PRSay

JUNE 7, 2023

The intersection of journalism and AI is the most important media issue of our time. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?” Each panelist offered perspective on the intersection of AI and journalism. You can stop reading there.

Journalism 158

Journalism Public Affairs Ethics Technology 158

Onclusive

AUGUST 22, 2017

Executive Thought Leadership. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives. Small teams of writer/editors are often hired to help the PR pro scale thought leadership efforts.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Communications Conversations

MAY 20, 2020

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. ” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, for the most part, brand journalism wins have been tough to come by.

Journalism 148

Journalism Brand Branding Interviews 148

Onclusive

AUGUST 9, 2021

Executive Thought Leadership. According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. Small teams of writers and editors are often hired to help the PR pro scale thought leadership efforts. Data Journalism.

Training 370

Training Media Training Crisis Communications Reputation 370

PRSay

DECEMBER 3, 2021

In Greentarget’s “ Fake News 2021 ” report, 84 percent of journalists surveyed agreed that “fake news” — which we define as false information spread unwittingly (misinformation) or intentionally (disinformation) — is a factor that is delegitimizing traditional journalism and news sources.

Journalism 158

Journalism Survey Ethics Report 158

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. More thought leadership opportunities. Over the past couple of years, many large publications have stopped accepting bylined articles and thought leadership pieces from outside companies.

B2B 319

B2B Company SMB Automotive 319

ImPRessions - Crenshaw Communications

JUNE 24, 2021

We collaborate with survey and other market research partners to create relevant insights and fresh data for clients to make news, share with customers, or drive a leadership position in their sector. . They grasp “thought leadership”. Real thought leadership is about harnessing the power of ideas, insight, innovation, and influence.

B2B 278

B2B Leadership Survey Data 278

Deirdre Breakenridge

DECEMBER 5, 2017

Many young professionals aspire to leadership roles in their organizations, and senior executives advise the way to the top requires a concerted effort to build relationships across an organization over time. A Guest Post By Marlene S. Neill, Assistant Professor at Baylor University. While relationships are crucial, so are the basics.

International 208

International Internal Ethics Journalism 208

Cision

JANUARY 22, 2020

Elana Dure joins Reorg Research, David Gonzales rejoins Metro at The Times, and more.

Journalism 120

Journalism Leadership Media Blogging 120

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. . It serves both to promote the show and to capitalize on interest in it, but it’s clearly a product of good journalism.

Advertising 334

Advertising Advertising B2B SEO 334

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Yet it can yield real insights for inclusion in a thought leadership program for key executives. In the last few years, as the news industry has been in flux, data-driven journalism has become the standard, as journalists forage for interesting data to either find a new story or support a current one.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

5W PR

FEBRUARY 5, 2025

They provide permanent homes for your thought leadership and allow you to address customer questions and concerns in depth. REI’s Co-op Journal exemplifies this approach, mixing product knowledge with genuine outdoor expertise. The Wall Street Journal’s membership model shows how owned media can drive business results.

Branding 78

Branding Brand Media Journalism 78

5W PR

OCTOBER 14, 2024

Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders. Thought Leadership Contributing to industry publications, speaking at conferences, and participating in webinars demonstrates expertise.

B2B 78

B2B Company Publicity Media Training 78

PRSay

MAY 14, 2021

She served as a faculty member at the University of Oklahoma, Louisiana State University and Syracuse University before becoming the director of the School of Journalism and Mass Communication at Kent State University. Berger Educator Mentor Award from the University of Alabama’s Plank Center for Leadership in Public Relations in 2013.

Education 152

Education Journalism Leadership Interviews 152

PRSay

JANUARY 11, 2021

Her résumé also features innovative leadership roles, including as executive vice president and managing director of GM MediaWorks, the stand-alone agency of GM, and as president of Ingenuity Media for the Martin Agency. She holds a Bachelor of Arts in journalism from the Ohio State University. How do you define your leadership style?

Energy 183

Energy Journalism Leadership Meeting 183

Sword and the Script

APRIL 16, 2024

That’s according to a new paper published in a peer-reviewed journal by two academics Gary L. The complete paper was published in Industrial Marketing Management, a peer-reviewed journal, and titled “ Should B2B start-ups invest in marketing? ”

B2B 181

B2B Study Marketing Education 181

PRSay

DECEMBER 7, 2023

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

Journalism 189

Journalism Real Estate Survey Report 189

Sword and the Script

SEPTEMBER 3, 2024

Influencers who turn off comments are less influential New research published in the Journal of Marketing and summarized for Harvard Business Review has concluded that influencers that turn off comments are less influential. They can’t just take your money, promote and idea and not deal with the opinions and counterfactuals.

Social Media 165

Social Media Study B2B Media 165

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. You get the best of both worlds.

Pitching 168

Pitching Real Estate B2B Journalism 168

Stephen Waddington

JULY 7, 2022

A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics. The PRCA has a leadership opportunity to help drive change by holding its members to account to report on their clients and work, however for now it plans to be reactive on this issue.

