Sword and the Script

SEPTEMBER 3, 2024

This B2B marketing pitfall risks wasting your spend on influencers – and may have implications for social advertising, email marketing and even internal communications The use of influencers is on the rise in B2B marketing. If you pick your influencers correctly, you can accelerate awareness and leadgen.

Social Media 165

Social Media Study B2B Media 165

Business Wire

JANUARY 15, 2020

Participants braved both to attend “The Future of Long Form Journalism,” a conference held at Paris Sciences’ Po School of Journalism.

Transportation 220

Transportation Journalism Conference International 220

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S., Workweeks and time zones.

International 147

International Internal Skype Meeting 147

Onclusive

AUGUST 9, 2021

Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. Data Journalism. How do you know what’s working? Media Training.

Training 370

Training Media Training Crisis Communications Reputation 370

Cision

SEPTEMBER 15, 2016

Kevin Turpin, president at the National Journal, details his vision for the company with a focus on innovation and creativity. In this interview, Kevin discusses his career with National Journal. National Journal was the perfect fit for that criteria. So how do you ensure that you stand out?

Journalism 0

Journalism Policies Strategy Survey 0

Cision

APRIL 7, 2020

The Bureau of Investigative Journalism establishes a new Global Health Team; Alex Hudson joins Newsweek International as Editor; The Telegraph appoints Catherine Neilan as Politics Live Blog Editor.

Journalism 120

Journalism International Internal Media 120

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 147

Journalism Media Relations Report Media 147

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

International 148

International Internal Tools Software 148

Onclusive

DECEMBER 6, 2019

Tracks like Media & Journalism and Professional Development help savvy marketers to connect with other pros and take advantage of tech. . International Association of Business Communicators (IABC) World Conference . Public Relations Society of America (PRSA) International Conference. Digital Sales and Marketing World.

Conference 329

Conference Marketing Case Study Measurement 329

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). Understanding diverse environments internally and externally. One of my best examples is from the early days of my career when I was an intern.

Big Data 250

Big Data Data Education Internal 250

ImPRessions - Crenshaw Communications

JULY 6, 2022

Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Granted, costs for newswire distribution for each and every announcement can be prohibitive, and the international distribution costs are insanely high.

SEO 333

SEO Analysis Meeting Travel 333

Business Wire

JULY 2, 2019

To better understand the implications of “robots reporting the news,” Business Wire convened an incredible panel of media experts at our New York newsroom to discuss how to responsibly and effectively apply this advanced technology to news reporting.

Technology 174

Technology Journalism International Internal 174

Onclusive

DECEMBER 22, 2017

With decades of experience in journalism, PR and content marketing, Jon is now in charge of content for Inc. I have worked in PR both on the client side and as the internal PR generator (primarily through content marketing).”. Studio, which produces all content for Inc.’s s clients and advertisers.

Interviews 294

Interviews Strategy Content Marketing Advertising 294

PRSay

AUGUST 14, 2020

Quentin Langley, chair of PRSA’s Global Affairs Committee, teaches PR, marketing and journalism at the Fashion Institute of Technology and at Fordham University, both in New York City. We have long been trying to understand the international perceptions of America.

International 100

International Internal Banking Financial 100

Prowly

DECEMBER 9, 2024

2 CNN International Online Visits per month: 117M Influence score: 91 Contributing journalists: 724 CNN International Online keeps the globe connected with breaking news, in-depth analysis, and cultural stories from every corner of the world.

Pitching 104

Pitching Sports Financial Analysis 104

Cision

OCTOBER 6, 2016

Although your executives may get excited when an acquaintance at the gym compliments them on their local business journal profile, they’re going to get a lot more excited when you can show them your PR efforts generated revenue for your organization. It’s a primary communications channel both internally and externally.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

PRSay

NOVEMBER 20, 2018

The media landscape is continuing to change,” says Bob Kerlik, vice president of media relations at Pittsburgh International Airport. Other recurring Blue Sky subjects will range from developments about the Pittsburgh International Airport to updates and insights into the world of aviation. A former resident of Washington, D.C.,

International 103

International Internal Travel Tourism 103

Onclusive

JANUARY 25, 2019

International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. These events cover a wide array of specializations, from how to measure internal communications to effective brand journalism strategies. Dates: June 9-12, 2019.

Conference 256

Conference Content Marketing Marketing Internal 256

PRSay

JULY 23, 2019

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. On the other hand, the big picture landscape of social media’s impact on journalism has also been a dark one. I love the fact that I can have conversations on various platforms with people that watch my work. Real stakes.

