Remote PR Jobs

JULY 19, 2024

Trade Shows: These e vents where businesses showcase their products or services may offer an opportunity to connect directly with individuals or organizations in need of PR services to promote their brand and manage media relations.

Case Study 227

Case Study Conference Local Trade Shows 227

5W PR

OCTOBER 14, 2024

Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders. Media Relations Securing interviews, press releases, and feature articles in relevant publications helps B2B tech companies gain exposure.

B2B 78

B2B Company Publicity Media Training 78

5W PR

NOVEMBER 12, 2024

By weaving compelling narratives, securing media coverage, and organizing targeted events, PR professionals can generate significant buzz around a new product or service, capturing the interest of potential customers and industry influencers.  Seek out customer feedback through surveys, interviews, and social media monitoring. Use

Product Launch 78

Product Launch B2B Industry Case Study 78

Sword and the Script

MARCH 27, 2018

Do you feel like media relations getting harder? The survey found more than half (51%) said media relations is getting harder. The survey found more than half (51%) said media relations is getting harder. 3 More Reasons Media Relations is Harder. Also, see these related posts.

Media Relations 85

Media Relations Media Trade Shows Journalism 85

Deirdre Breakenridge

MAY 23, 2017

Turn Your Case Studies Into Content. This is a huge time saver too because you probably wrote their media talking points or press materials. Then, when you need a great case study for a new client, you can point them to your blog posts. Interview each other or trade posts. Use Guest Bloggers.

Blogging 282

Blogging Case Study Social Media Instagram 282

The Proactive Report

JUNE 20, 2015

The Internet has changed the way we connect and communicate – not just with one another, but also with the media. Writing a press release and posting it on the wire doesn’t get your media coverage anymore. In fact, according to the 2015 Cision Social Journalism Study only 6% of PR pros still do that.

Twitter 100

Twitter Media Relations How To Media 100

PRSay

FEBRUARY 28, 2023

Media relations hinges on the relationships that we create and maintain with the press. After being a professional journalist for more than four years, I recently left the field to pursue a career in public relations. I really try to maintain my relationships with people who are in media relations.”

Report 174

Report Local Media Pitching 174

ImPRessions - Crenshaw Communications

MAY 13, 2021

-Write and edit media materials, including media alerts, fact sheets, bios, and case studies. Daily client communication to update, report on and discuss media relations. Attend and facilitate media interviews; network with reporters and editors.

B2B 203

B2B Policies Case Study Enterprise 203

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A recent study by the Association of National Advertisers (ANA) and the USC Center for Public Relations found that marketers plan to increase staffing and overall spending on public relations over the next five years. But the last thing any brand wants to do is beat media over the head with non-news.

Publicity 256

Publicity Brand Branding Storytelling 256

PRSay

NOVEMBER 12, 2020

For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. I think we’re much more open to (remote interviews) nowadays, of course,” O’Connor said. Now, that dynamic has completely changed.

Journalism 211

Journalism Report Interviews Meeting 211

5W PR

MARCH 26, 2025

According to a recent study by Influencer Marketing Hub, 90% of marketers believe influencer marketing is effective, with lifestyle and events seeing particularly strong results. Start by developing a targeted media list of lifestyle, events, and industry-specific outlets that reach your desired audience.

Digital PR 78

Digital PR Strategy Instagram Fashion 78

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Don’t be too prepared for that CEO interview. One CEO told us that a PR consultant recommended “winging it” for an important media interview, lest he sound too scripted. For our CEO interviews, we prepare briefing docs, hold a prep session and practice interviews until a level of level is achieved.

Skype 149

Skype Interviews Viral B2B 149

Sword and the Script

MAY 3, 2022

While many mistake PR with just “media relations” or worse with “press release” the fact is the function does overlap with many other activities in business. If you enjoyed this post, you might also like: 9 Corporate Characteristics to Look for When Buying Public Relations Software. Image credit: Unsplash.

Software 103

Software Study Pitching Analysis 103

Prowly

JANUARY 23, 2025

These reporters appreciate comments from established experts and data from unbiased studies. When offering an expert for a comment or interview, show how one-of-a-kind they are. Offer a recent study with trend forecasts. PRO TIP: If you want to keep up with news and trends in your B2B niche, use Prowlys Media Monitoring.

Pitching 104

Pitching How To Media B2B 104

ImPRessions - Crenshaw Communications

MAY 24, 2022

Author and journalist Tom Corley spent five years researching and studying the traits that led to success in wealthy entrepreneurs. When conducting media outreach, our goal should be to persuade a journalist to engage with the information presented. A positive outlook. An honest character .

Interviews 170

Interviews Ethics Study Course 170

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews. PR guide to stellar briefing books.

Interviews 136

Interviews Construction Report Journalism 136

Deirdre Breakenridge

SEPTEMBER 26, 2016

Recently, Dr. Marlene Neill , assistant professor, Baylor University, and Nicole Lee , assistant professor, North Carolina State University conducted a research study on this important topic. Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016.

Publicity 150

Publicity Policies Social Media Study 150

PRSay

AUGUST 18, 2023

In interviews aimed at understanding skepticism about climate change, the study found that many participants are suspicious of language that presents climate change as a crisis or an urgent threat. Art credit: iexpert ] The post People Mistrust Media Reports About Climate Change, Study Finds first appeared on PRsay.

Study 78

Study Report Media Television 78

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

Then, if a client is immediately needed for approvals, interviews, etc., A cross-national study of negativity bias in humans shared “the potential for more positive content, and suggest that there may be a reason to reconsider the conventional journalistic wisdom that if it bleeds, it leads.”

