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How to find the right PR measurement partner

Onclusive

Make sure that the partner you’re selecting can capture all the media channels and formats that are essential to your business, including digital, video, print, social, blogs, podcasts, and more. What are their international and global capabilities? . And to learn more about PR measurement, register for our upcoming webinar below.

article thumbnail

How to find the right PR measurement partner

Onclusive

Make sure that the partner you’re selecting can capture all the media channels and formats that are essential to your business, including digital, video, print, social, blogs, podcasts, and more. What are their international and global capabilities? And to learn more about PR measurement, register for our upcoming webinar below.

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Trending Sources

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Any pet peeves with PR people?

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. It assesses sustainability practices, social impact, and ethical governance PR professionals collaborate with internal teams to compile ESG data and communicate it transparently to stakeholders.

Viral 52
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How Taylor & Hart Segmented Their Outreach to Increase Social Engagement, Replies, and Links

Buzzstream

When I first started using BuzzStream for Taylor & Hart ’s internal outreach 6 months ago, I was completely unfamiliar with its functionalities and, needless to say, too proud to admit that an online platform could outdo my personal efforts in PR. How we pitch different audiences with BuzzStream. Then watch our recent webinar.

Fashion 48
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How To Get Your Blog Project Approved

Waxing UnLyrical

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. By switching to a blog we saved printing and distribution costs. So pitching the merits of going paperless was a no-brainer. It’s either/or.

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AI to Identify Story “Boundaries” and Filter Ads in Broadcast Monitoring [PR Tech Sum]

Sword and the Script

This may not seem obvious if you are accustomed to monitoring online or print coverage. The latter uses AI to analyze pitching preferences – which was named in a previous post as one of the eight innovations to watch in PR technology. Cision is hosting a series of six “best practices” webinars in February and March.

Software 122