PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. How was your transition into public relations?

Communications 193

Communications Sports Journalism Fashion 193

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. Trade pubs are a community network.

Pitching 168

Pitching Real Estate B2B Journalism 168

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The addition rounds out the company’s monitoring suite which includes online print and social media monitoring.

Internal 148

Internal International Tools Software 148

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. Independent third-party tools are available that provide such data about news and political publishers.

Communications 190

Communications Journalism Advertising Advertising 190

Communications Conversations

SEPTEMBER 10, 2020

Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. I really appreciated my time in radio and print journalism. Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. I did– and it is epic! ).

Radio 167

Radio Journalism Interviews Energy 167

Prowly

FEBRUARY 20, 2025

All-in-one PR platforms ,such as Prowly , Cision , or Meltwater , come with a range of tools, including a rich media database, press release writing services, tools to pitch journalists, and much more. Press release distribution services do the heavy lifting for you but come with very high costs. TRY PROWLY FOR FREE 2.

Analytics 104

Analytics SEO Engineering Financial 104

Cision

JUNE 24, 2016

Social media is a useful tool in the newsroom and is integrated into The Washington Post’s newsroom strategy. While social media is used daily by Washington Post journalists and editors, a classic approach to journalism still remains effective today as well. Social Is Integral. Back to Basics. ” Accessibility.

Pitching 159

Pitching Social Media Fashion Newspapers 159

Cision

JULY 2, 2015

Want to see how journalism is changing? Rather than having a print publication that hosts many stories and viewpoints, social media exposes people to stories that are being shared by their social connections, who often share similar viewpoints, beliefs and values. Knowledge is a tool of mass power. Conclusion.

Journalism 120

Journalism Facebook Social Media Consumer 120

Buzzstream

JANUARY 28, 2025

Digital PR Tools 28. Muck Rack, BuzzStream, Cision, and Roxhill are the top tools for building media lists. BuzzStream ) Our media databases study showed why Muck Rack is consistently one of the top-used list-building tools due to its accuracy. The most popular digital PR email outreach tool is BuzzStream (56%).

Digital PR 71

Digital PR Branding Brand SEO 71

PRSay

MAY 8, 2018

Judy: I also went to UF, but studied journalism. Karlie: Some of the tools we have now, such as media databases, are different. Judy: To create brochures, we used to have to go to a printing press. She encouraged me to join PRSSA in college and PRSA as soon as I graduated. My mom used to build a list of contacts.

Leadership 159

Leadership Conference Local Internal 159

Bianchi Biz Blog

JUNE 3, 2024

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. How long have you been in journalism and how did you get started? I’ve been in journalism for almost two years. It’s been a very educational experience, to say the least!

Meeting 97

Meeting Media Training Automotive 97

Cision

NOVEMBER 21, 2017

With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types. It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. How to do that? It all starts with the news you are taking in.

How To 149

How To Social Media B2C Television 149

Cision

JANUARY 4, 2016

He is a history buff and read in The Wall Street Journal about a book of letters written by a German soldier during WWII. When he went to look for the book, he found that it had a limited printing and that the book cost hundreds of dollars to buy. Here’s an anecdote that a friend shared a couple of weeks ago.

Resources 120

Resources Journalism Print Pitching 120

NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., Their go-to digital tool? While Silva’s team also uses other insights tools, she says NewsWhip is the superior platform. “It If there’s one thing Reach Plc has, it’s, well, reach. including magazines like OK! Unique analytics.

Reddit 158

Reddit Viral Analytics Social Media 158

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. They all get it.

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

MARCH 29, 2016

According to a survey of the releases distributed by (a certain PR firm) on one day: 78% of public relations people spend extra money to dress up their releases with printed letterheads and color…the 78% broke down into 34% on a simple black letterhead, 16% on a one-color letterhead, and 28% on a letterhead with two or more colors.

Retail 120

Retail Pitching Print Writing 120

Critical Mention

FEBRUARY 6, 2020

In other words, the “good enough for now” syndrome is quite common—here a some of the most common symptoms: You feel like learning how to use a new tool will take too much time. As an example, the time you spend trying to figure out how to use the tool the way you need is keeping you from being productive in other areas of your job.

How To 82

How To Media Radio Print 82

The Proactive Report

NOVEMBER 21, 2023

These platforms encompass everything from industry-specific newsletters to independent journalism collectives, providing in-depth coverage of topics often overlooked by larger publications.

Newspapers 130

Newspapers Social Media Data Consumer 130

Cision

APRIL 12, 2016

I’ve always been an avid consumer of journalism and loved writing. You’ve secured media coverage in outlets like The New York Times, The Wall Street Journal, Entertainment Tonight and more. In a fragmented media environment, the segmentation between print, online and broadcast is disappearing. What’s your secret to success?

