ImPRessions - Crenshaw Communications

JANUARY 13, 2020

As a result, whether you’re a brand, ad tech business, AI platform, or retailer, if you do business in California, you’re touched by the law. Whether it’s Rubicon buying Telaria or Unruly being sold to Tremor International, it’s clear that 2020 will be the year of the acquisition. CES boosts brick-and-mortar retail.

B2B 208

B2B Trends Retail Privacy 208

ImPRessions - Crenshaw Communications

MAY 11, 2020

Use internal insights for leadership content. Sometimes organizations have internal data that can provide a potentially interesting news hook and they don’t even realize it. For example, a retail company could use existing public data in a preview whitepaper on what to expect from this year’s back-to-school shopping season.

Data 234

Data B2B Survey Banking 234

5W PR

MARCH 17, 2025

Regular vulnerability assessments should scan both internal and external-facing assets. Include templates for both internal and external communications, but ensure they can be customized for specific situations. Major enterprises like JP Morgan Chase process over 1 billion security events daily through their monitoring systems.

Crisis 78

Crisis System Analytics Analysis 78

Agility PR Solutions

MAY 2, 2022

Retail The retail industry is a very stressful work environment for many […]. The post 4 business sectors that benefit from internal gamification appeared first on Agility PR Solutions.

Internal 78

Internal International Retail Employee 78

5W PR

JULY 31, 2023

The 2023 North American International Toy Fair is a highly anticipated event in the toy industry. It brings together industry professionals, manufacturers, retailers, and media from around the world. Manufacturers and distributors often use this event to secure licensing agreements, distribution partnerships, and retail contracts.

Internal 78

Internal International Retail Trade Shows 78

Contently - Strategy

OCTOBER 29, 2024

And there is arguably no better resource for encouraging customer-brand engagement than internal help hubs. For instance, the fast-growing piercing retailer Studs has made piercing feel more accessible for a wider audience thanks to their low-fi organic videos of users giving an educational overview of their piercing experiences.

B2B 99

B2B Brand Branding Case Study 99

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2018

But, more often than not, internal data doesn’t work for B2B PR. It’s a rare example of a client’s internal data analysis being more compelling than an outside survey or study. Instead, they ask that the focus be on polling retail executives. This is natural. It’s also inexpensive and easy to access.

B2B 147

B2B Data Retail Survey 147

The Stalwart Blog

JANUARY 28, 2016

I thought it would be a good time to check in on our former interns and find out where they are now. Melina Destein , Stalwart summer 2012 intern. Current position — Google, Retail Marketing Team. I am currently working on the retail marketing team at Google, working on partner relations with our key retailers.

Internal 60

Internal International Retail Ethics 60

The Resolution Blog

JULY 9, 2018

You should still share it internally. As well as increasing morale (or learning about what needs to change), sharing internally could also amplify reach and sales. So if there is a particularly good piece of coverage you may want to think about pinning it in a kitchen or staff areas, Slack, internal newsletter or intranet.

Retail 169

Retail Internal International Twitter 169

NewsWhip

NOVEMBER 9, 2022

More retailers commit to closing on Thanksgiving. This year the popular retailer is closing once again, this time joined by several other major players. . Retailers such as Walmart, Best Buy, and Kohl’s all made headlines in October for choosing to close, with Walmart’s addition being the newest of the mix.

Twitter 148

Twitter Brand Branding Retail 148

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

The internal phone directory instructs colleagues on how to send secret feedback to one another’s bosses. Yet we assume that businesses, especially retailers, will strive for an Amazon-like level of customer service because it’s the only way to compete today. Employees say it is frequently used to sabotage others.

Customer Service 227

Customer Service Employee Reputation Leadership 227

Reputation Us

AUGUST 1, 2016

August 1, 2016 – LT Public Relations , a Portland-based communications firm, welcomes Nicolas Capistrano as its summer intern. Capistrano comes to LT Public Relations from MIA BELL, a full service retail strategy firm that specializes in national business development for brilliant natural, organic beauty and personal care brands.

