Cision

MAY 18, 2017

Account-Centric Social Networks: Twitter, YouTube, Instagram, and Pinterest are social networks where anybody can open an account with an email address and there is only one type of account regardless of if you are a person or a company. Instagram is the important exception to the rule.

How To 198

How To Instagram Social Media LinkedIn 198

The Proactive Report

MAY 10, 2016

The fact that there are literally tens of millions of users active on places like Instagram means that as a small-to-medium business you can gain not only insights, but leads and customers. The beauty of Instagram is the appeal of visual content. Restaurants and food establishments have excelled using Instagram. Test the Market.

Small Business 100

Small Business Instagram Banking Fashion 100

5W PR

DECEMBER 8, 2021

Currently, Instagram is one of the most popular social media platforms in the world, with over a billion active monthly users. These days, Instagram allows brands to appear more human to their audiences, showcase their products, recruit new talents, and inspire their audiences. User-Generated Content.

Instagram 88

Instagram Strategy Marketing Education 88

Communications Conversations

JULY 11, 2017

Give you some free information and list out 10 influencers right here in the Twin Cities that I would be targeting for my next local campaign–and why. Unlike other media members, you’ll often see Jason responding to comments in his Facebook and Instagram feeds. Because it’s more real and much more locally-focused.

Instagram 122

Instagram Branding Brand Local 122

Communications Conversations

APRIL 24, 2017

And, most of it was focused on what kind of drink would photograph well on Instagram (and Facebook, Snapchat and Instagram). One Facebook post (same thing): One Instagram post: I didn’t see a huge media blitz. All because the drink photographed well on Instagram. when it was unveiled at 7 PM AT NIGHT!).

Instagram 100

Instagram Trends Company Apparel 100

5W PR

DECEMBER 28, 2024

Additionally, platforms like Instagram and TikTok can be used to showcase the glamorous lifestyle associated with casinos, attracting a younger demographic. Local Partnerships Collaborating with local businesses can help casinos reach a wider audience and create a sense of community.

Content Marketing 78

Content Marketing Hotels Marketing Print 78

Remote PR Jobs

JULY 19, 2024

Networking Meetups: Smaller, local events that bring together professionals from various fields can be particularly useful for building casual, organic relationships within your community. Local Chambers of Commerce: Not only do these organizations often need PR services for their initiatives but they can also refer their members to you.

Case Study 227

Case Study Conference Local Trade Shows 227

MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. What about a local gym owner posting photos of members stretching upside down in their black spandex?

Instagram 98

Instagram Crisis Local Privacy 98

Deirdre Breakenridge

OCTOBER 31, 2019

If your organization only needs a camera once a year, try renting equipment from a local camera shop. This is especially helpful with the rise of Facebook Live, Instagram Live, Instagram Stories, and SnapChat. Currently, the most popular companies are Canon and Nikon , where a DSLR camera will cost between $400-$3,000.

Software 294

Software Nonprofit Instagram Social Media 294

Bianchi Biz Blog

NOVEMBER 21, 2024

Do not copy-paste the global comms strategy: The media will not pick up info that is not local-relevant. In order to stand out in French media, make sure that you have solid news with – again – local-relevant content. Instagram : 58.6% All your news are not necessarily news-worthy. All your news are not necessarily news-worthy.

Marketing 90

Marketing Pinterest Radio Instagram 90

Bianchi Biz Blog

DECEMBER 5, 2024

Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day. Get to know the local media landscape: As a country of 5 million people, Ireland’s media sector is relatively small. million users in 2023 Instagram : 2.30

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With more than 400 million users monthly, Instagram can be a powerful tool in a PR campaign — as we previously noted here. Store openings, fundraising rounds, new product launches — consumers and businesses have come to expect these, but our Instagram feed shows us they don’t have to be a yawn. Be true to your brand.

Instagram 159

Instagram Reddit Transportation Creativity 159

The Proactive Report

JUNE 17, 2020

Facebook and other social media groups are now used on average by around a third (31%) for local news and information. Across all age groups , the use of Instagram for news has doubled since 2018 and looks likely to overtake Twitter over the next year. You need to change course and use Instagram for your news distribution now.

