PR for Anyone

APRIL 26, 2022

Elon Musk, Twitter and PR. We had some huge news this week with Elon Musk buying Twitter. ” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. Twitter has kind of fizzled a little bit. What does that have to do with PR? EVERYTHING! Is this good?

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Twitter Pitching Financial Video 130

Onclusive

MAY 17, 2016

After reading his interview in Bulldog Reporter, I quickly became “Twitter friends” with PR pro Ryan Greives. As Senior PR Specialist for subscription billing provider cleverbridge, he leads the company’s global PR and social media strategies.

Agency 250

Agency Interviews B2B Groups 250

Cision

JULY 30, 2015

There’s something about the last-minute interview request that has even the most seasoned spokespeople feeling a pinch of dread. Here’s what you need to do to deliver your best interview yet, even if you have only 10 minutes to spare: Set up a Time. If a reporter calls on deadline, never jump right into the interview.

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Interviews How To Media Infographics 120

ImPRessions - Crenshaw Communications

JULY 30, 2020

When news breaks, you rush to Twitter to join the conversation. You secretly hope you’ve been shadowbanned on Twitter. You often explain to friends and family that you need to have the ringer on your phone on because you’re waiting to hear back from a reporter about an interview. . Let me know on Twitter @colleeno_pr. .

Privacy 308

Privacy Conference Advertising Advertising 308

Deirdre Breakenridge

DECEMBER 5, 2014

Last year (summer of 2013) when I was developing the www.castropignano.com website I noticed that people were using the hashtag #Castropignano and posting really beautiful photos on Instagram, Pinterest, Facebook and Twitter. Empowering Women Interview Social media #hashtag Hashatit.com Laurie Paolone The Hasthtag Show'

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Engineering Pinterest Social Media Radio 413

Melissa Agnes

DECEMBER 9, 2014

Available on iTunes and through The Social Network website, Women Worldwide is a half-hour, weekly podcast where Deirdre interviews incredible women from around the globe. Check out the Q&A interview with Deirdre below! Now, I’m receiving the pitches from PR people who want their executives interviewed on my show.

Radio 238

Radio Interviews Community Twitter 238

ImPRessions - Crenshaw Communications

JULY 10, 2020

Most PR specialists will have an active Twitter and several news sites open as they work to check for news opportunities. They interview experts on gender, tell stories about their own experiences, and give lots of practical advice to help women succeed in spite of the obstacles.This is a must listen for all women in comms and PR! .

Sports 332

Sports Radio Retail Advertising 332

PR for Anyone

NOVEMBER 28, 2023

It was there, taking celebrities to interviews, that she realized she was getting more out of them in the car on the way than the reporters were. When she would interview these celebrities, her icebreaker would be… their animals. One of her most challenging interviews was with Russel Crowe for “A Beautiful Mind”.

Interviews 246

Interviews YouTube Instagram LinkedIn 246

Deirdre Breakenridge

MARCH 9, 2020

How can I prepare for the interview? What are the next steps after the interview? expert Deirdre Breakenridge inspired a series of direct messages on Twitter between Breakenridge and fellow PR industry pro, Valerie Simon. There’s a lot of talk about the importance of networking. I’ve landed my first PR job. What should I do?

Community 293

Community How To Interviews Blogging 293

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Media moves on Twitter. Pro tip: to stay up-to-date on media moves, keep an eye out for announcements on Twitter. Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. The newscycle is 24/7, but opportunities like these are easy wins for coverage. Feedback on pitches.

Agency 310

Agency B2B B2C Pitching 310

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Interaction with a reporter on social media sites like Twitter and LinkedIn can be beneficial. It’s also helpful to understand the reporter’s perspective on the major topics in the industry.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

It’s helpful to follow reporters on Twitter, as they’ll likely post if they have to take time off. If there’s no response in a couple of days, shoot them a DM on Twitter if their bio says they’re okay with that, or send a message over Signal if their handle is listed. Many reporters in the security space publish theirs.)

How To 321

How To Media Report Pitching 321

ImPRessions - Crenshaw Communications

APRIL 21, 2021

While breaking news will often take precedence, skilled PR teams will do everything they can to nail that interview or story. Let me know on Twitter @colleeno_pr ! . You have a solid pitch or a compelling announcement, but the feedback from media is that they have too much going on to cover this story.

