ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. Like any other risk management tool, a whistleblower policy is only as good as its practice. The same is true for a whistleblower policy.

Corporate 156

Corporate Reputation Policies Employee 156

Axia PR

MAY 18, 2021

Honesty is certainly the best policy when communicating within your company. However, lying can destroy a reputation in an instant. However, honesty isn’t just important when doing public relations; it’s also important for your internal communications as well. Public relations is all about honesty.

Internal 117

Internal International Communications Policies 117

ImPRessions - Crenshaw Communications

AUGUST 30, 2022

Time was, we’d have a full-blown PR strategy meeting, and employee recruitment would be in an internal comms section, reduced to a single bullet point in a slide deck. A smart internal or external PR team will invest the time to scout for opportunities and craft entries to win external recognition, often in concert with Human Resources.

Branding 333

Branding Brand Employee Engineering 333

Onclusive

FEBRUARY 28, 2022

According to the AMEC (International Association for the Measurement and Evaluation of Communication) Integrated Evaluation Framework guidelines, planning ahead begins by asking two “big picture” questions: What is the human problem you’re trying to solve? Tie communications objectives to business goals.

Measurement 368

Measurement Guidelines Data Education 368

Melissa Agnes

AUGUST 27, 2014

How should the industry be harnessing social media to create awareness, educate the general public and relay important information to audiences (both internal and external) in times of need? How social media impacts your reputation. Developing internal and external policies to protect your organization from social media risk.

Crisis Management 202

Crisis Management Government Social Media Crisis 202

Melissa Agnes

APRIL 15, 2014

I think that there is a need for some major internal re-evaluating in today’s biggest airline companies. On the other hand, it was the fault of the employee, the tweeter (yes, that they hired and trusted) but the appropriate actions from here on out can help them salvage their reputation. Vet, test and train. Case Studies'

Airlines 243

Airlines Case Study Policies Reputation 243

Onclusive

JANUARY 7, 2021

Communications is a major driver of corporate reputation—your biggest brand asset. most top executives agree that public opinion and corporate reputation are more relevant for business decision-making today than they were in the past, which means that communications has an impact on the achievement of organizational goals.

Communications 248

Communications Corporate Reputation Employee 248

NewsWhip

JANUARY 13, 2022

Our strong border policies have been critical to Australia having one of the lowest death rates in the world from COVID, we are continuing to be vigilant. The biggest stories come in terms of Djokovic’s reputation, as many prolific, and oftentimes contentious, public figures have come to his defense. No one is above these rules.

Reputation 148

Reputation Travel Case Study Twitter 148

Cision

DECEMBER 4, 2017

Communicate With Internal Stakeholders. However, turning a social media disaster into a PR win also depends on effective communication with your internal stakeholders including employees, partners, influencers and sub-brands. However, make sure your internal dialogue is consistent with external communications. Conclusion.

Crisis 271

Crisis Branding Brand How To 271

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Communications professionals must act decisively to safeguard corporate reputation, and many worry that they may miss something.

Trends 199

Trends Corporate Employee Analysis 199

Melissa Agnes

NOVEMBER 19, 2014

For example, some threats might include: financial earnings, reputation, human life, or physical assets. We need people and policies in place that defy the day-to-day operations. Policies and guidelines must allow for discretion and autonomy during crisis. That’s the main ingredient of a crisis: breaking from the norm.

Crisis Management 266

Crisis Management Crisis System Policies 266

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Wadds Inc.

SEPTEMBER 29, 2024

Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputation management to growth driver.

Corporate 98

Corporate Reputation Telecommunications Study 98

Reputation Us

JUNE 11, 2019

More than ever, the “actors” are tapping into your ethos and pathos by threatening to adversely affecting your company’s reputation. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage. Send Bitcoin or your company’s reputation is TOAST! Scary, huh?

Reputation 88

Reputation Nonprofit Policies Software 88

PR in High Definition

AUGUST 31, 2022

While tough times lie ahead, managing the reputation of your company is a business imperative. After all, brand loyalty driven by a good reputation will keep your stakeholders in your corner, even when the going gets tough. Reputation in the round. There are multiple touchpoints, and you should be addressing each one.

Reputation 71

Reputation Policies Internal International 71

Reputation Us

OCTOBER 7, 2014

It feels like just yesterday I arrived as an intern, nervous about everything from grammatical errors in emails to eating lunch at the proper time. Today, I’m a lot more comfortable now that I have the policies and […] The post One Year in Public Relations appeared first on LTPR.

Publicity 148

Publicity Policies Internal International 148

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

We help build and manage reputations. Most of all, we’re a strategic resource for internal and external clients. An interesting study seems to confirm that high-value content like op-ed pieces in reputable publications are indeed persuasive. Yet we resist the “publicist” label, and with good reason.

SEO 227

SEO Agency Policies Reputation 227

Onclusive

NOVEMBER 8, 2023

Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

APRIL 5, 2021

In this new era, careful preparation, close coordination, and effective communication both internally and externally are key. The more complex it is, the more difficult it can be to manage reputational and other risks. Increase coordination internally and with third parties. Simplify political activity.

