PRSay

OCTOBER 22, 2020

As Jon Ziomek, associate professor at the Medill School of Journalism, says: “Long paragraphs are a visual predictor that a story won’t work.”. Pass the 1-2-3-4-5 Test for mobile. But online reading has gotten harder in the last few years with the growth of mobile screen reading. Especially when writing for mobile.

Mobile 185

Mobile Writing Web Journalism 185

PRSay

MAY 4, 2018

” says Andy Bechtel, associate professor at the School of Journalism and Mass Communication at UNC-Chapel Hill. So, write web heads that don’t get truncated by Google, social media channels and mobile apps or else you’ll lose your readers’ attention. Get seen on mobile devices. Reach readers on the go.

Mobile 137

Mobile Real Estate Web Google 137

Flack's Revenge

NOVEMBER 17, 2014

The second ran in the NY Times : How Facebook is Changing the Way its Users Consume Journalism. Do we also need to make sure that the news finds its way to mobile news apps, social networks and sites that aggregate news? What do these trends mean for PR? After all, it is challenging enough to get coverage.

LinkedIn 212

LinkedIn Mobile Facebook Journalism 212

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

Automotive 76

Automotive Mobile Technology Interviews 76

Flack's Revenge

DECEMBER 4, 2018

Others have come under fire too, for their content and privacy issues, in related areas of online like general Web, Google, and mobile. Trust in social media and journalism are at an all-time low. And it’s not just about Facebook or even social media. These things are not likely to fade away or radically change anytime soon.

Social Media 174

Social Media Marketing Media Facebook 174

ImPRessions - Crenshaw Communications

JUNE 21, 2018

In the last few years, as the news industry has been in flux, data-driven journalism has become the standard, as journalists forage for interesting data to either find a new story or support a current one. Data-driven journalism is the future. It offers a clear story map and lends credibility to the pitch.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Deirdre Breakenridge

OCTOBER 16, 2014

Here are the THREE big trends that communications professionals need to pay attention to closely, as they sharpen their skills to handle 21st century communications: Embracing Disruptive Technologies: Social, Mobile, Cloud, and Sensors. If journalists are learning about data journalism, then shouldn’t PR people be educated as well?

Big Data 250

Big Data Data Education Internal 250

Bianchi Biz Blog

JUNE 30, 2022

Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. Not Realizing You’re Already Behind.

Automotive 74

Automotive Mobile Technology Interviews 74

Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. 51% of consumers are getting their news from their mobile device and the trend is going upwards.

Mobile 153

Mobile SEO Web Training 153

Cision

MARCH 8, 2016

As journalism trends continue to evolve, communication professionals do not remain unaffected. Ensure a Mobile-Friendly Experience. Ninety-two percent of media professionals say their organization already has a mobile-compatible website or is working on one. But with so much constant change, how can your brand keep up?

Trends 120

Trends Mobile Media Infographics 120

Cision

FEBRUARY 3, 2017

Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint. Pointing out that mobile-friendly has become not only desirable, but also necessary, content posted in 2017 and beyond must include mobile assets at the forefront.

Creativity 120

Creativity SEO Mobile Journalism 120

Cision

JUNE 12, 2015

Let’s Get Mobile: The Wall Street Journal will release a mobile news app ( Capital ), Apple introduces its revamped news app, News ( NiemanLab ) and also introduces its new music streaming service, Apple Music ( Variety ).

Media 120

Media Mobile Journalism Video 120

Ishmael's Corner

JANUARY 20, 2020

Just like the industrial revolution upended manufacturing, a combination of digital communications, mobile consumption and the fight for attention were redefining communications. I previously wrote that PR’s version of the industrial revolution was underway. The post Did These Symbols of Public Relations Disruption Come True?

Publicity 150

Publicity Storytelling Mobile Industry 150

Bianchi Biz Blog

DECEMBER 14, 2023

As we focus primarily on automotive and mobility public relations, we identified a few trends among what our visitors saw as our most popular posts. CES 2023 Public Relations Facts Auto Tech & Mobility Suppliers Should Know 3. Vehicle Tech & Mobility Suppliers: Six Things to Do Now for CES2024 6.

Automotive 102

Automotive Blogging Mobile YouTube 102

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

Cision

AUGUST 11, 2016

Search Engine Journal. Using new platforms and features such as Snapchat, Instagram Stories and Twitter Moments will be part of this, along with learning about and embracing (live) video content, virtual reality, brand journalism and other storytelling tactics.” – Mark Ragan, CEO, Ragan Communications (Ragan.com, PR Daily).

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Sword and the Script

FEBRUARY 24, 2015

Survey respondents said more and more of that budget will focus on digital, social media and mobile tactics in the future. Finally Warming up to Mobile. The perennial “year of mobile” seems to be gaining traction. Google for example, is beginning to penalize sites that are not mobile friendly. a year ago to 13.4%

Mobile 60

Mobile Study Survey Marketing 60

The Proactive Report

MAY 2, 2015

And the major takeaway is mobile, mobile, mobile. 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers says the report. Podcasts: Digital and mobile developments have also broadened the world of audio.

Report 100

Report Mobile Newspapers Media 100

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. Mo’ mobile! 2017 will see more advances in mobile, including more efficient interfaces for a better and more customized user experience.