Instagram 165

Instagram Groups Social Media Journalism 165

5W PR

DECEMBER 25, 2024

Mixologists’ and bartenders’ social media posts can significantly increase a brand’s visibility, especially on platforms like Instagram and TikTok, where visual content is highly engaging. Ensure that all marketing activities comply with local and national alcohol advertising laws and regulations.

Industry 78

Industry Guidelines Marketing Creativity 78

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

Leverage the local angle. Local hoteliers and restaurants offering tourist specials saw media coverage like never before. Airbnb benefitted locally and nationally in stories touting the huge lodging need in unlikely places. Airbnb benefitted locally and nationally in stories touting the huge lodging need in unlikely places.

Hotels 200

Hotels Local Interviews Viral 200

Communications Conversations

OCTOBER 29, 2014

Heck, some are even getting their news from Instagram (see how NowThis News is “breaking” news now). One of the things I appreciate most about my local paper is that they hire and employe professional journalists. Learn about LOCAL news–you know, that place where you live? Newsprint is dead. People with ethics.

Newspapers 152

Newspapers Print Local Instagram 152

Sword and the Script

JANUARY 21, 2025

Libby is a free app that connects to my local public library system (and probably yours too). I can check out audiobooks from my local library from the app on my phone. Sure, I play around with editing on social media platforms like Instagram, but what Id really like to do is find a good app today and master it.

Google 157

Google Course Survey YouTube 157

5W PR

JANUARY 21, 2025

The Power of Focused Reach When MAC Cosmetics wanted to connect with makeup enthusiasts in specific metropolitan areas, they partnered with local beauty nano-influencers rather than national names. The data shows why more brands are restructuring their social strategies around these smaller but mighty voices.

Guidelines 78

Guidelines Pinterest Advertising Advertising 78

Flack's Revenge

OCTOBER 22, 2014

Google, Facebook, Twitter and Instagram are banned there). So in mainland China, it is still necessary to communicate in Chinese and localize communication efforts.”. Mainland Chinese heavily depend on domestic websites and internet services as news sources, thanks to the media censorship. Want to learn more?

Government 214

Government Agency Mobile Technology 214

Communications Conversations

JANUARY 8, 2021

And, we’re seeing more community and local newspapers close shop every day. Locally, here in Minnesota, we’ve seen a number of community newspapers close just this year. 24% of consumers have been influenced to purchase a product or service on Instagram. Less than half! According to Pew , U.S.

Newspapers 179

Newspapers Local Consumer YouTube 179

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. Perhaps the best example of “interruptive” marketing (or outbound marketing as it’s also called) is the call you received from the local duct cleaner just as you’re sitting down to dinner.

Blogging 183

Blogging Comparison eBook Case Study 183

PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. When we published the first “Public Relations Handbook” in 1967, the notion of social media, influencers, YouTube, Instagram, Snapchat, podcasts and search-engine marketing did not exist.

Handbook 191

Handbook Publicity Newspapers Television 191

Melissa Agnes

SEPTEMBER 4, 2018

Before MVPD had time to make this connection themselves and gather the necessary information, news of this fact quickly went viral with the media, local communities, and the general public demanding answers and speculating on what the answers to those unanswered questions might be. Follow and connect with MVPD on social: Facebook.

Crisis 176

Crisis Viral Branding Brand 176

Bianchi Biz Blog

MAY 16, 2024

Building relationships with local journalists, understanding the media landscape, and crafting tailored press releases can help secure media coverage. Naver is an influential local search engine, similar to Google in the global market. Blogs on Naver, YouTube and Instagram are popular social media channels communicators better watch.

YouTube 95

YouTube Marketing Local Chemicals 95

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

When Spotify went hyperlocal last year with its debut campaign in India, it was able to reflect local culture, moods and social moments. A successful PR campaign must account for local customer insights and nuances and communicators may want to look at hyper-localization strategies. . This resulted in huge success.