Report 176

Report Company Government Conference 176

ImPRessions - Crenshaw Communications

MAY 31, 2024

If criticism doesn’t come, you’ve only lost the time invested to protect your reputation. Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation. Get internal buy-in. Most importantly, stay the course. Finally, tap allies and advocates.

Trends 203

Trends How To Ethics Reputation 203

5W PR

AUGUST 1, 2024

In today’s digital era, the reputation of a healthcare organization holds unprecedented importance. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

Melissa Agnes

JUNE 3, 2014

Local and International Laws for Protecting Your Social Media Accounts. How to Create Policies to Legally Protect Your Brand’s Social Media Accounts. The definition of a crisis is: A negative situation or event that occurs that impacts, or risks impacting, the organization’s reputation and/or bottom line over the long-term.

Airlines 206

Airlines Crisis Wikipedia Social Media 206

PRSay

MARCH 6, 2020

Keeping your employees, clients and customers informed will help keep the focus on what’s currently happening and allow you to tailor your strategy as new developments occur, such as changing work-from-home policies or curtailing nonessential business travel — steps that corporations from Facebook to Microsoft have already taken.

Communications 212

Communications Employee Crisis Policies 212

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Reputation Us

JULY 26, 2019

Who is in charge of your reputation? If having a good reputation is critical, then who is deputized within your organization to oversee your reputation? RepUs performs the role of the Chief Reputation Officer (CRO) for your organization. The post “Chief Reputation Officer” appeared first on ReputationUs.

Reputation 68

Reputation Public Affairs Policies Corporate 68

Melissa Agnes

MARCH 31, 2015

When building up your online reputation, it’s a good thought to have a Wikipedia page, but there are rules involved with having it created. In Academia we encourage our students to source up to date health related information from reputable Internationally Evidence based validated websites / sources.”

Wikipedia 160

Wikipedia Industry Healthcare Crisis Management 160

Reputation Us

NOVEMBER 7, 2023

Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Implement a “need-to-know” policy, where employees, contractors, and partners only receive information relevant to their roles.

Reputation 78

Reputation Real Estate Internal International 78

PR in High Definition

MARCH 24, 2020

There’s an insurance policy for everything these days – and we mean that literally. However, in our industry, reputations are a bit less tangible – but you can nonetheless take out insurance to cover them! According to a study in 2018, reputation represents as much as 41% of the FTSE 100. Is this ridiculous?

Insurance 73

Insurance Insurance Reputation Policies 73

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. It seems almost quaint now, given the explosion of reputation-killing headlines that have followed the brand “scandal.” Uber’s reputation work gains speed… then stalls again.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Stephen Waddington

MAY 4, 2021

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. A third (31%) of organisations reported that they have a policy in place to manage ESG, while 41% said that it was a work in progress.

Publicity 197

Publicity Government Corporate Financial 197

Reputation Us

NOVEMBER 3, 2019

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. But who oversees a company’s reputation? But who oversees a company’s reputation? Enter the Chief Reputation Officer or CRO.

Reputation 79

Reputation Public Affairs Survey Financial 79

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Jerry McGuire (1996) – Reputation Management. His bad reputation prevented him from getting paid well and being able to support his family. In the end, Tidwell’s best reputation move turns out to be on the playing field, where he works harder, plays better, and talks less –all with the cameras rolling.

Tools 170

Tools Government Crisis Public Affairs 170

Melissa Agnes

SEPTEMBER 16, 2014

But neglected, they can turn into a full blown reputation crash and even a pretty big hit to the bottom line. Also, if your organization has a social media policy that governs online activity during work hours (such as a BYOD program), that should be discussed as well. But, are they a crisis? Not necessarily.

Social Media 239

Social Media Crisis Training Media 239

Bianchi Biz Blog

OCTOBER 28, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. However, challenges such as market fluctuations, tax policy and political environment can impact business growth. Key expertise of Eje Comunicación Corporate Communications: Reputation management.

Marketing 102

Marketing Crisis Local Internal 102

PR in High Definition

SEPTEMBER 25, 2024

After attending a recent event focused on organisational culture, I found myself reflecting on how much a company’s culture can influence its overall reputation. Reputation is more than just what clients or customers think; it’s also how your company is viewed by potential employees, partners, and even competitors.

Reputation 62

Reputation Employee Internal International 62

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2017

A few simple steps can help protect reputation and resolve the issue relatively quickly. Have a clear advertising policy. Boycotts are the new brunch among the politically active, so major advertisers should decide in advance what their policies are. What’s a brand to do?

Branding 136

Branding Brand Advertising Advertising 136

ImPRessions - Crenshaw Communications

JUNE 12, 2018

the concept of two-way internal communications to improve the company’s image after a mine strike massacre. But Edelman really thrived later when his agency built a reputation for creating product marketing events and stunts. His hardball tactics and paid op-eds paved the way for corporate PR officers to influence policy.

Corporate 178

Corporate Mobile Energy Public Affairs 178