This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . With role-specific workshops to choose from, along with world-renowned speakers, you’ll come away with actionable goals and tactics to achieve them. Dates: April 5 – 7, 2020.
Earlier this week, we made the case for raising your internal PR game. The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. 5 ways to raise internal PR standards. Consider technology tools.
Staying on top of the latest trends, technologies and strategies is paramount. International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. Dates: June 9-12, 2019. Location: Vancouver, British Columbia. Hashtag: #IABC19. Hashtag: #PRSAICON.
This International Women’s Day, we invite you to celebrate with us by amplifying the voices that are shaping our future in AI, leadership, resilience and geopolitics. Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.
Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. an award-winning quantum technology expert and the Howard Reiss Chair in Physical Sciences at the University of California, Los Angeles (UCLA). Organizations need to disrupt or be disrupted.”
Austin, Texas, was the backdrop for PRSA’s International Conference this past week. The three-day event was packed with dozens of workshops, networking and impressive keynotes. The three-day event was packed with dozens of workshops, networking and impressive keynotes. What’s on the mind of PR professionals these days?
International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. PRSA International draws the most industry vendors, including practitioners, in a who’s-who quest to highlight the best strategies, products, and more. Dates: May 2-4, 2018.
7 great tools for the tech PR workshop. Every pro has her go-to channel for tracking news developments in technology. Clearly, one of the great advantages of technology is its improvement of collaboration not only in PR, but all industries. Here’s our must-have list. Wunderlist.
Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis. These were maintained throughout the lockdown.
A key voice leading the charge of understanding GenAI at HBS, Mitchell’s engaging and in-demand AI seminar helps top leaders think about how to deploy these tools inside their organizations and how to practically use the technology themselves. Matt Beane , Ph.D., Michelle R.
As technology evolves at a faster pace than ever, knowing how to anticipate change – and how to combine technology and humans – has never been more urgent. One of the nuanced decisions a leader has to make is how do you allocate resources across different emerging technologies?
When technological advancements scale new peaks every day, they likewise create valleys of vulnerability that pose unexpected threats to businesses. Jonathan Zittrain: Use Your Imagination to Develop Effective Cybersecurity Protections As technology races forward, so does the ingenuity of security threats. A former U.S.
We are winning more and more international clients, and our presence in other countries grows rapidly. Using digital technologies as one of our resources, it is also easier and more efficient for our team to analyze and predict market tendencies, run highly precise search and track competitors’ activities. . Is there any downside?
One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.
The world of defense technology is a paradox. Through strategic communication planning, defense companies can foster an environment of trust and understanding, paving the way for responsible innovation and international collaboration on technologies with the potential to ensure a safer world.
In an eye-opening Q&A, Rawi Abdelal , world-renowned Harvard Business School professor of international management, explains the importance of embracing stability, the dangers of generative AI and misinformation, strategies for taking a pragmatic view of social media, and more. As countries around the world – from the U.S.
This transformative technology is already impacting industries around the world. They unpack the trends while cutting through the hype with their accessible frameworks and scalable strategies for approaching this disruptive technology. From Hollywood writers to U.S.
As new tools emerge, the technology and media landscapes continue to shift. . Her professional development workshop at PRSA International proved that operating on a shoestring budget doesn’t limit how much a strategy can succeed. In fact, 47 percent of B2B marketers close less than four percent of marketing-generated leads.
Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.
By Samantha Spitz, Intern. As an intern, I didn’t think I would have this opportunity, but during the presentation, I had a speaking role and took part in the conversation between Hoffman and the potential new client. I think one of the most important takeaways from this workshop was Lou telling us to “think like a journalist.”.
Co-author of the international bestseller “ Nudge: Improving Decisions About Health, Wealth, and Happiness ” with Richard Thaler, Sunstein has become world renowned for his key insights into decision-making processes. The post The Undeniable Allure of Fun: A New Tool to Nudge Behavior appeared first on Stern Strategy Group.
International Women’s Day is a global celebration of the social, economic, cultural and political achievements of women. Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.
We also support the work of NGOs like the WHO, Amnesty International and the EU, and we work directly with over 80 fact checkers and universities around the world, who use our tools to spot viral misinformation and disinformation. For this we’ve developed unique patented technology, and industry leading predictive analytics.
