Cision

JUNE 22, 2016

In this interview, Tom discusses being the first public relations partner for Florida’s Natural, why brand advocates are so valuable and the importance of listening to your audience’s conversations. What do you think was the key factor in Exponent PR winning that account? My biggest pet peeve is…wallflowers.

Newspapers 195

Newspapers Media Relations Brand Branding 195

Cision

MARCH 2, 2016

And if you don’t have a plan, your brand reputation could take a hit. Greg Jawski, senior vice president in the reputation management practice of Porter Novelli, believes a well-thought out plan is key to weathering crises and protecting your reputation. I am really excited about our point of view on reputation management.

Reputation 120

Reputation Newspapers Journalism Instagram 120

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What are some examples of public relations?

Interviews 113

Interviews Publicity Technology Social Media 113

Cision

MARCH 8, 2016

Adam Friedman, owner of Adam Friedman Associates, says maintaining a brand’s reputation is a constant process and can be a challenge, especially for financial companies. Today, one comment on social can impact a brand’s reputation. Do you have any advice for companies looking to strengthen their brand reputation?

Financial 120

Financial Reputation Newspapers Social Media 120

Cision

MAY 31, 2016

In this interview, Beth discusses the challenges life science companies face, the importance of reputation management and how to share knowledge and gain the interest of your audience through integrated communication. What role does reputation management play for health and biotech brands? Rapid Fire Round.

Reputation 120

Reputation Newspapers Sports Travel 120

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2019

FedEx is a logical company to carry the broader story in part because Smith lobbied heavily for tax reform, flogging it conversations with Treasury Secretary Steven Mnuchin, in op/eds and in media interviews as a way to stimulate capital investment by companies like his. Not only is that asymmetrical, but it’s needlessly antagonistic.

Policies 149

Policies Newspapers Corporate Examples 149

ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. What is that interview or profile actually worth? My fingers would be newsprint-grimy within an hour. And how to measure the other activities that a PR group delivers?

Measurement 189

Measurement How To Guidelines Web 189

PRSay

JANUARY 8, 2019

Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview.

Storytelling 163

Storytelling Media Nonprofit Government 163

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis Corporate 120

Flack's Revenge

DECEMBER 5, 2017

” Run an ad in a newspaper and it needs to be labeled as an ad. With my “journalist” hat on I find the proliferation of these types of sources to be troubling and misleading–they appear to the casual observer to represent well-reported and edited pieces appearing in reputable media outlets.

Pitching 174

Pitching Journalism Video Advertising 174

PR in High Definition

OCTOBER 30, 2023

Much of the series is based around the Beckhams, both individually and collectively, and their efforts to shape their reputations – both at the time and in the present day. They rose to the absolute pinnacle of British cultural life, meaning their reputations were under unrelenting scrutiny for the best part of two decades.

Reputation 62

Reputation Fashion Newspapers Social Media 62

Prowly

FEBRUARY 3, 2025

It encompasses your brand's values, products, and overall reputation. MANAGE YOUR BRAND REPUTATION 24/7 How to boost brand recognition Now that you know its major benefits, let's get into some practical ways to improve your brand recognition that won't necessarily blow your budget.

Brand 104

Brand Branding How To Measurement 104

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. However the impact of the crisis, particularly financial or reputational, may persist for much longer.

Crisis 133

Crisis Crisis Management Chemicals Television 133

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. The post Interview with Ann Handley appeared first on Critical Mention - Media Monitoring. SCHEDULE A DEMO.

Interviews 60

Interviews Content Marketing Writing Journalism 60

NewsWhip

JULY 14, 2020

This interview has been edited for length and clarity. Their role is solely public affairs, not PR, but we wanted to recommend the importance of a complementary media strategy to help them manage their reputation around some key issues. Paul: Darika, thanks for speaking with me today.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. It will include reputation management, crisis management, brand enhancement and media relations. What will this role entail?

Newspapers 120

Newspapers Journalism Pitching Report 120

Prakkypedia

NOVEMBER 29, 2017

I’ve been pondering reputation. Reputation, of course, is central to the public relations profession. But in my own household, reputation is also very personal. The rankings – particularly those top-ranked and those lowest-ranked – are highlighted across newspaper headlines, and discussed on TV and radio talkshows.

Reputation 60

Reputation Survey Insurance Insurance 60

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. Working at newspapers for a few years taught me to always consider the audience when you’re writing. Start simple by asking: Who cares?

Crisis 0

Crisis Reputation Study Social Media 0

Maxim Behar

DECEMBER 1, 2024

My career path took me through journalism, where I worked as a correspondent, editor, and editor-in-chief for many years, gaining invaluable experience at various newspapers and even creating one ("Standard" newspaper). There are two questions I never ask in an interview: where the candidate is from and what they studied.

Journalism 59

Journalism Newspapers Travel Interviews 59

Rock the Status Quo

FEBRUARY 17, 2016

Not only are they breaking their brand promise (very bad for trust and reputation!), we expect dozens of pickups on newspapers that aren’t even relevant to our local news – does a small business in Phoenix care about the Boston Globe? but they’re stealing our money and getting away with it. What do we expect?