Mobile 156

Mobile Local Technology Television 156

Konnect Agency

FEBRUARY 27, 2025

For local businesses, this message is even more critical, positioning the franchise as a trusted, indispensable part of the community. The combination of corporate oversight and local adaptability is key to franchise marketing success. A strong brand message is essential for any successful marketing strategy.

Marketing 52

Marketing Storytelling Local Measurement 52

Communications Conversations

NOVEMBER 10, 2020

Example: A while back I noticed @noraborealis (local MN folks will know her) was posting on Instagram, but with very, very long posts. Example: Instagram just unveiled Reels–the competitor to TikTok. . #2: Picking up the subtleties of the platforms. Again, tougher to do this if you’re not on there every day or so.

Social Media 172

Social Media Media LinkedIn Instagram 172

Stephen Waddington

MARCH 29, 2020

It’s too early to say but the dad in my Instagram feed who lit a fire pit and camped in the garden with his kids last night gives me hope. Tyneside Council has seconded eight staff to help with demand at our local Bay Foodbank in North Shields , Newcastle. Please support seek out and support your local organisation.

Crisis 167

Crisis Government Privacy Sports 167

Communications Conversations

OCTOBER 21, 2014

And my local Starbucks certainly isn’t the only place this is happening. Resisting the urge to post that pic of that beautiful sunset to Instagram (guilty here–as recently as last week!). I got to chatting with a gentleman the other day about this ongoing habit of people standing in line staring at their phones. On the bus.

Trends 167

Trends Training Technology Instagram 167

PRSay

SEPTEMBER 19, 2019

According to 2018 data from location intelligence company Gravy Analytics , regular customers of the coffee chain didn’t visit their local Starbucks more frequently once the pumpkin spice latte was released; in fact, average daily foot traffic decreased by 2 percent. The same thing goes for nostalgia.

Instagram 127

Instagram Analytics Google Trends 127

PRSay

OCTOBER 17, 2022

itstrishthedish VOTE IN YOUR LOCAL ELECTIONS! So, when you go to our Twitter and Facebook accounts, as well as our Instagram page, we’ve got the blue checkmarks there that show we are the verified and trusted source. In 2021, we started noticing election misinformation starting to spiral out of control here in our local community.

Communications 185

Communications Video Social Media Facebook 185

Cision

MARCH 17, 2017

Another challenge is the importance of a visual communication strategy through Instagram — there is a greater need for brand photography than ever before. My favorite family tradition is… Anytime one of us travels somewhere, we make it a point to come home with a bag of coffee from a local shop.

Fashion 227

Fashion Travel Interviews Instagram 227

Flack's Revenge

JANUARY 10, 2019

Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing. But it is 100% pay-to-play; and if I can get the same if not greater engagement organically on Instagram, why even bother with Facebook?

How To 159

How To Facebook Social Media Advertising 159

Communications Conversations

FEBRUARY 21, 2020

We create content for Sleep Number’s Careers Facebook and Instagram pages and the company’s LinkedIn and Glassdoor pages. Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. Check the Sleep Number Careers Facebook, LinkedIn and Instagram pages again for comments.

Social Media 157

Social Media Media LinkedIn Tourism 157

Prohibition

JUNE 14, 2018

Instagram is one of the most popular social media channels, which has seen massive worldwide growth over the last few years. The competition was hailed a major success – with more than 900 picture-perfect entries, ranging from cityscapes and local attractions to wildlife and Leeds folk!

Instagram 48

Instagram Local Print Social Media 48

5W PR

DECEMBER 26, 2019

Even such things like location and business hours need to be correct and updated, when necessary to produce good results in local searches. Instagram will be used more by several respondents who cited it as the ideal platform to highlight their unique selling propositions. COMMUNITY BUILDING. USP SHOWCASE. In their own survey of U.S.

Marketing 113

Marketing Instagram Media SEO 113

Cision

APRIL 10, 2017

Is it local, budget friendly travel? Many site Twitter and Instagram as a great place to connect with readers and PR alike. Pitching travel stories blindly causes an overflown editor’s inbox and an ignored pitch. Make the best out of your travel pitch by knowing specifically what type of travel the journalist covers.

Travel 174

Travel Pitching How To Radio 174