Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. Full report. The post Interview with Ann Handley appeared first on Critical Mention - Media Monitoring.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Bianchi Biz Blog

AUGUST 9, 2021

John, transportation reporter at Business Insider. My reporting focuses on electric vehicles, the future of the legacy auto industry, the shift to electrification and startups in the EV space. I’m proud of my reporting for Automotive News on the supply chain production halts and ramp up early in the pandemic in spring 2020.

Transportation 95

Transportation Meeting Report Automotive 95

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. And second, school newspapers are in my blood. First, let’s talk about this underground student newspaper, because it’s an interesting story.

Newspapers 78

Newspapers Blogging Groups Print 78

Prakkypedia

APRIL 23, 2019

In Ricky Gervais’s latest TV series, After Life , he’s a writer at a free community newspaper. After several grumpy episodes interviewing local people about their so-called “stories”, Ricky’s character has an epiphany. He says ‘ everybody deserves to be in their local paper’ at least once in their lives.

Local 128

Local Newspapers Interviews Employee 128

The Stalwart Blog

JULY 25, 2017

In short, the Sun-Times intends to focus on reporting “working class” issues. Regardless of your political leanings, this strategy of "don't be everything to everyone" could stand as a model for other newspapers to follow. . While understandable, this strategy will only accelerate the demise of newspapers.

Newspapers 68

Newspapers Strategy Television Advertising 68

PR for Anyone

NOVEMBER 3, 2021

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. Kathy Orton, Reporter and Real Estate Web Editor, Washington Post. We don’t have a real estate reporter per se.

Real Estate 223

Real Estate Local Pitching Media 223

Bianchi Biz Blog

NOVEMBER 16, 2020

I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there. Finish this sentence: If I am not reporting, I am … watching the news and spending time with family at home. Tell me how your client’s expertise and knowledge could benefit my reporting. Don’t pitch story ideas, pitch sources.

Automotive 92

Automotive Meeting Report Media 92

Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. Somehow our tech clients were added to this service, and I started getting these envelopes in the mail.

Print 158

Print Newspapers Google B2B 158

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

We also advise against lengthy voicemails – or any voicemails unless you already have a relationship with a reporter. For some pitches, a simple to-the-point email is probably enough to get a reporter’s interest. We’ve found that one polite call that gets to the point quickly can sometimes do the trick.

Media Relations 195

Media Relations Media Pitching Product Launch 195

PRSay

AUGUST 18, 2023

In interviews aimed at understanding skepticism about climate change, the study found that many participants are suspicious of language that presents climate change as a crisis or an urgent threat. Networks and radio and newspapers and television — they’re all getting paid to tell me something,” one interviewee said.

Study 78

Study Report Media Television 78

Bianchi Biz Blog

NOVEMBER 21, 2024

Most Influential Media for Corporate and Consumer Communication in France As far as corporate media are concerned, daily newspapers like Les Echos or Le Monde remain the most influential, targeting opinion leaders in all sectors and sub-sectors of the French economy.

Marketing 90

Marketing Pinterest Radio Instagram 90

Cision

JANUARY 28, 2016

A former reporter for The Los Angeles Times, Stuart recently joined public relations company Sitrick & Co. In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. I wanted to be a reporter for as long as I can remember.

Journalism 120

Journalism Newspapers Writing Report 120

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? Instead, cozy up to reporters who write for your local newspaper. Learn how to leverage social to catch reporters’ attention. You won’t get there unless you learn how to pitch journalists with your story. Start Small. Don’t Overlook Bloggers.

Pitching 120

Pitching Newspapers Writing Local 120

Bianchi Biz Blog

OCTOBER 5, 2020

I’m the senior transportation reporter at TechCrunch, where I focus on all the ways — present and future — that people and packages travel from Point A to Point B. Since then, I have worked in weekly and then daily newspapers, online media outlets and magazines. I’m not, nor is any reporter, the marketing arm of Company XYZ.

Transportation 91

Transportation Meeting Report Media 91

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. Going into college I just knew that I would be a reporter at a newspaper. What drew you to the field of PR?

Social Media 227

Social Media Newspapers Reputation Community 227

Cision

JUNE 29, 2016

In this interview, Ed discusses the benefits of analyzing your communication, why you shouldn’t leave analytics to the last minute and how conversion metrics can give you a good sense of your business impact. I always thought I’d be…a newspaper columnist, like my grandfather. Analytics can tell you. Rapid Fire Round.

Analytics 215

Analytics Measurement Big Data Data 215

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Holmes Report – Echo Chamber Podcast. The Holmes Report blog is written by the staff of the Holmes Report, which bills itself as “the authoritative voice of the global public relations industry.” Industry or Workplace Blogs. ” The blog is a reliable source of macro PR information and industry trends.

Blogging 170

Blogging Writing Creativity Storytelling 170

PRSay

JANUARY 8, 2019

As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. Make them care.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

JANUARY 11, 2020

The son of English immigrants, Burson began working at The Memphis Commercial Appeal , a daily newspaper, when he was 13 years old. His bylines included a front-page interview with William Faulkner. Later that year, he was assigned to report on the Nuremberg Trial. He was born on Feb. 15, 1921, in Memphis.

