Cision

JANUARY 28, 2016

In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. What was behind your decision to switch from journalism to PR? But the newspaper climate has changed. Learn how with our brand journalism white paper! It was a tough decision.

Journalism 120

Journalism Newspapers Writing Report 120

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. It was, essentially, an internal newspaper for the University of St.

Case Study 113

Case Study Journalism Study Instagram 113

Ishmael's Corner

APRIL 28, 2015

Since Craigslist eviscerated the classified ads business in newspapers, journalists have been writing the “poor me” story. At some point, it became fashionable for these “poor me” stories to blame the PR industry for journalism’s shrinking job pool. The best non-fiction storytelling on the planet comes from journalists.

Journalism 60

Journalism Exercises Storytelling Fashion 60

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

Meeting 97

Meeting Journalism Employee Storytelling 97

PRSay

NOVEMBER 7, 2019

I don’t think newspapers will exist as we know them, and TV will be changed a great deal, too. For example, reading the newspaper or seeing news on TV today, I can tell when someone has good knowledge of what they’re trying to convey. Perdue, through speaking engagements, media stories and storytelling on his website, www.b17chief.com.

Public Affairs 151

Public Affairs Publicity Newspapers Storytelling 151

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Authentic Storytelling Project. ” Finally, writer Christoph Trappe also includes a handy index of social media, content and storytelling terms that are very helpful for clients and agencies. A great example is this post on “engagement journalism.” Better Writing Blogs. Smart Blogger.

Blogging 170

Blogging Writing Creativity Storytelling 170

Solo PR Pro

OCTOBER 5, 2021

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C. Doug started freelancing for NPR in 1979 when he entered college at the University of California, Berkeley.

Meeting 97

Meeting Handbook Newspapers Government 97

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Post-factual “news” isn’t merely annoying or even just a threat to journalism – it’s a magnet for the mentally unstable.

Publicity 120

Publicity Storytelling Journalism Viral 120

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. It’s all storytelling.

Newspapers 120

Newspapers Journalism Pitching Report 120

Bianchi Biz Blog

NOVEMBER 1, 2021

Lately, I’ve been focusing on the medium for storytelling and trying to take the most advantage of the tools at my disposal. How long have you been in journalism and how did you get started? I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago.

Meeting 74

Meeting Automotive Media Newspapers 74

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Whether the effect is positive or negative, AI will likely impact PR and communications.

Publicity 167

Publicity Social Media Television Measurement 167

Ishmael's Corner

JANUARY 25, 2015

Here are seven suggestion that deplete my stash of 3M stickers often highlighting storytelling techniques: 1. The New York Times : I’m not big on the old media guard, but the best newspaper in the country (yes, my opinion) delivers the goods. I’m constantly pulling content from the NYT for my storytelling workshops.

Communications 60

Communications Storytelling Web Journalism 60

Ishmael's Corner

DECEMBER 14, 2014

A post scheduled for next week calls it the best daily newspaper in the country. Dec 6 The Old Journalism and the New. Uncategorized fairness in journalism NYT storytelling The New Republic problems unfair journalism' Before going further, as regular readers know I’m a fan of the NYT.

Journalism 101

Journalism Storytelling Energy Newspapers 101

Cision

JUNE 21, 2016

Going into college I just knew that I would be a reporter at a newspaper. I love that working in PR provides a different storytelling opportunity that you don’t get working for a paper. After that summer, I changed my concentration in the journalism school and never looked back! What drew you to the field of PR?

Social Media 227

Social Media Newspapers Reputation Community 227

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? I’m a big film buff; and talk about a good storyteller. My daily newspaper of choice is…newspaper? Want to improve your media relations? ” I hope I haven’t switched!

Newspapers 120

Newspapers Reddit Journalism Technology 120

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). Try our services. Give our services a try.

Survey 94

Survey Industry Leadership Study 94

David PR Group

OCTOBER 9, 2014

One of the first things I learned in journalism school, and later honed in my PR career, was the concept of knowing one’s audience. For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level.

SEO 94

SEO Google Storytelling Writing 94

NewsWhip

JULY 29, 2020

These tend to be old-school newspapers that have been around for decades, and have grown into national news organizations. This type of storytelling has seen many of the stories achieve tens if not hundreds of thousands of engagements, with the publisher engagements numbering in the millions for the year. . Local-national publishers.

Local 88

Local Comparison Trends Television 88

PRSay

AUGUST 14, 2019

You have a degree in journalism from the University of Oregon. Did you ever consider a career as a reporter, and what journalism skills do you rely on in your job today? I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. We ran a base newspaper. There was a radio station.

