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Do You Unintentionally Write Like This?

PRSay

In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards. The same principle applies when writing PR materials or crafting statements for media interviews. That just comes off as self-important and detached.

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S&T Live Recap: To Project Executive Presence, Tell ‘Your Own Specific Story’

PRSay

Biesenbach, a keynote speaker, workshop leader and author based in Chicago, joined Strategies & Tactics Live , PRSA’s monthly livestream on LinkedIn on Jan. Top of the list: Write a manifesto about your leadership values. Crafting a personal story can give you a competitive edge in job interviews and promotions, Biesenbach said.

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#Leaders Listen Up: #Millennials Share what Gets their Attention on Social Media

Deirdre Breakenridge

Social Media Workshop in Princeton, NJ. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. Use a writing style that’s personal or journal-style writing. FEEL First Workshop in New York City.

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15 Fascinating Page Turners to Level Up Your Summer Reading List

Stern + Associates

Also catch his eye-opening interview on our podcast, Minds Worth Meeting. Celebrating one of our greatest academic minds, “ The Essential Howard Gardner on Education ,” collects some of Gardner’s most insightful research and writings on lifelong learning.

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Survey: Most B2B Marketing Writers Aren’t in Direct Contact with Customers

Sword and the Script

I’ll even take that a step further: if you aren’t in direct contact with customers in writing content, you are probably just making it all up. They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. You’ll learn a lot that will inform your writing.

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How to Go Beyond the Persona and Find Your Muse

Contently - Strategy

As Kurt Vonnegut once said: “Please write for one person. When you write for everyone, you write for no one. Writing for one person can be absolutely inspiring. The reason that “writing for one person” works is because it’s an act of empathy. ” Is that a weird freaking quote? And if not?

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Innovative PR Strategies for the Healthcare Industry: Beyond the Press Release

The Hoyt Organization

Why Traditional PR Tactics Fall Short in Healthcare Traditional PR consisted of regularly writing and distributing press releases to print and broadcast media outlets, building relationships with journalists and editors, and actively seeking newsjacking opportunities to leverage a brand.