Cision

OCTOBER 6, 2016

No matter how much technology changes the media and industry, if you can tell an authentic story, you can succeed. In this interview, Al discusses how to create communication for different countries, how communication has rapidly evolved with technological change and what the critical skills are that all communicators need.

Storytelling 308

Storytelling Local Airlines Technology 308

Onclusive

AUGUST 10, 2021

While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past). Another effective strategy is localizing your content.

Strategy 418

Strategy Survey Automotive Data 418

PRSay

NOVEMBER 25, 2024

Dedicate a few hours each week to researching companies, following “early careers” social media accounts, and setting up LinkedIn and PRSSA alerts. Create a list of target companies and professionals, engage with their posts, and familiarize yourself with their blogs and social media. Build and leverage your network.

LinkedIn 88

LinkedIn Nonprofit Retail Social Media 88

Remote PR Jobs

JULY 19, 2024

Networking Meetups: Smaller, local events that bring together professionals from various fields can be particularly useful for building casual, organic relationships within your community. Local Chambers of Commerce: Not only do these organizations often need PR services for their initiatives but they can also refer their members to you.

Case Study 227

Case Study Conference Local Trade Shows 227

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. AirPR: How do you know if your efforts are working?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

This is where some targeted media training right before interviews is highly recommended. We also commend brands who prepped tips for watching and photographing, and experts giving smart interviews on the subject. Leverage the local angle. Make social media job #1. Find a relevant tangent and work it.

Hotels 200

Hotels Local Interviews Viral 200

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Cision

JUNE 16, 2017

As About.com became Dotdash and the San Diego Chargers were relocated and renamed the Los Angeles Chargers, social media was bursting with thoughts and opinions on these rebrands. Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. Social Media.

Communications 250

Communications How To Telecommunications Employee 250

Cision

JUNE 23, 2016

In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. I am excited about being part of an evolving industry where local influence is growing in importance. and in local communities. I came to D.C.

Public Affairs 227

Public Affairs Local Education Policies 227

Melissa Agnes

JUNE 3, 2014

However, if you’re monitoring social media in real-time, you will become aware of the issue as it grows and really turns into an issue in need of your attention. Social media and the online landscape provide unique communication opportunities for individuals and organizations.

Airlines 206

Airlines Crisis Wikipedia Social Media 206

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Now, she’s crushing it at Best Buy in social media marketing.

Social Media 128

Social Media Agriculture Marketing Media 128

Bianchi Biz Blog

NOVEMBER 21, 2024

2) Crisis Management and Consulting: No company is exempt from crises, which is why a fair relationship with the media, transparency in communication and adequate strategic advice are always the best allies of a company. 3) Executive advocacy: We help our clients build their image and reputation both in traditional media and social media.

Marketing 90

Marketing Pinterest Radio Instagram 90

5W PR

DECEMBER 21, 2024

Behind-the-scenes content, such as sneak peeks of new products, behind-the-scenes footage, and exclusive interviews, offers a glimpse into the brand’s world and creates a sense of exclusivity. Supporting ethical sourcing and sustainable practices demonstrates a commitment to social responsibility and environmental sustainability.

Community 78

Community Marketing Ethics Consumer 78

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. It’s a mix of PR, social media and content marketing news designed to help marketers stay up to date on trends and best practices. Social Media'

Blogging 183

Blogging Comparison eBook Case Study 183

Cision

JUNE 21, 2016

Vaco recruiter Piper Ochsner additionally advises candidates to be prepared to deliver a similar video-worthy introduction in person, as well, and suggests that a candidate’s ability to answer the inevitable interview opener “Tell me a little about yourself” can make or break an interview. Get published.

Branding 189

Branding Brand Real Estate Tourism 189

PRSay

APRIL 24, 2020

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

Report 170

Report Pitching Media Survey 170

Presspage

JANUARY 21, 2025

Relevance in a digital landscape Press releases remain a staple for journalists and media outlets because they are concise, structured, and easy to distribute. A well-crafted press release saves them the hassle of piecing together a story from scattered sources, such as your social media accounts, website, and newsroom.

Writing 78

Writing How To Product Launch Crisis 78

Cision

JUNE 8, 2017

Media type (e.g., Social media accounts. Also, keep your eyes peeled on Twitter, as many media moves are announced there. Have Your Media Brief Ready. Once your release has crossed the wire and journalists are emailing and calling for interview opportunities, your work is done, right? Recent content (e.g.,

Pitching 225

Pitching Print Conference Local 225

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Are the social media waters still safe for marketing? Frank Strong: It’s a question of whether or not your customers and prospects are on social media. What comes after social media?

How To 159

How To Facebook Social Media Advertising 159

Deirdre Breakenridge

FEBRUARY 20, 2018

Every social media post. In order to build and maintain a personal brand, I suggest students start with a proper social media presence. Look at the social media platforms you already use. Look at the social media platforms you already use. Present yourself well on social media and in public.