Internal 60

Internal International Crisis Management Retail 60

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

However, thanks to the cloud, retailers can now allow customers to start a purchase on one device and then finish doing so on another without any lost progress — just log back in and pick-up where you left off. This is causing not only greater investment in recruitment but also internal training and talent retention efforts.

Trends 182

Trends Privacy Technology Data 182

Onclusive

JANUARY 20, 2020

I also speculated on some of the reasons more organizations are not connecting the dots internally to maximize marketing effectiveness in this way. Additionally, they may have expertise in measuring the effectiveness of digital media and, perhaps, access to internal or external performance benchmarks.

Marketing 195

Marketing How To Measurement Advertising 195

Stephen Waddington

MAY 17, 2020

Celebration of Britain - with international travel limited there’s likely to be a rapid resurgence in British art, culture and tourism. The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. This is a shift that was already underway as a result of Brexit.

Tourism 118

Tourism Fashion Retail Travel 118

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

The retailer responded by pulling much of its LGBTQ merchandise, claiming it only wanted to protect its staff. Walk the walk before you talk: International Women’s Day It was more an embarrassment than a crisis, but in March of 2022, hundreds of companies marked International Women’s Day with promotions or social posts of support.

Banking 212

Banking Nonprofit Twitter Advertising 212

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

International Women’s Day (March 8) : Leverage this day to highlight the contributions of women in tech within your organization, or unveil initiatives that promote gender diversity in tech. End-of-Year Predictions (December) : As the year winds down, reporters are always working articles looking ahead to the following year.

B2B 156

B2B How To Privacy Retail 156

ImPRessions - Crenshaw Communications

MARCH 11, 2016

Inject a little competition for your internal communications team and set a goal for how many new followers you’d like to earn on each platform. The National Retail Federation estimates St. Make it a public campaign and give a prize away to the follower who pushes you over your goal. Ideas for entertaining.

B2B 168

B2B Retail Social Media Course 168

Cision

JULY 8, 2015

catches up with international card payment security measures, many U.S. However, most retailers have yet to install updated terminals for the new EMV cards. For retailers who have the new card readers, they often are not using them properly or have yet to train their staff on how they work. Continued Vulnerability. As the U.S.

Retail 120

Retail Travel Mobile Technology 120

Contently - Strategy

MAY 7, 2020

But there was one part that I had to learn how to master as I got more experience: the art of the internal sell. But, if you fail to make an internal case for your content, your plan will never get the buy-in or budget it needs to succeed. Instead, you want to focus on a few key results that your internal stakeholders care about.

Content Marketing 141

Content Marketing Marketing Case Study International 141

Deirdre Breakenridge

NOVEMBER 21, 2018

For me, that meant starting off in retail at Patagonia when I first moved to Washington D.C. I was incredibly fortunate to be chosen to participate, and I was able to spend two months in Amman, Jordan interning at a nonprofit dedicated to promoting community-based environmental stewardship. store and interned for EcoPeace Middle East.

Communications 171

Communications Nonprofit Training Study 171

Stephen Waddington

APRIL 23, 2020

The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. It’s an area of huge international effort among healthcare providers. Protect The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport.

Government 132

Government Crisis Exercises Retail 132

ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2018

I’m a true believer, internalizing brand messages and language — even in a personal setting, even after years. The same holds true with clients, partners, and internal bosses. For a product sold at retail, you can actually learn by talking to store managers or customers themselves. Hang on to your credibility.

Agency 140

Agency Enterprise Retail Energy 140

Agility PR Solutions

NOVEMBER 20, 2018

Retailers are gearing up for another successful Thanksgiving Weekend as consumers plan to spend an average of $554.90 dedicated to holiday gifts, according to a new survey from the International Council of Shopping Centers (ICSC).

Consumer 74

Consumer Retail Survey Internal 74

ImPRessions - Crenshaw Communications

JUNE 7, 2017

When a client is in a position to make fast decisions, they get more done and maximize the PR investment, whether there’s an outside agency team involved or an internal expert. That story has unfolded in many ways, for an enormous variety of clients and brands, from lean startups to retail chains. Goliath myth.