Trends 120

Trends Mobile Video Film 120

Cision

MAY 29, 2015

What’s Now/Next: Gawker writers plan vote to unionize ( Capital ), POLITICO is building out a brand content department ( Adage ), Neil deGrasse Tyson gives tips on viewing NYC’s famous Manhattanhenge sunset that will take place tonight and Saturday ( Business Insider ) and Shazam adds visual recognition to its mobile app ( VentureBeat ).

Media 120

Media Google Mobile Web 120

Cision

MARCH 11, 2016

Approximately 934 million people access Facebook a day from their mobile device. 823 million users only access Facebook via mobile monthly. Sixty-five percent of Facebook video views occur on mobile. ” Everyone is on their mobile. Brands must be mobile friendly. Southwest Airlines. Make them come to you.

Social Media 0

Social Media Media Mobile Video 0

Bianchi Biz Blog

DECEMBER 7, 2023

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

Meeting 89

Meeting Automotive Transportation Mobile 89

Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. Most social networks are now mobile first.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

APRIL 29, 2016

Embrace a Mobile PR Strategy. Most businesses do not even know that it is possible to have a mobile PR strategy, but it’s time to develop one for your brand or it might be too late. Right now, mobile is too big of a force to be ignored. Keep Yourself Ahead With Your Email Game. Email is a core part of effective public relations.

Publicity 120

Publicity Mobile Ethics Social Media 120

Onclusive

MAY 10, 2018

These shifts include everything from the implications of brand journalism on the PR function to the dwindling number of journalists filling established newsrooms. In this fluid, mobile 24-hour business cycle environment, being able to get documents signed quickly is often the difference between a client who’s happy or not.

Storytelling 230

Storytelling Technology Tools Infographics 230

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

The “shift” lies in the blog’s expert use of correspondents who explain how traditional media — newspapers, magazines, radio, TV, even music and movies, are dealing with digital and working in a more mobile, networked world. A great example is this post on “engagement journalism.”

Blogging 170

Blogging Writing Creativity Storytelling 170

Deirdre Breakenridge

APRIL 25, 2016

Social/dating apps like Tinder encourage us to judge prospective mates immediately based on a photo and mobile-short bio. Syracuse University Digital Journalism major Jane Hong comments, “If you and I were hanging out and I posted a Snap of us to my story, a third party could be hurt or jealous they weren’t invited.” I see many hands.

Print 150

Print Video Technology Mobile 150

Doctor Spin

OCTOBER 16, 2024

Journal of … Continue reading Examples of the Paradox of Prominence The paradox of prominence seems to be an inherent aspect of human interest dynamics. Journal of Personality and Social Psychology, 82(6), 878–902. Glick, P., & Xu, J. Glick, P., & Xu, J. link] This post was originally published on The Norman Axiom.

eBook 52

eBook Journalism Analytics Privacy 52

Cision

OCTOBER 31, 2016

Writing for The Wall Street Journal, Jay Greene writes that LinkedIn’s objective is to increase engagement with the site , which is why they’ve built out such a rich complement of features. Mobile (Everything). 60% of traffic to the LinkedIn platform comes from mobile. Courses (LinkedIn Learning).

LinkedIn 60

LinkedIn Mobile How To Course 60

Deirdre Breakenridge

JULY 22, 2019

Use a writing style that’s personal or journal-style writing. Respond to people; no one ever expects the CEO of T-Mobile to respond. Catch my attention by using colors and imagery that’s fun; it gives me a feeling of happiness. Do an interview, on a media outlet that’s informative or interesting, such as Bloomberg and CNBC.

Social Media 177

Social Media Media Interviews Instagram 177

Cision

OCTOBER 2, 2015

VIP List: Liz Heron is The Huffington Post ‘s new no. Image courtesy of marco monetti on flickr.

Real Estate 120

Real Estate Media Mobile Radio 120

Contently - Strategy

JANUARY 25, 2023

Tip: To stay on top of trends, read SEO-specific publications like Search Engine Journal as a part of your routine. Create mobile-friendly content. Most voice searches come from mobile devices. In fact, 27 percent of the global online population uses voice search on their mobile phone.

How To 123

How To SEO Mobile Engineering 123

Cision

DECEMBER 29, 2015

Learn how to build a brand journalism program with Cision’s free white paper! Mobile Compatibility . Yep, we saw plenty of businesses going mobile-friendly last year. billion mobile users across the globe, you need to incorporate content that’s mobile-friendly in your marketing strategies.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Bianchi Biz Blog

JULY 22, 2021

All in all, not only is CES 2022 planning to come back in a big way, but the opportunities for automotive and mobility companies are poised to be better than ever … if you approach things in the right way, that is. As always, being an automotive or mobility tech supplier at CES comes with a list of challenges along with the opportunities.

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

AUGUST 9, 2021

How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school. I look for stories that will pique my readers’ interests and touch on these topics or others that they absolutely need to know in order to be knowledgeable in the space.

Transportation 95

Transportation Meeting Report Automotive 95

Cision

APRIL 17, 2015

Apps Radar: The New York Times announces its app NYT Now will relaunch as a free product with new features on May 11 including an expanded iPhone team devoted to mobile offerings.

Media 120

Media Viral Radio Sports 120