Trends 293

Trends Pitching Agency B2B 293

Cision

JUNE 22, 2016

In this interview, Tom discusses being the first public relations partner for Florida’s Natural, why brand advocates are so valuable and the importance of listening to your audience’s conversations. I studied political communications in college, so after graduation, I cut my PR teeth in the fast-paced environment of Capitol Hill.

Newspapers 195

Newspapers Media Relations Brand Branding 195

Communications Conversations

OCTOBER 15, 2019

This just in: media relations is getting tougher. Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. Lean on trends, research and case studies.

Media Relations 100

Media Relations Pitching Media Report 100

Cision

OCTOBER 7, 2016

I studied politics and television at Emerson College and even in high school worked in news with celebrity events and campaigns. We’ve got tips from Lambert on how to pitch a celebrity booker and what to avoid. Tell me a little about yourself: How did you get your start in talent and celebrity booking? What will catch your attention?

Pitching 275

Pitching Television Energy Social Media 275

PRSay

JUNE 26, 2019

What would you do if your client pulled out a sheet of talking points during a live interview? ” During the interview, Hanks whipped out a stack of key messages that Disney had prepared for him — jokingly referring to them as “Gutenberg Bible stuff.” If you’re like many PR pros, then you’d likely be in a state of panic.

Interviews 146

Interviews Media Study Course 146

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. What are your secrets for media relations success?

Pitching 228

Pitching Agency Social Media Creativity 228

Sword and the Script

JULY 11, 2023

Additionally, a study from Pew Research Center found that 55% of podcast listeners cited that the reason they turn to podcasts was to learn something new. Pitching Powerhouse by Jennifer Berson Jennifer Berson covers a lot of PR how-to’s from media relations tips to business-building strategies to how to build your own PR agency.

Publicity 146

Publicity Small Business Trends Leadership 146

ImPRessions - Crenshaw Communications

APRIL 29, 2022

For a PR agency team, few things are more important than having media contacts at the ready. In fact, a media placement strategy with the perfect balance of quality and quantity is one of the unsung secret of great PR and media relations. Media contacts aren’t magic….they’re But media contacts aren’t magic.

Agency 170

Agency Media Software Pitching 170

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

The public is increasingly skeptical of our institutions, but despite the disruption of traditional media business, journalism still matters. In fact, a new study on public trust in media shows that while trust in media platforms where we seek news is down over last year, trust in journalism is actually on the rise.

Journalism 185

Journalism Advertising Advertising SEO 185

Sword and the Script

JANUARY 2, 2024

3 benchmarks for your B2B marketing budget as a percentage of revenue Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue. An “Interview” with ChatGPT: What is Public Relations? Here are the top 10 most-read posts from the last 12 months. How has PR Changed?

Blogging 144

Blogging Software B2B Survey 144

Sword and the Script

FEBRUARY 10, 2015

As the saying goes, it’s the little things that kill, and the little things can derail or trip up an interview with the media. Media interviews are more important because they are hard to come by these days. Vague opening questions might include: Tell me about the study? Some can have even more. The vague closing.

Interviews 60

Interviews Media Fashion Report 60

Flack's Revenge

MAY 14, 2019

He cited data from recent studies: “Is the process of media relations getting harder? PR should interview the execs to dig for story gold. Even those who think they know PR may be surprised to learn that the job has gotten more difficult. That’s up 17% from the same survey last year.”.

Survey 195

Survey Journalism Agency Report 195

Sword and the Script

AUGUST 9, 2016

It doesn’t matter how impressive that headline, quote or copy was – or how much effort it took to secure that interview. This means it is more important than ever to get more value out of existing media relations efforts. That’s a critical takeaway from one of the studies covered below. Need experienced B2B PR help?

Study 60

Study Publicity Survey Engineering 60

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. While pitching the national publications should definitely be a part of the overall PR plan, no B2B tech campaign can afford to ignore the opportunities that trade media afford. Additionally, trade press hits can multiply opportunities.

Pitching 168

Pitching Real Estate B2B Journalism 168

Sword and the Script

JULY 9, 2024

The key for B2B PR is to make it easy: Easy to understand; Easy to interview; and East to get questions answered. There are lots of other studies about content and blogging that have similar findings. Sword and the Script Media can help with B2B marketing, PR and social media. You’ll have way more success that way.

Survey 183

Survey Journalism Report Pitching 183

Bianchi Biz Blog

FEBRUARY 29, 2024

Key Takeaway: If they haven’t already, brands should adjust their expectations for earned media. Those companies and agencies that engage in media relations regularly most likely have a good sense of the landscape. Key Takeaway: Consider packaging a complete story, making it as easy as possible for a media outlet to run it.

Report 102

Report Automotive Media Local 102

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. More than 500 million hours of videos are watched on YouTube each day. More video content is uploaded in 30 days than the major U.S.

YouTube 136

YouTube Video Training Survey 136

PRSay

AUGUST 28, 2024

Benitez, who covers transportation for ABC News and co-anchors “Good Morning America” on weekends, studied sociology before becoming a reporter — which he believes makes him a better interviewer today. “I 15 keynote speech at PRSA’s ICON 2024 in Anaheim, Calif. “I 15 keynote speech at PRSA’s ICON 2024 in Anaheim, Calif.

Video 103

Video Transportation Interviews Journalism 103

Agility PR Solutions

SEPTEMBER 15, 2019

Regardless of political affiliation or which presidential candidate you support, Thursday’s Democratic Debate was a case study in stage presence. There are many do’s and don’ts for giving a great on-camera interview, some of which we saw in the debate.

Media Training 111

Media Training Training Case Study Media 111