International 67

International Internal Conference Public Affairs 67

MaccaPR

FEBRUARY 2, 2017

Gannett recently “downsized” 350 jobs and the Wall Street Journal laid off 48 (although to be fair, the Washington Post – with 750 newsroom positions – is adding dozens of journalists ). Mike recognizes that newspapers that pulled away from their daily print publishing were hurt by it. And do you read books?

Print 48

Print Newspapers Interviews Journalism 48

Ishmael's Corner

APRIL 7, 2015

For the back story on the film, how it came about and the visual storytelling, Melissa gave us an exclusive interview (eat your heart out Entertainment Tonight). My most valuable experience came from pursuing a multimedia journalism degree at San Jose State. I hear the view in Cannes in May isn’t too bad.

Film 60

Film International Internal Storytelling 60

Communications Conversations

JANUARY 26, 2016

Think Netflix + The Wall Street Journal (and a bunch of others here ). Meanwhile, print circulation numbers among the nation’s largest newspapers are plummeting. And, tools like 360 video and virtual reality are on the doorstep of taking that storytelling capacity for brands to a level we’ve never seen before.

Media Relations 60

Media Relations Media Newspapers Print 60

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling.

Marketing 187

Marketing Content Marketing Data Social Media 187

Cision

JUNE 10, 2015

Moderated by social media strategist Nichole Kelly , the panelists discussed ongoing transformations in the journalism world, the innovation process that sets USA Today apart from other digital newsrooms and pitching tips for PR pros to better work with outlets like USA Today. Q: What’s the biggest thing you need from PR pros?

Pitching 120

Pitching Policies Ethics Mobile 120

Cision

AUGUST 9, 2016

I thought to myself: “Everything we do is storytelling!” I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree.

Crisis 0

Crisis Reputation Study Social Media 0

Cision

FEBRUARY 17, 2016

Storytelling, while central to PR strategies, is a delicate process. Learn how to build a brand journalism strategy with our free white paper! My daily newspaper of choice is…The Washington Post. If you don’t understand the individual or group whose story you are telling, your story will sound false.

Policies 120

Policies Internal International Public Affairs 120

Flatiron Communications

JULY 5, 2022

I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages. There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR. This is our audience.”. Here’s a link to The AP’s blog post on the session.

Conference 36

Conference Journalism Web Comparison 36

Doctor Spin

MAY 30, 2023

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros. Tormala, Z.

Publicity 52

Publicity eBook Ethics Resources 52

Ishmael's Corner

MARCH 15, 2016

The Art Of Storytelling In Business Communications And Public Relations. The post Time Machine Takes Us Back to When The New York Times Launched a Website appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. 22, 1996 (my takes.more.

Storytelling 60

Storytelling Communications Publicity Newspapers 60

Maxim Behar

MARCH 6, 2022

And then when I came back, I started Standard Daily as one of the first, if not the first private newspapers in Bulgaria, in my native country Bulgaria where I live. Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit.

B2B 52

B2B Communications Media Newspapers 52

Beyond PR

JUNE 8, 2016

Although the trio’s conversation focused on the state of journalism in the District, the obstacles and opportunities they discussed not only apply to most news markets, they also impact their PR counterparts. Remember, though, that the multimedia and content you provide are there to aid the journalist’s storytelling, not be the story itself.

Media Relations 40

Media Relations Media Journalism Print 40

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? According to Search Engine Journal, SEO leads have a 14.6 100, 500, maybe 1,000? percent close rate.

Strategy 67

Strategy How To B2C Content Marketing 67

PR 20/20

FEBRUARY 6, 2020

Through a blend of science and storytelling, Hidden Brain uncovers the “unconscious patterns that drive human behavior, shape our choices, and direct our relationships.”. The creators: You know the Wall Street Journal, it’s one of the largest newspapers in the U.S. Overview: Can we trust our memory? Can we actually multitask?

Marketing 74

Marketing Conference Content Marketing Agency 74

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. (written by Tiffany Gallicano) . Karie Mooney, @karies_korner.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 8, 2015

Started in 2005 as “The Wall Street Journal this Morning,” and nearly shuttered amid a reorganization in 2014, the show got a second life with an acquisition by Compass Media Networks. True to its conservative newspaper roots, the program tends to lean right in its coverage in my opinion. This Morning with Gordon Deal. (~30

Radio 60

Radio Content Marketing Marketing Education 60

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. I know, I know, I’m not breaking news here.

Media 112

Media Journalism Report Video 112

PR Conversations

JANUARY 20, 2015

(Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). When trust in journalism is broken, everyone loses.

Journalism 40

Journalism Reputation Ethics Corporate 40