Report 361

Report How To Pitching Banking 361

ImPRessions - Crenshaw Communications

MAY 20, 2020

Those of us in PR naturally have the obvious social media and communications apps like Twitter, LinkedIn and Slack, but what are some others that help us stay connected and productive? Once ‘matched’ a chat will open and you can work together to set up that interview. Let me know on Twitter @colleeno_pr. .

Mobile 306

Mobile Content Marketing Pitching Social Media 306

Communications Conversations

APRIL 17, 2020

Steak Umms takes a (big) stand on Twitter. But, the brand’s decision to use its Twitter account as a voice of reason in a sea of disinformation during the oubreak was a bold one. Coke devotes its Twitter feed to help the needy. General Mills is using Zoom to interview execs on key COVID-related topics.

Social Media 198

Social Media Branding Brand Employee 198

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll allows you to look at your Twitter data over time and to look at data sets together for a more complete picture of your activity. Every week, I use Evernote for creating blog posts and interview responses; recording the articles and the answers to questions. Then, a peer recommended SumAll, after a lengthy Facebook discussion.

Communications 383

Communications Tools Google Resources 383

ImPRessions - Crenshaw Communications

APRIL 18, 2022

An early note is more likely to be noticed and potentially turn into a media interview or feature. Journalists will vary on their preferences here, but if you know the reporter fairly well, it may be useful to DM them on Twitter. Send pitches and follow up emails in the morning between 9:00 and noon; that’s typically the sweet spot.

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Pitching Report Twitter LinkedIn 323

Prowly

JANUARY 14, 2025

Use a single tool to quickly scan journalists online activities, publishing frequency, X (Twitter) following, timezone, domain traffic, and in-depth audience profiles (more on that later ). Go through a Q&A that mirrors an interview with a journalist and discover smart angles for your story.

Pitching 104

Pitching Data Analytics Writing 104

Cision

FEBRUARY 22, 2017

You’ve submitted your pitch, completed an interview with the reporter, and they’ve just sent you a link to the completed story. Be sure to connect with them on Twitter and LinkedIn, and engage with them from time to time by interacting with their posts.

Media 245

Media How To Report Social Media 245

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Hardly a day goes by on Twitter without my seeing some social guru declaring they’re done with Facebook. I used to be much more active, having started out on Twitter more than 10 years ago @debweinstein.

Marketing 244

Marketing Facebook Social Media Community 244

Deirdre Breakenridge

APRIL 5, 2019

What you see on Instagram, Facebook, Twitter, or any platform does not always give you a clear picture of someone’s life, what is going on in their world or how they are truly feeling. The data you collect and analyze on social media is based on what people want to share with you, and how they want to be seen.

Infographics 266

Infographics Communications Leadership Social Media 266

5W PR

JANUARY 14, 2025

Actively engage in relevant industry conversations on platforms like Twitter, LinkedIn, and relevant community forums. Analyze their recent coverage, areas of interest, and preferred interview formats. Offer exclusive insights, data, or interviews with relevant experts.

How To 78

How To Media Case Study Technology 78

Cision

APRIL 27, 2017

In my days as a journalist, the narratives from the interviews I did with business people, along with my research, informed the stories I crafted. B2B marketers are starting to glean a lot of insights of this kind from LinkedIn and Twitter. The science of data and the art of storytelling shouldn’t be mutually exclusive. Psychographic.

Storytelling 146

Storytelling Data B2C B2B 146

ImPRessions - Crenshaw Communications

MAY 15, 2020

The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. In fact, Stories is particularly well suited for behind-the-scenes videos, customer interviews, or special announcements of interest to heavy users of a business product or service. Shopify does this particularly well.