Small Business 168

Small Business SMB Local Viral 168

The Resolution Blog

DECEMBER 20, 2015

There are 118 links back to the John Lewis website too – really helping boost the site’s visibility in Google ahead of the key retail period of the year. Internally we have been discussing the STEPPS model recently (a model taken fromJonah Berger’s book, Contagious, which looks at why things go viral).

Retail 120

Retail Viral Newspapers YouTube 120

ImPRessions - Crenshaw Communications

MARCH 25, 2016

In the past few years, we’ve reported to a lawyer-turned-retail-company COO (with amazing publicity instincts); a style entrepreneur who always took our lead; and a marketing MBA who struggled to understand why sales promotions weren’t mediaworthy. The more specific, the better. Communicate regularly. Tie PR to business goals.

Agency 120

Agency How To Product Launch Internal 120

NewsWhip

APRIL 7, 2022

We’re here to show you how this is possible for your brand, by using the example of home improvement retailer, Home Depot, using NewsWhip Spike. If brands are to compete with the speed of today then they need the ability to monitor the news as it’s actually happening. This is why a real-time media monitoring platform is key for brands.

Analysis 158

Analysis How To Media Retail 158

ImPRessions - Crenshaw Communications

AUGUST 22, 2023

When Bizzabo learned that nearly two-thirds of all business event speakers on conference panels are male, sometimes pejoratively called “manels,” it decided to host an all-female event on International Women’s Day. Check out this post from Ron Stein about annual events and holidays B2B brands can leverage.)

B2B 156

B2B How To Conference B2C 156

Flack's Revenge

NOVEMBER 12, 2015

The post is about Singles Day (11/11), which started out as a Chinese holiday but has grown into an international phenomena. The Singles’ Day has intensified the rivalry between the two e-commerce retailers in China, Alibaba Group and JD.com. Thanks Eiffy! Competition Heats Up.

Social Media 120

Social Media Media Apparel Retail 120

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Major retailers’ e-commerce platforms are booming. As the possibilities of the connected world expand, companies should be monitoring consumer data and implementing internal security protocols to protect customers, like 2FA out of the box (rather than blaming users ). Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Major retailers’ e-commerce platforms are booming. As the possibilities of the connected world expand, companies should be monitoring consumer data and implementing internal security protocols to protect customers, like 2FA out of the box (rather than blaming users ). Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

Stephen Waddington

MAY 16, 2017

They’re engaging directly with internal and external stakeholders. This is arguably the most powerful form of media for both internal and external communications. Customer service instant messenger channels started to appear on retail websites at the end of the last decade. Organisations as influencers and media.

Publicity 119

Publicity Customer Service Community Internal 119

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

The internal phone directory instructs colleagues on how to send secret feedback to one another’s bosses. Yet we assume that businesses, especially retailers, will strive for an Amazon-like level of customer service because it’s the only way to compete today. Employees say it is frequently used to sabotage others.

Customer Service 156

Customer Service Employee Reputation Leadership 156

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2018

Early September is an excellent time for a review to date, as part of a check-in meeting with the client (whether internal or external.) For some sectors, like consumer technology, Christmas actually starts in July, when media holiday gift guides are planned and retailers are finalizing plans for the giving season.

Retail 136

Retail Creativity Leadership Agency 136

Cision

MAY 6, 2015

She is the Co-Chair of the North American chapter of AMEC (International Association for the Measurement and Evaluation of Communication) and Vice President at BurrellesLuce and one of the prominent voices in PR measurement. Customer touchpoint sensing. to explore some of the tools that are out there. Post-purchase.

Engineering 120

Engineering How To Measurement Analytics 120

Stephen Waddington

AUGUST 12, 2020

We help brands, organisations and businesses develop and deploy measurable communications through PR, internal comms, digital marketing, SEO, social media and advertising. We are working on a couple of projects in the retail space and having some great conversations. What’s your proposition? What’s your why? How is it going?

Agency 161

Agency Meeting Retail Energy 161