Social Media 177

Social Media LinkedIn Brand Branding 177

PR for Anyone

JULY 27, 2024

Local Connections : Is there a local athlete from your area competing in the Olympics? Highlighting hometown heroes can create a strong local interest story. You might partner with local gyms, schools, or community centers to celebrate and support these athletes. These stories can foster a sense of pride and unity.

Media 130

Media Pitching Local Training 130

Prowly

MARCH 12, 2025

There are still so many opportunities to earn mentions in paper publications on a national and local level. Prowly's Media Database contains insights about 14,000 newspapers and magazines in the US alone. Social media platforms, online news, broadcast , and, you guessed it, newspapers. Part of a print monitoring mention.

Print 104

Print Strategy How To Newspapers 104

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Does your media push translate into a foray into another medium?

Instagram 159

Instagram Reddit Transportation Creativity 159

Onclusive

OCTOBER 3, 2017

Shashi Bellamkonda, CMO, Surefire Local. Use social media marketing – such as Facebook – to build awareness for your brand. Create a webinar, YouTube video, Facebook video blog post, SlideShare, eBook and a podcast, building an on-demand library all from one initiative.

Branding 246

Branding Brand eBook Leadership 246

PRSay

JULY 30, 2020

Will they move back in with their parents and work at a small local business until the job market opens back up? If your sibling has a piece of advice or info to share, or your parent has a cool job that you want to show behind the scenes, then interview them. Splice up the content for social media.

Branding 197

Branding Brand Local Interviews 197

PR for Anyone

OCTOBER 12, 2021

Here is a great way to create great content fast: Most Realtors struggle with what content to post on social media and in blogs. Interview your favorite loan officer about various credit topics – What does good credit mean for a loan? Content can be all about neighborhoods you specialize in and the local community.

Real Estate 130

Real Estate How To Local Interviews 130

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. For example, new books on PR, social media, strategic planning, influencers, etc., Industry Associations.

Skype 150

Skype Industry Storytelling Interviews 150

5W PR

OCTOBER 26, 2017

By: Kelsea Bruce, Social Media Director. They give word-of-mouth validation and often lead to engagement and follower spikes on brands’ social pages. To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly.

Interviews 88

Interviews Instagram Video Creativity 88

Prowly

FEBRUARY 3, 2025

Keep the tone consistent across your social media, ad copy, website, print media content, and wherever else you're present. And even in "formal" B2B industries, having an online presence on social media is a must. These are some great ways to increase brand visibility through socials.

Branding 104

Branding Brand How To Measurement 104

Cision

JUNE 25, 2015

Share on social media. If you do nothing else to leverage new press, do ensure you amplify the news on social media. This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. But, think beyond just clicking share or retweet. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Journalism Interviews 120

Cision

JULY 27, 2016

In this interview, Monique discusses how to successful plan events, how social media can benefit your organization and how to create messages that resonate. My dad, Dr. Michael LeNoir, is a pediatrician and allergist who has always had a particular interest in media. How did you get your start in PR and communications?

Nonprofit 120

Nonprofit Local Travel Social Media 120

Communications Conversations

DECEMBER 11, 2020

But, at the same time, many people are accepting and starting new jobs–including many in the PR, comms and social media world. Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline.

Interviews 185

Interviews Meeting Video Energy 185

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? I spend a good chunk of my time on media relations and pitching.

Radio 167

Radio Journalism Interviews Energy 167

Deirdre Breakenridge

NOVEMBER 3, 2016

For instance: Are you offering to manage the organization’s or the group’s social media? Are you helping the organization seek media coverage for their events and local fundraisers? How do you stand out during and after job interviews? What are important tips to know when searching for a career in PR?

Trade Shows 150

Trade Shows Community Social Media Resources 150

PR for Anyone

JUNE 9, 2021

You can also see what they are posting on social media and get a feel for what they like and are interested in. By doing a little bit of research and paying attention to who may like your product, you can easily get your product seen in the media. Media outlet that was pitched: Today Show. Free PR Interview Transcript.

How To 130

How To Television Pitching Fashion 130

PR for Anyone

OCTOBER 19, 2021

This tactic is one of the easiest ways to get media exposure for your business by taking what is already in the news and bringing it home (to your local market) and/or establishing yourself as the expert on that topic. . A media cycle starts with a breaking news story. For example, where I am in the Washington, D.C.

Real Estate 130

Real Estate How To Publicity Insurance 130

Cision

JULY 20, 2016

In this interview, Rachel discusses why you need to build trust with the media, how to create a global communications campaign and how to drive conversations on social media. What role does social media play in your job? Social media is inherently part of any PR campaign we create for our clients.

Leadership 120

Leadership Local Pitching Social Media 120