Fashion 120

Fashion Pitching Journalism Social Media 120

Sword and the Script

JUNE 25, 2019

It can range from the technology tools marketing uses – to measures aimed at prevention and user education around the products sold. They wanted print coverage and would regularly frame and display significant coverage. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today.

Branding 128

Branding Brand Reputation Corporate 128

Sword and the Script

AUGUST 1, 2023

Plus, unlike other generative AI tools where you need to register with an email and phone number, we anonymize all data we pass to OpenAI, providing an additional level of privacy.” ( Source ) Cision. DALL-E is developed by OpenAI, which also makes the popular ChatGPT tool. Cison launched a new monitoring tool it’s calling CisionOne.

Software 146

Software Pitching Ethics Technology 146

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. And, like many, I particularly enjoy the Sunday edition.

Corporate 148

Corporate Fashion Agency Travel 148

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. How long have you been in journalism and how did you get started? Describe the craziest or most fun story you have written.

Meeting 91

Meeting Transportation Media Journalism 91

Waxing UnLyrical

SEPTEMBER 13, 2012

Here are some highlights: Klout has recently made changes to its algorithm, many of which appear to be in response to (heavy) criticism of the “influence” tool. The general consensus on whether people’s comfort levels had changed were reflected in Deanna Boss ‘ response: Another influence tool, Kred, also has made some recent changes.

Measurement 73

Measurement Print Analysis Journalism 73

Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Well, when you come from a journalism background, that’s kind of how you refer to it.

Ethics 92

Ethics Journalism Radio Television 92

The Resolution Blog

APRIL 23, 2018

Was The Wall Street Journal categorised as an international title or a national newspaper? This may seem like an obvious thing to point out, but with the increasing importance of online content over print, not just for social amplification but also for SEO and long tail impact, does your PR data include a log of the URL itself?

Data 120

Data Measurement Examples Tools 120

PRSay

JUNE 6, 2017

1 is that all journalism is an oversimplification of something — you can’t tell 100 percent of the story. Whether it’s websites, traditional print or broadcast, the industry hasn’t completely gotten comfortable with the fact that the headline is often getting to people another way. A couple of things come to mind in the Twitter world.

Wireless 102

Wireless Radio Storytelling Airlines 102

Stephen Waddington

DECEMBER 30, 2019

PR slow to adopt an integrated tool stack 11. has been exploring in her work on women in journalism. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. There’s seemingly a tool for every aspect of our work. Influencer marketing is messy How we do it 9.

Government 103

Government Education Print Ethics 103

Sword and the Script

MARCH 1, 2022

Or the Longview Journal in the case of this particular announcement. Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. Q4 enhances investor relations tools. In fact, it’s not an editorial placement at all.

Software 150

Software Case Study Advertising Advertising 150

NewsWhip

JULY 9, 2024

One of our partners – America’s largest Digital and Print Publisher Dotdash Meredith – is busy providing quality content to readers seeking a reprieve from the relentless cycle of political news. They also train their newsrooms and audience teams to effectively use NewsWhip tools for content strategy.

Print 78

Print Analytics Facebook Instagram 78

Contently - Strategy

JULY 31, 2019

You can also use this dictionary as a lead tool, if you’re a marketing exec who wants to hire a team of Pulitzer Prize-winning writers for your brand’s blog. But increasingly, CTAs are looking like useful tools for the MSM. Content marketers never make content for content’s sake. Data-driven. Hub and spoke.

Content Marketing 100

Content Marketing Marketing Media SEO 100

Shift Communications

MAY 6, 2015

Joanne Po at the Wall Street Journal said that the WSJ’s video arm had 32 additional partners, lending a reach that rivals many traditional business broadcast audiences. P ublishers are eager to adapt and use new video tools. Reach – The reach of publisher video channels is a secret weapon, oddly.

Video 60

Video Print Pitching Mobile 60

Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. So, as you consider what media monitoring tool to invest in, make sure the platform you choose has the ability to deliver your results within 60 seconds of the mention.

How To 60

How To Media Analytics Television 60

Maxim Behar

MAY 13, 2024

And I don't want to belittle the journalist profession - journalism is extremely responsible, influential, and highly qualified because it influences society. In a newspaper, you first have to report the information, then the newspaper has to be printed and distributed. Kamelia: That's right. And this needs to be addressed.

Social Media 64

Social Media Newspapers Television Radio 64

Sword and the Script

MAY 22, 2018

Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Trying to tie print ads or direct mail directly to sales, for a high-value, long-sales-cycle B2B product, was a nightmare. Second, almost everything is now measurable.

Marketing 67

Marketing B2B Print Technology 67

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS.

Social Media 120

Social Media Twitter Media Nonprofit 120

Barokas

DECEMBER 5, 2019

Digital and interactive media have largely displaced print. As a top public relations firm, we have adapted, developed new strategies and embraced new tools that allow us to move forward in an ever-changing and excessively noisy landscape. With experience and new tools, we’re are getting better at connecting the dots.

Strategy 78

Strategy Media Storytelling Pinterest 78