MaccaPR

FEBRUARY 2, 2017

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only.

Print 48

Print Newspapers Interviews Journalism 48

Cision

DECEMBER 4, 2015

National magazine cover story. What he didn’t mention was that the publication was something of a throwaway – one of those free magazines that are stuffed into a seatback pocket or shipped to an organization’s national mailing list. Want more tips to help executives prepare for the next big interview?

Print 120

Print Interviews Pitching Conference 120

PRSay

AUGUST 8, 2018

If the date for that TV interview you arranged weeks ago finally arrives just as a major earthquake strikes California, then your big moment might be rescheduled — or axed altogether. Also, when pitching print magazines, consider the necessary lead time. That’s why you — and your editorial calendar — must be flexible.

Pitching 137

Pitching Video Interviews Report 137

MaccaPR

JULY 8, 2015

Paul Business Journal and, increasingly of late, Minnesota Business magazine. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. MARQ magazine, ex-managing editor of. How has social media impacted Minnesota Business magazine? "If That name sound familiar?

Interviews 48

Interviews Radio Journalism Newspapers 48

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

The pitch has to tantalize and intrigue, telling just enough to whet the reporter’s appetite to learn more — ideally, through an interview. Print magazine? As a writer friend once said, if everything is found in the pitch, what story do I have to tell? The “too creative” pitch. The ill-timed pitch.

Pitching 149

Pitching Sports Print Creativity 149

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2016

Magazine touting 3D printing client, WhiteClouds. After months of corresponding with the writer, the timing ultimately clicked when we brought him news of WhiteClouds’ development of a 3D printed brace worn by linebacker Thomas Davis in this yer’s Super Bowl. Forget the formula. Forget the formula.

Consumer 120

Consumer Strategy Print Pitching 120

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

The minute a profile appears on your CEO, or a brand spokesperson kills it on a live broadcast interview, it’s time for the social media team to get involved. Don’t use a lifestyle magazine interview to interest another lifestyle pub, as that will likely backfire. Maximize media placements with a few simple steps.

Interviews 136

Interviews Pitching Infographics Print 136

Cision

APRIL 12, 2016

Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over. There is an element of keeping a pulse on culture and identifying what’s next – while introducing your brand or your magazine editor’s voice into the media conversation in a meaningful way.

Fashion 120

Fashion Pitching Journalism Social Media 120

PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? Did you hear that interview on the radio or on a podcast? Think about TV interviews as just one example. Not that long ago, TV producers wanted you in their studio for an interview, which meant you were faced with the time and expense of traveling.

Print 78

Print Newspapers Media Skype 78

Stephen Waddington

FEBRUARY 23, 2021

That was the sign off to an email from Richard Dawson, business journalist, North East Times Magazine. He’d asked for an interview about my lockdown startup Wadds Inc. I received an email from North East Times Magazine’s lead photographer Chris Owens a day or so later. He’s checked out a site in the centre of Newcastle.

Creativity 97

Creativity Print Meeting Storytelling 97

Cision

JANUARY 21, 2016

That is, they attempt to create a dividing line that says blog posts belong in one camp while interviews belong in another. For example, Red Bull uses brand journalism every time they publish “The Red Bulletin,” a slick print and digital magazine targeted toward their primary demographic, young males. It’s impossible.

Journalism 120

Journalism Brand Branding Content Marketing 120

Contently - Strategy

AUGUST 28, 2019

AirBnB Magazine. In today’s digital age, a well-designed piece of print media can feel like a miracle. A well-designed piece of branded print media is even more rare. That’s why AirBnB’s travel magazine is a stellar content campaign.

Travel 91

Travel Content Marketing Examples Airlines 91

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. It’s frustrating when they take days to return a call regarding an interview with a client you are desperate to get a hold of. Rapid Fire Round.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Mark My Words

OCTOBER 9, 2017

Showbiz journalist Ginny Dougary claims Clare Balding’s PR team took heavy-handed liberties with her interview copy, removing unflattering sections and inserting self-promoting fluff. Balding and the editors of the publication maintain that the responsibility of the edit lay entirely in the hands of the magazine. PR too has changed.

Film 83

Film Interviews Print Conference 83

Bianchi Biz Blog

JUNE 3, 2024

I am an associate editor and I primarily work with Fleet Maintenance Magazine and Trailer-Body Builders Magazine , and I also occasionally contribute to FleetOwner magazine. In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web.

Meeting 97

Meeting Media Training Automotive 97

Medianet Australia

MARCH 13, 2024

This week, Medianet is joined by Editor of frankie magazine, Shannon Jenkins. Shannon shares her insight on the different practices and strategies needed for print vs digital media, her own history reading the publication she now heads and what she has accomplished in her career thus far.

Interviews 52

Interviews Print Strategy Publicity 52

Remote PR Jobs

SEPTEMBER 25, 2023

Please no pitches, abstracts, outlines, press releases, or interview offers. Please no pitches, abstracts, outlines, press releases, or interview offers. Contributed articles run online; the print edition is almost exclusively written by staff or professional journalists who contribute regularly to the magazine.

Company 100

Company How To Leadership Pitching 100

Cision

SEPTEMBER 29, 2016

Selected for an exclusive interview with the Fortune 500 executive! Heck, most of my magazine taglines indicate I’m a “writer and editor based in Healdsburg, California,” and a simple cross-reference would tell you that town is about 90 miles north of San Francisco. The invitation seemed interesting at first. I’m based in the Bay Area.

