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Reputation Risk Insurance: Exercise Your Protection

Reputation Us

Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. The proliferation of data, technology and automation has transformed the composition of companies’ assets. Recognizing The Big Risk.

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Pitching Business and Technology Contributors: Q & A with Freelancer Anne R. Gabriel

Cision

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?

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10 Facts PR Influencers Know to Be True

Onclusive

We created technology that tracks all mentions, not just when there’s a link back to the company’s website.”. Technology has largely enabled this.” Skill diversification is career insurance for today’s PR professionals. Data and technology don’t have to be scary. The narrative is now primarily owned by the brand.

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The Importance of Staying Current on the Tech Innovations That Affect Our Clients

PRSay

However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use. Insurance industry innovations. Technology is not only disrupting customer niches (also known as “verticals”), but also niches within those verticals.

Insurance 143
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Fostering Insurtech Success at GILS 2019

Flack's Revenge

Despite the march to digital transformation, old school documents of all kinds still dominate insurance. Collaborating with Insurers. The next panel was especially interesting as it focused on how insurtechs and insurers can collaborate for the best results. ” Building Excitement for Life Insurance.

Insurance 149
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Insurtech Round Table Explores Startup PR, Success Factors

Flack's Revenge

Mark Hollmer , a veteran journalist who has covered the property/casualty insurance industry for more than a decade. Which technologies are hot, what’s next? Mark Hollmer shared best practices for pitching insurance journalists. It was an informative and wide ranging conversation around these questions and others.

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Five Types Of Bylined Content That Work For PR

ImPRessions - Crenshaw Communications

Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. We love this type of piece because we represent high-growth technology companies often led by entrepreneurs, and they all have stories to tell. Personal/Lessons Learned.