Remove Interviews Remove Technology Remove Trade Shows
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Buying Signals: B2B Marketing Budgets without a Line Item for Trade Shows

Sword and the Script

The decline of B2B trade shows frees B2B marketing to experiment with more efficient channels; virtual events surface buying signals The pandemic is certainly changing marketing – but we might all do well to shift our thinking towards what might become quasi-permanent. Offices won’t be gone – but remote work won’t be exceptional.

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What is Technology PR?

5W PR

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

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Insights from CES 2024 – The World’s Best Automotive Technology Show

Bianchi Biz Blog

Advanced vehicle technology captivated much of the attention at the recent CES 2024 (formerly known as the Consumer Electronics Show) in Las Vegas as the event enjoyed a major resurgence with more than 135,000 attendees, more than 4,300 exhibitors and more than 2.5 Should a vehicle technology supplier participate in CES?

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How B2B Marketing Can Get More out of Trade Shows

Sword and the Script

In person events like trade shows and conferences usually rank high on the list of priorities for B2B marketing organizations. Many businesses, particularly technology companies, will arrange their yearly marketing calendars around these events. Some examples include: Solicit interviews with independent speakers and panelists.

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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention. It’s logistically impossible.

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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

Originally seen on Forbes What technology PR agencies do is not rocket science. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire. While it may sound complicated, it’s very simple: They connect brands with audiences.

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Vehicle Technology and Mobility Suppliers: Here are Six Things to Do Now for CES 2024

Bianchi Biz Blog

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan.

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