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Best PR Practices For Working With International Clients

ImPRessions - Crenshaw Communications

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. Workweeks and time zones.

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International Conference Preview: Frank X. Shaw Talks Diversity, Disruption and 10 Years at Microsoft

PRSay

In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. We ran a base newspaper. Then there’s the specific technical skills of media relations and internal communications.

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Behind the Headlines With Fred Lake

Cision

I then became an editor of the school newspaper, and later, a reporter in college. My hobbies outside of work include…being a traveler. Note, that I said “traveler” not, “I like to travel.” When I was 16 years old, my dad suggested I become a writer. What are some of the biggest PR challenges health care brands face?

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Behind the Headlines With Sherry Scott

Cision

I ran internal communications for Navistar at a time of tremendous business and culture change for the company. We like to travel and have had a lot of great experiences together. My daily newspaper of choice is… Huffington Post. How did you get your start in PR? I started my career on the corporate side. Rapid Fire Round.

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The Complete Guide to PR Stunts

5W PR

Designed to focus on the concept of safety and travel, the Cancer Research campaign wanted to help people around the world stop smoking as they sat waiting for their bus. ” When the business finally revealed that it was emerging as the international house of burgers, an outcry ensued from unhappy customers. Cancer Research.

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Common sense is NOT always so common.

Mark My Words

Prepare your internal network. Disgruntled followers on Facebook, which Secret Cinema used to deliver messages described this as a test case PR disaster. Blaming others always makes a business look weak, and it sends a clear message that the business is not in control of the situation. Be prepared for any eventuality. But many don’t.

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Behind the Headlines With Howard Stutz

Cision

I oversaw corporate communications for Anchor Gaming – a publicly traded slot machine developer – before the company was sold to International Game Technology in 2001. It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story. How did you get your start in corporate communications? Rapid Fire Round.