Newspapers 142

Newspapers Interviews Agency Leadership 142

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. Cision’s State of the Media 2016 Report found that 93 percent of journalists prefer to receive pitches via email. How did you get your start in journalism?

Newspapers 120

Newspapers Pitching Interviews Writing 120

Bianchi Biz Blog

JANUARY 10, 2022

Kurt Nagl is a reporter, covering manufacturing for Crain’s Detroit Business. Those experiences helped shape my world view and taught me how to report in difficult situations with patience and empathy, which is a practice I try to take to every story. As a business reporter, I find great enjoyment in learning new things.

Meeting 73

Meeting Report Media Newspapers 73

Bianchi Biz Blog

MAY 8, 2023

I am a tech and innovation reporter at Automotive News. Beyond AN, I was the lead reporter on a story about labor trafficking on U.S. I think readers really appreciate a multifaceted story with some subtlety rather than something one-dimensional, and it’s also more interesting for me as the reporter!

Automotive 84

Automotive Report Meeting Radio 84

Bianchi Biz Blog

JULY 10, 2023

These days, I’m a freelance reporter, editor and consultant. I started my career as a crime reporter and put those skills to use in that story. I’ve been in this business almost 20 years now, and worked for my college, high school and junior high newspapers before that. (I’ve

Meeting 83

Meeting Report Automotive Media 83

Barokas

NOVEMBER 1, 2017

My professors assumed every journalism student knew what PR was, so I never sought clarity on the job description, because I didn’t want to discredit my reporter title. I quickly fell in love with the field, and started to build my PR resume, but I’m thankful I worked as a reporter first. You learn to tell stories about everything.

Report 68

Report Fashion Pitching Journalism 68

Bianchi Biz Blog

JULY 15, 2024

I help edit and publish copy, write original content and am currently overseeing the publication of our annual Motorized Vehicle Report. I dabbled at my college newspaper, but my career began in earnest at an international business newsletter called EDM Publications, which was based in Paris at the time but has since moved to Munich.

Meeting 97

Meeting Media Interviews Pitching 97

Presspage

JUNE 19, 2018

Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. At other times, the essentials have a narrower audience, as when Mayo Clinic posts a b-roll interview with a medical expert. Reporters will love you for transcripts.

Automotive 117

Automotive Mobile Video Interviews 117

Cision

DECEMBER 4, 2015

At my first agency job in New York, I worked alongside a media relations specialist who wanted each of his annual coverage reports to be as thick as a phone book. Now that’s a coverage report,” he would say. Want more tips to help executives prepare for the next big interview? I emailed the reporter.”.

Print 120

Print Interviews Pitching Conference 120

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. In the late 1980s, the media was cut and dry.

Pitching 150

Pitching Radio Newspapers Print 150

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2019

FedEx is a logical company to carry the broader story in part because Smith lobbied heavily for tax reform, flogging it conversations with Treasury Secretary Steven Mnuchin, in op/eds and in media interviews as a way to stimulate capital investment by companies like his. Not only is that asymmetrical, but it’s needlessly antagonistic.

Policies 149

Policies Newspapers Corporate Examples 149

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. Read Cision’s free “State of the Media 2016 Report!” But honestly, I had just left my previous gig as a reporter, and I was looking for something new.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Medianet Australia

MARCH 6, 2024

Today, Medianet is joined by Culture and Youth Affairs Reporter for the Brisbane Times, Jocelyn Garcia. Here, Jocelyn shares her experiences, from a Cadet Journalist for a regional newspaper to how she came to her current role covering culture in Brisbane.

Report 52

Report Newspapers Interviews Media 52

Flack's Revenge

DECEMBER 5, 2017

When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. ” Run an ad in a newspaper and it needs to be labeled as an ad. Agreeing to an interview and then becoming a no-show.

Pitching 174

Pitching Journalism Video Advertising 174

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. A reporter is in pursuit of a given story; we coach a client to help tell that story. Everyone wins.

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis Corporate 120

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. Later that year I moved to Smyrna, Delaware, for my first full-time journalism job at a local newspaper that was part of a small family-owned chain at the time.

Transportation 100

Transportation Meeting Newspapers Media 100

Bianchi Biz Blog

OCTOBER 18, 2021

I’m the Editor of Green Car Reports, so on a daily basis, it’s my job to keep up on “green” vehicle news—that’s related to efficiency, electrification, emissions, and manufacturing tech. Some of the early reporting I did on why the Porsche Taycan’s shift to 800 volts was so important is a great example.

Meeting 74

Meeting Report Automotive Media 74

PRSay

AUGUST 6, 2019

By 2020, Gen Z will account for 40 percent of all consumers according to an Accenture report , and some experts estimate their current spending power to be as much as $140 billion. They do not read newspapers and magazines or watch traditional television. Move over newspapers, magazines and television.

Television 158

Television Instagram Consumer Newspapers 158