Instagram 333

Instagram B2B B2C Case Study 333

Remote PR Jobs

SEPTEMBER 27, 2024

Social Media: Platforms like Twitter, LinkedIn, and Facebook can be used to amplify your message. This coverage can take various forms, from brief mentions in news bulletins to detailed articles and interviews. Online Platforms: News portals and industry-specific websites publish your press release.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

Cision

OCTOBER 7, 2016

As a celebrity booker, personal story points are best- interviews aren’t just about the project with daytime/talk formats so if there’s information about a person’s background, life story, socially conscious interests, etc., Do you use social media like Twitter or Facebook to gather leads and story ideas?

Pitching 275

Pitching Television Energy Social Media 275

5W PR

DECEMBER 5, 2024

Choose the platforms where the audience is most active, such as Twitter, Instagram, Facebook, or Discord. This could include gameplay tips, developer interviews, or in-depth analyses of game mechanics. Reach out to gaming journalists, bloggers, and influencers to pitch the game and secure interviews or reviews.

Video 78

Video Community Social Media Interviews 78

PRSay

MAY 8, 2020

Attitudes shift about virtual interviews. There was once a time when a journalist would scoff at the idea of an interview over Skype or Google Hangouts. Connect with Lisa on Twitter: @LisaArledge. Now, these are tools that they need to use to do their jobs. For your PR team, this should be seen as a positive.

Skype 199

Skype Media Interviews Advertising 199

PR for Anyone

SEPTEMBER 8, 2021

Always be prepared for your media interview. Know who is interviewing you. Don’t stalk them on Facebook, but Twitter, things like that, LinkedIn. Share contacts or resources you have that could help them on future stories. Do your homework on the journalist and the outlet. They are people. We’re all people. Relate to them.

Television 221

Television Pitching Interviews Radio 221

PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. Connect with Lisa on Twitter: @LisaArledge.

Skype 206

Skype How To Crisis Pitching 206

Reputation Us

NOVEMBER 28, 2022

Elon Musk is revolutionizing Twitter — for good or ill, depending on which of a million fiery headlines you agree with. Elon Musk’s approach to the acquisition of Twitter — via inflammatory tweets, friends’ money, and the Delaware Chancery Court — has spilled a lot of ink. Musk’s ultimate goal is to make Twitter profitable.

Twitter 78

Twitter Banking Employee Financial 78

Deirdre Breakenridge

NOVEMBER 21, 2017

By defining my personal brand in my “Leadership, Communications, and Social Media” class and displaying it on my Twitter, I was able to determine which types of professions would be right for me. Twitter is one of the largest social networking services used today. You can connect with her on Twitter @AprilPensa1.

Social Media 39

Social Media Media LinkedIn Twitter 39

Deirdre Breakenridge

MAY 23, 2017

So I have two sets of Facebook, Pinterest, Twitter and Instagram accounts. Interview each other or trade posts. You can find her on Twitter and LinkedIn. And my client needs have always come before my blog posts. Yet, at some point, I decided both blogs needed separate social media channels.

Blogging 282

Blogging Case Study Social Media Instagram 282

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

SOCi’s Threads Launch Commentary When Instagram unveiled “Threads,” Meta’s equivalent to Twitter, it created a social media frenzy. Their perspective was featured through an interview with Ad Age and coverage in The Current. Avoid jumping on sensitive issues in a way that can be seen as exploitive.

Branding 323

Branding Brand eBook Advertising 323

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

These can include writers and editors for different sections of a magazine or newspaper, or more than one segment producer for a TV interview. This turned into a TODAY show appearance and mentions in subsequent women’s magazines in which Carley was interviewed. Never reach out to a journalist on Twitter.

Media Relations 195

Media Relations Media Pitching Product Launch 195

PRSay

JUNE 26, 2019

What would you do if your client pulled out a sheet of talking points during a live interview? ” During the interview, Hanks whipped out a stack of key messages that Disney had prepared for him — jokingly referring to them as “Gutenberg Bible stuff.” Connect with Lisa on Twitter: @LisaArledge. Keep it simple.

Interviews 146

Interviews Media Study Course 146

Rock the Status Quo

AUGUST 15, 2014

Go follow her on Twitter. Contact <name removed> at <contact info removed > for interview requests or for a review copy of <book title removed> Thanks for your time, < PR person’s name removed > It’s a stretch linking suicide with identity theft, but whatever.

Pitching 272

Pitching Viral Interviews Education 272