch Corporate Viral 310

Prowly

JANUARY 14, 2025

Go through a Q&A that mirrors an interview with a journalist and discover smart angles for your story. If youre struggling with crafting compelling emails, write them using the new dynamic AI prompts for: expert comment suggestions, interview opportunities, or sharing survey or research results.

Pitching 104

Pitching Data Analytics Writing 104

The Proactive Report

DECEMBER 9, 2022

These tools gather data on your audiences – who they are, where they hang out, who they talk to, what trends they follow, what interests them right now, where they get their news and information, and who influences them. This is not a new function of PR or marketing. It’s been done for years. What hashtags are popular right now?

Analytics 246

Analytics YouTube Analysis Data 246

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Although there isn’t a golden rule, keeping the reporter up-to-date on the status of the information you’ve promised is a good idea and helps build trust.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

MARCH 23, 2022

The early RFP discussions and research that goes into a winning proposal also yield good and valuable information that can inform an agency team’s strategies and communications style. You never know which bit of information will be helpful in driving PR results down the road. Do a deep dive. Be curious.

Agency 310

Agency Meeting B2B Conference 310

ImPRessions - Crenshaw Communications

JUNE 10, 2020

For a newcomer who wants to be more fluent in the language of agencies and PR professionals, reading up on the PR world will help in interviews and networking approachs. It may be best to set your Facebook and Instagram to private while you are actively interviewing. as well as vertical pubs that match your interests. .

Agency 284

Agency Interviews Journalism Instagram 284

ImPRessions - Crenshaw Communications

MAY 1, 2019

But the best campaigns are fueled by creativity, yet informed by research. Insufficient interview prep. It pays to treat each and every interview (and pre-interview) opportunity as an audition. It takes talent, and we’re proud of that. Yet if the brand identity is lost in the tactics, the whole campaign falls short.

How To 257

How To Interviews Measurement Storytelling 257

5W PR

NOVEMBER 14, 2024

Companies should be training key personnel on handling media inquiries and interviews. Be honest and transparent about the situation, even if the information is incomplete. They manage media relations by handling media inquiries and interviews professionally and effectively.

Crisis Management 78

Crisis Management Reputation Crisis Guidelines 78

Sword and the Script

MARCH 14, 2025

In fact, after this podcast interview, Columbia Journalism Review published this statistic about generative AI : “Collectively, they provided incorrect answers to more than 60 percent of queries.” On one hand, it seems incredible and magical. On the other hand, generative AI gives answers very confidently that are often wrong.

Publicity 82

Publicity Communications Journalism Google 82