Engineering 100

Engineering Newspapers Google Banking 100

Rock the Status Quo

FEBRUARY 17, 2016

Not only are they breaking their brand promise (very bad for trust and reputation!), we expect dozens of pickups on newspapers that aren’t even relevant to our local news – does a small business in Phoenix care about the Boston Globe? but they’re stealing our money and getting away with it. What do we expect?

Engineering 100

Engineering Newspapers Google Banking 100

The Hoyt Organization

APRIL 23, 2024

Traditional channels, such as newspapers and television, offer broad reach, while digital channels, such as social media and email marketing, provide targeted messaging. To establish these relationships, consider offering exclusive stories or interviews to media outlets that cover topics related to your mission.

Strategy 98

Strategy Nonprofit Social Media Leadership 98

Ethical Voices

MARCH 10, 2025

As the media landscape shifts and we see newspapers folding, you encounter more ethical issues. We just had a newspaper in Bartlett, Texas, close. This newspaper had been publishing regularly since 1886, every single week, without fail. I confront ethical challenges all the time. And it just folded. It couldn’t survive.

Ethics 46

Ethics How To Newspapers Agency 46

PR Fuel

SEPTEMBER 16, 2020

There are five key components to public relations that should all work together to build and improve your company’s reputation. Examples of earned media include newspapers, TV news, magazines, and digital publications. Reputation and Brand Management. Media Relations. Earned Media. You don’t pay for news coverage.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Stephen Waddington

NOVEMBER 29, 2019

Yesterday, the image plastered across newspapers and news websites was Boris enjoying a pint of Rattler Cornish Cyder. The Boris story has moved on to his criticism of single mothers, a no show in a Channel 4 climate emergency debate, and discussion over whether he’ll do an interview with Andrew Neil. At least she was.

Brand 97

Brand Branding Ethics Local 97

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. I then became an editor of the school newspaper, and later, a reporter in college. How did you get your start in PR? When I was 16 years old, my dad suggested I become a writer.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PRSay

DECEMBER 2, 2020

On rebuilding Boeing’s reputation: I don’t want to talk too much about it until the MAX is safely flying again. And frankly, that will speak more than any reputational campaign we can undertake. I’ll try to get you an interview with somebody if I can.”. And that doesn’t mean just one flight. We were playing catchup.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. What do you think are the keys to building and protecting a brand’s reputation? What’s the most important lesson you’ve learned about PR throughout your career?

Local 120

Local Retail Newspapers Sports 120

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. If you do this, you just might get a phone call that requests an interview. In order to develop a good name and reputation, strong stories should be chosen.

Engineering 128

Engineering Writing Social Media Report 128

The Hoyt Organization

SEPTEMBER 16, 2024

Healthcare organizations should be very active in terms of engaging the media through press releases, briefings, and interviews to position themselves as the go-to media for medical news and policy updates. This adaptability allows PR efforts to target specific groups more precisely or reach broader mass audiences as needed.

Healthcare 93

Healthcare Industry Crisis Crisis Communications 93

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. Even more unnerving was that the anchor— and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. Op-Ed by Daniel Tisch, APR, FCPRS. Transparency helps—but it’s not enough.

Journalism 40

Journalism Reputation Ethics Corporate 40

5W PR

AUGUST 19, 2019

In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. With the advent of the internet age, there seem almost infinite avenues to promote a business.

Digital PR 76

Digital PR Print Construction Television 76

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. Even more unnerving was that the anchor—and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. Op-Ed by Daniel Tisch, APR, FCPRS. Transparency helps—but it’s not enough.

Journalism 40

Journalism Reputation Ethics Corporate 40

Mora Communications

OCTOBER 19, 2017

What they find online are often links to traditional media stories, i.e. features or interviews on TV, magazines, newspapers and radio. Prospective patients also look to popular health programs (such as Dr. Oz and The Doctors ) and news outlets such as CNN, Time, the New York Times, Good Morning America, and The View.

Healthcare 64

Healthcare Radio Newspapers Web 64

The Hoyt Organization

SEPTEMBER 21, 2024

The speed at which these technologies become available, can lead to missed opportunities to connect with existing and potential clients, drive awareness and adoption of the services, and build and maintain brand presence and reputation. Rolling out a traditional PR strategy isn’t enough anymore.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. The PR expert also commented on nowadays influencers, maintenance of good reputation and communication barriers for modern leaders. 08.11.2020. Your latest book The Morning After is a guide for modern leaders.

Publicity 97

Publicity Newspapers Social Media Reputation 97

Konnect Agency

AUGUST 2, 2022

Being a reliable source or spokesperson for your company’s industry is one of the quickest ways to establish credibility and build a reputation. This can include trade, business, consumer, and regional — whether it’s for a national newspaper or reputable business magazines. Securing Interviews To Establish Credibility.

Leadership 52

Leadership Strategy Interviews Trade Shows 52