Internal stakeholders can either fill out a document, or, you can sit down face-to-face and develop the material together. This is a group exercise for an internal team working for a client. This is a group exercise for an internal team working for a client. You are not brainstorming alone in a silo.
By Josh Madrid, Intern. Getting to know my teams despite the technology barriers that the pandemic created was my favorite part of the internship experience. The best advice I’ve received during my internship was during the workshop with Lou. Still, my time at The Hoffman Agency has given me many reasons to be grateful.
Brown said that not all faculty feel comfortable or equipped to lead these types of conversations, which is why he co-created a “Can We Really Talk” workshop that helped their faculty develop language around DE&I regardless of their academic focus. “At
Top foreign policy expert Anne-Marie Slaughter , former dean of Princeton University’s School of Public and International Affairs, brings an academic’s eye to the discussion on how organizations should take on cybersecurity. With technology advancement comes greater security risks through unlikely vulnerabilities.
Google Uses Weekly Podcast to Discuss Innovative Cloud Technologies Google’s About Google Cloud Platform Podcast , abbreviated as GCP, includes weekly episodes featuring technical discussions with cloud professionals about the innovations they’re pursuing to make Google Cloud better. Create a content plan.
Why do organizations spend so much money trying to get things done with technology but fail so often? By closing their own gaps in digital literacy, leaders can take control of their organization’s destiny without exposing internal strategy. According to Geoff Parker, the Charles E.
Digital transformation has become much more than simply upgrading software and building a new skill set; it’s now a required state of mind , says Paul Leonardi , award-winning University of California, Santa Barbara (UCSB) professor and Technology Management department chair. Technology is Only Half the Equation; The Other Half is People.
“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.
“The marketing industry is moving too fast to internalize everything.” — Paul Roetzer, The Marketing Performance Blueprint. In spite of having more channels, more technology and more data than ever before, marketers are still struggling to make, and measure, an impact on the bottom line. Invite a group of internal stakeholders (e.g.
Surrounded by crystal waters, a sea of yachts and the lingering aroma of freshly baked bread, I never anticipated entering an intellectual coliseum during my time at the International Cannes Film Festival in France. Every day I had the opportunity to meet aspiring filmmakers and marketers from all around the world in the Marché du Film.
The Future of Work: Balancing the Human + AI Equation For decades, technology has been helping humans perform tasks, taking the drudgery out of work, enhancing productivity and, in some cases, eliminating the need for people to be involved at all.
Anticipate the Future Through Technology and Challenge Culture Travis has been at the forefront of multiple successful digital transformations in his career, including being at the helm of Papa John’s when it became the first national pizza chain to capitalize on digital pizza ordering.
When you attend PR conferences, you get access to workshops, talks and panels led by industry professionals, plus the chance to network and brainstorm with PR professionals just like you. She’s not wrong: During the conference, you get to attend more than 100 sessions, workshops and industry forums led by leading brand marketers and experts.
He is also an expert in discussing the international aspects and geopolitical challenges of cyber threats – particularly nation state sponsored hackers from Russia, China, Iran and North Korea and why organizations should be concerned. and international cyber issues for more than 30 years. Ignoring these risks is no longer an option.
Invest in automation and technology. It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. Assemble a workshop from a diverse group. Make sure to represent this diversity in your workshop. Give introverts a voice in your workshop.
Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story. And it’s not just the technology we’re excited about. Services are custom based on each organization’s needs, but may include: Onsite workshops and consulting. And it’s not just B2C.
Out of literally hundreds of PR agencies focused on the technology sector, the Holmes Report judged us as the one of the top five in the country. Recognition from the Holmes Report as a finalist for the Tech PR Agency of the Year offers another proof point that it worked.
There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology. How and where can your consumer touch your brand? These fine folk did: Jan.
Experience a new dynamic two-day program, packed full of education following new and traditional themes, including a 2016 focus on: • Innovative venues and meeting environments using the latest technologies. Multi-location/citywide “classrooms” and workshops. About the International Association of Conference Centres [IACC].
When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it. I’m still working to properly engage our internal audience.
The Hoffman Agency is a growing public relations company that offers a unique and dynamic international experience. It regularly offers training opportunities, whether it’s participating in internalworkshops, attending industry conferences or taking online courses. Buckle up, because I am going to tell you about my time here!
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content