Pitching 0

Pitching Journalism Writing Print 0

Bianchi Biz Blog

APRIL 18, 2022

I’m editor-in-chief at IndustryWeek , a magazine that traces its history back to 1882. These days, we publish our print edition quarterly and focus most of our attention on our website. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to. Finish this sentence: If I am not reporting, I am ….

Meeting 78

Meeting Automotive Media Newspapers 78

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2

Agency 100

Agency Newspapers Radio Interviews 100

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars. Hard to think that far ahead.

Pitching 130

Pitching Nonprofit Financial Insurance 130

5W PR

AUGUST 19, 2019

PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. Digital vs. Traditional. What Does Digital PR Involve?

Digital PR 76

Digital PR Print Construction Television 76

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes.

Meeting 91

Meeting Transportation Media Journalism 91

The Hoyt Organization

SEPTEMBER 21, 2024

3D printing is being used to create personalized prosthetics and implants for patients. Only sending a press release to a few newspaper and magazine journalists means your practice is only reaching a small portion of your target audience. One possiblity is the use of blockchains to be in compliance with HIPPA.

Healthcare 90

Healthcare Industry Strategy Case Study 90

The Stalwart Blog

DECEMBER 5, 2016

I got really excited when I heard one of my favorite media moguls was launching a new digital publication called "The Outline" taking direct aim at the magazine as we know it. . His latest venture called " The Outline " is described as a mixture of print magazines and Snapchat's Discover section.

Storytelling 60

Storytelling Journalism Print Mobile 60

ReimaginePR

MAY 30, 2015

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Interviews – Q & A on video. Get a variety of angles that will look good on Amazon and in the pages of a magazine. Again, the highest resolution and biggest photos you can manage are critical to anything print.

Media 120

Media Television Video Print 120

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I do a lot of interviews with pros in the EV industry. Offer us an interview with someone with technical expertise. I’m also a contributing writer for EVannex – I write a weekly blog post.

Meeting 81

Meeting Media Travel Interviews 81

Presspage

NOVEMBER 6, 2017

Sixty cold calls result in three new magazine subscriptions. An in-depth interview with your CEO on her vision and goals for 2017 is picked up by several blogs and is widely read by your target audience. Conversion: 5 percent. An email campaign sent to seven hundred customers makes fourteen of them buy your new product.

Measurement 97

Measurement Comparison Advertising Advertising 97

Konnect Agency

NOVEMBER 26, 2019

You may find yourself reading through your favorite website, magazine, or blog and not even realize that the editorial you are reading 100% paid for by the brand. Publications are getting increasingly more creative with the way in which they print or post paid media.

How To 80

How To Print Agency Social Media 80

MaccaPR

MAY 23, 2018

What could the producers and editors of The Wall Street Journal , “The Dr. Oz Show,” BuzzFeed, Parents magazine and NBC’s “Today Show” teach you about successfully pitching a story to the most sought-after media outlets in America? Are you pitching a print publication? It’s like at a restaurant,” Kurschner said. “If

Pitching 82

Pitching Print Journalism Local 82

PR Insiders

APRIL 13, 2021

Most PR firms specialize in print media (getting editorial coverage in newspapers and magazines, both online and offline), and many focus on social media. For example, if they pay for 15 talk radio and podcast interviews, that’s what they get. Hire a firm that specializes in the right media for you.

Radio 78

Radio How To Public Affairs Print 78

Mark My Words

OCTOBER 9, 2017

Showbiz journalist Ginny Dougary claims Clare Balding’s PR team took heavy-handed liberties with her interview copy, removing unflattering sections and inserting self-promoting fluff. Balding and the editors of the publication maintain that the responsibility of the edit lay entirely in the hands of the magazine. PR too has changed.

Film 60

Film Interviews Print Conference 60

5W PR

JANUARY 8, 2019

The modern journalist creates content for print, digital and social media, has a successful blog on the side, a personal Instagram account and may even moonlight as a third-party beauty expert for TV segments. Makeup artists grow followings on Instagram and are then interviewed for major magazines.

Brand 74

Brand Branding Instagram Fashion 74

PR Insiders

MAY 7, 2021

If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. When we talk about the media, we think of newspapers, magazines, TV, and radio. PR is about building your brand and your authority over time.

Data 78

Data Newspapers Analytics Measurement 78

Bianchi Biz Blog

OCTOBER 23, 2023

I am in charge of gathering news for our daily newsletter, hosting and producing podcasts, covering events and writing original content for our monthly print magazine and daily newsletter, among other projects. I am the editor of AftermarketNews at Babcox Media in Akron, Ohio.

Meeting 96

Meeting Automotive Media Journalism 96

Shift Communications

DECEMBER 15, 2016

On the day of the woman’s retirement party there were four broadcast stations and a number of print/online reporters on-site. REALTOR Magazine online , Erica Christoffer (UVM: 297,478): Meet ERA’s New Leader. “I Finally, three months later, we got the interview on the books. Client: Print Syndicate. Client: ERA.

Print 60

Print Media Travel Wireless 60

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. One crucial reminder is that due to the incredible power of social media it is essential to remind brands and spokespeople of the need to manage their online voice and reputation.

Journalism 78

Journalism Social Media Radio Fashion 78