Conference 97

Conference International Internal Travel 97

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. Of course, it’s still possible to be published on the opinion page of a prestigious national newspaper, but the topic must have broad national or international relevance. Others require membership fees.

B2B 319

B2B Company SMB Automotive 319

ImPRessions - Crenshaw Communications

JUNE 10, 2020

And it goes without saying that you should read major news publications like the Wall Street Journal, Forbes, Inc., Become a virtual intern. For a newcomer who wants to be more fluent in the language of agencies and PR professionals, reading up on the PR world will help in interviews and networking approachs. Network network, network.

Agency 284

Agency Interviews Journalism Instagram 284

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture.

Corporate 272

Corporate Reputation Employee Policies 272

Onclusive

SEPTEMBER 27, 2017

This month, the Wall Street Journal outlined dozens of ways social sites and apps are being utilized during a crisis. Just this month, victims of Hurricanes Harvey and Irma used social media to communicate with first responders, know where gas was available and follow emergency updates.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Onclusive

NOVEMBER 29, 2017

International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. PRSA International draws the most industry vendors, including practitioners, in a who’s-who quest to highlight the best strategies, products, and more. Dates: May 2-4, 2018.

Conference 210

Conference Content Marketing Marketing Education 210

PRSay

APRIL 14, 2022

Communications and journalism majors studied the communications process in college and understand the concepts of sender, medium, receiver and message. Internal communications pros are duty-bound to represent the company’s interests while keeping employee delight a priority. Collect feedback.

Employee 189

Employee Communications Internal International 189

PRSay

MARCH 11, 2022

After his journalism career, he served as director of public relations for the Honolulu Board of Water Supply, and later as executive vice president of SMS Communications, Honolulu. He often shared his insights into ethical PR practice developed during his professional career with his students and interns. He was born in Joliet, Ill.,

Ethics 147

Ethics Journalism Newspapers Community 147

PRSay

FEBRUARY 25, 2025

Panelist Mira Lowe is dean of the School of Journalism & Graphic Communication at Florida A&M University in Tallahassee. But disavowing ourselves of a need to assimilate culturally and otherwise is something I wish I had learned earlier in my career. Its how I got to where I am. There is no shame in my game.

Communications 95

Communications Course Storytelling Journalism 95

PRSay

DECEMBER 7, 2017

This book provides guidance for young professionals, who aspire to reach leadership positions, in the form of anecdotes from senior executives on offering ethical counseling and advice on how to navigate internal politics while earning respect for their strategic counsel. Chapter 2 Influence and Power, Why Should I Care? Dr. Marlene S.

Ethics 115

Ethics Journalism Conference Study 115

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. Understanding earned but unwanted media. Providing an opportunity to lead.

Communications 189

Communications Journalism Advertising Advertising 189

Bianchi Biz Blog

AUGUST 7, 2023

I’m the Chief Editor of Commercial Carrier Journal (CCJ). I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. How long have you been in journalism and how did you get started?

Journalism 78

Journalism Meeting Newspapers Media 78

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism.

SEO 279

SEO Print Financial Product Launch 279

Business Wire

MAY 11, 2017

The Association of National Advertisers (ANA) and the USC Center for Public Relations at the Annenberg School for Communication and Journalism have released a new report that offers a candid look at how marketers plan to tackle public relations in the upcoming years.

Study 218

Study Marketing Journalism Advertising 218

Agility PR Solutions

JANUARY 7, 2020

That’s the allegation being made by the International Journal of Environmental Research and Public Health (IJERPH) after it completed an analysis of internal documents from two different Coke ad campaigns promoted in 2013 and 2016. According to the […].

Marketing 117

Marketing Analysis Journalism International 117

Onclusive

NOVEMBER 8, 2023

Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

OCTOBER 19, 2021

Alcindor said that she wants to think about the professions of journalism and public relations as communities holding the future of America and the world in their hands. So, for me, journalism is my good trouble,” she said.

Journalism 171

Journalism Newspapers Policies Google 171

Ishmael's Corner

NOVEMBER 4, 2014

Every PR agency and internal PR function strives to communicate positive stories about the organizations it supports. One of my favorite examples involves UPS garnering coverage in The Wall Street Journal when it came clean that its training program underperformed. What on the surface appeared gutsy, actually carried zero risk.

Storytelling 157

Storytelling Journalism Training Resources 157

PRSay

MAY 5, 2021

Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she was an internationally recognized authority on fundraising as a specialization of public relations. Kelly, Ph.D., She was 77.

Education 158

Education Journalism Leadership Resources 158