Leadership 111

Leadership Publicity Energy Crisis 111

PRSay

DECEMBER 19, 2024

Beginning her career in journalism with a bachelors degree from Cornell University, Hunter transitioned to public relations by working at Sally Dickson Associates, one of the first women-founded firms in New York City. She later joined her sister Jean Schoonover at the Madison Avenue agency, Dudley-Anderson-Yutzy (D-A-Y).

Ethics 78

Ethics Agency Journalism Leadership 78

PRSay

SEPTEMBER 1, 2017

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. In support of this view, Meng et al.

Ethics 146

Ethics Public Affairs Journalism Leadership 146

PRSay

MAY 24, 2021

24, Chuck Todd of NBC’s “Meet the Press” shared his insights on the state of journalism and its future. To help bridge the gap between national cable news and diminished, for-profit local news, a nationwide shift toward nonprofit local journalism is now underway. Opportunities for independent journalism.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

PRSay

JANUARY 24, 2025

After earning a degree in communications and journalism, she started as a broadcast journalist in Tennessee and Indiana. I realized I wanted to do something in addition to being a chief communications officer, and thats when I made the next pivot to become a leadership coach. Katie Neal knows a thing or two about career pivots.

Course 68

Course Publicity Nonprofit Leadership 68

Onclusive

DECEMBER 6, 2019

Tracks like Media & Journalism and Professional Development help savvy marketers to connect with other pros and take advantage of tech. . Formerly Impact Live, this conference is a team-focused event that aligns marketing, sales, and leadership groups. Digital Sales and Marketing World. Dates: April 5 – 7, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

For example, there are multiple contacts at The Wall Street Journal that cover cybersecurity. In an industry as crowded as cybersecurity, we are often competing against hundreds, if not thousands, of other brands and executives for thought leadership space. Diversify vertically.

Enterprise 261

Enterprise Privacy Government Software 261

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. How was your transition into public relations?

Communications 193

Communications Sports Journalism Fashion 193

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

In an era plagued by charges of “fake news”, the influence of trusted brand domains and recognizable journalism is more important than ever. Nor has PR embedded itself into academic community and its thought leadership and alumni networks.

Trends 185

Trends Storytelling Corporate Leadership 185

Prowly

DECEMBER 9, 2024

Covering topics from finance and leadership to technology and innovation, Forbes delivers expert insights, rankings, and inspiring success stories. 5 ABC News Visits per month: 57M Influence score: 91 Contributing journalists: 29 ABC News is a trusted source for breaking news, investigative journalism, and human-interest stories.

Pitching 104

Pitching Sports Analysis Financial 104

PRSay

APRIL 14, 2022

Communications and journalism majors studied the communications process in college and understand the concepts of sender, medium, receiver and message. Equipping your leaders with the tools to have these conversations with their employees can be a big help. Collect feedback. But too often, organizations forget the last step: feedback.

Employee 190

Employee Communications International Internal 190

PRSay

MARCH 11, 2022

After his journalism career, he served as director of public relations for the Honolulu Board of Water Supply, and later as executive vice president of SMS Communications, Honolulu. Miyamoto served PRSA’s Hawaii Chapter in many leadership positions, culminating as president in 1989. He was born in Joliet, Ill., in October 1944.

Ethics 147

Ethics Journalism Newspapers Community 147

PRSay

DECEMBER 7, 2017

All of these efforts are part of BEPS‘ commitment to providing thought leadership on ethics in public relations. Neill is an assistant professor at the Baylor University in the Department of Journalism, Public Relations & New Media. The study was supported through two grants from the Arthur W. Page Center.

Ethics 116

Ethics Journalism Conference Study 116

Onclusive

NOVEMBER 8, 2023

Executive Thought Leadership According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR pros often hire small teams of writers and editors to help scale thought leadership efforts.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

MAY 5, 2021

Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she was an internationally recognized authority on fundraising as a specialization of public relations. Kelly, Ph.D., She was 77.

Education 158

Education Journalism Leadership Resources 158

PRSay

AUGUST 19, 2021

Current job title : Professor and Chair of The Department of Strategic Communication in the School of Global Journalism & Communication at Morgan State University. Why did you decide to pursue leadership roles within the Maryland Chapter, and then at the national level? Name: David Marshall, Ph.D., Location : Baltimore.

Meeting 197

Meeting Education Ethics Leadership 197

PRSay

DECEMBER 27, 2017

In return, I hope that I was able to serve you well with a vision and leadership that built upon a foundation that will further the organization for many years to come. We added new committee structures to our operations to address governance, membership, professional development and thought leadership.

Leadership 133

Leadership Government Conference Energy 133

PRSay

MARCH 6, 2023

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. the University of Oklahoma; Robert “Pritch” Pritchard, APR, Fellow PRSA, the University of Oklahoma; and Vincent F.

Social Media 167

Social Media Publicity Media Journalism 167