Stuart Bruce

OCTOBER 5, 2023

New research reveals how 105 newsrooms across 46 countries are using AI journalism in news gathering, production and distribution. It also shows that AI adoption … © Stuart Bruce - AI journalism – are you ready?

Journalism 158

Journalism Crisis Communications Crisis Reputation 158

Business Wire

DECEMBER 7, 2023

See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 433

Media Relations Trends Blogging Privacy 433

Sword and the Script

JULY 9, 2024

Below I’ve identified a few journalism statistics that give such perspective – along with some suggestions for taking action. >>> As one journalist noted in an open-ended comment: “The fact that so much of journalism has become about ‘clicks’ and ‘shares’ and those often seem to take precedence over keeping the public informed.”

Survey 183

Survey Journalism Report Pitching 183

PRSay

JUNE 7, 2023

The intersection of journalism and AI is the most important media issue of our time. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?” Each panelist offered perspective on the intersection of AI and journalism. You can stop reading there.

Journalism 158

Journalism Public Affairs Ethics Technology 158

Onclusive

DECEMBER 4, 2014

These shifts include everything from the implications of brand journalism on the PR function to the … Continued. Industry Insights & Trends PR PR skills PR tips PR tools PR trick public relations'

Journalism 393

Journalism Trends Tools Industry 393

Ishmael's Corner

AUGUST 15, 2023

The Art Of Storytelling In Business Communications And Public Relations. The Wall Street Journal challenged the use of the “i” word over ten years ago: “Businesses.more The post Deconstructing a Wall Street Journal Story on Innovation appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Journalism 144

Journalism Storytelling Communications Company 144

5W PR

OCTOBER 14, 2024

Public relations (PR) offers a strategic method for enhancing brand visibility, establishing credibility, and driving business growth. Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders.

B2B 78

B2B Company Publicity Media Training 78

PRSay

NOVEMBER 12, 2020

The remote nature of O’Connor’s job means that he and others are approaching journalism in different ways. However, that process is sometimes leaving publications with subpar visual content, especially those with fewer resources than The New York Times. “At Journalists are gathering information in new ways. What do you think?’

Journalism 211

Journalism Report Interviews Meeting 211

Communications Conversations

SEPTEMBER 29, 2020

But, that doesn’t mean journalism is thriving again. As in, limited to paying readers of the publication. As a fan of journalism, I’m all for paywalls. Between coronavirus, racial unrest and the biggest election of our lifetimes, there’s no shortage of hard news to read each and every day.

Journalism 195

Journalism Trends Industry Newspapers 195

PRSay

DECEMBER 3, 2021

The public needs credible information, guidance and clarity on emotional topics such as the spread of COVID-19, police brutality and the Black Lives Matter movement. Even as public faith in the news media has fallen, falsehoods continue to spread across social media and the internet, perhaps giving reporters an opportunity to reclaim trust.

Journalism 158

Journalism Survey Ethics Report 158

Cision

SEPTEMBER 14, 2017

The Cision 2017 Global Social Journalism Study outs journalists as similarly skeptical. Over half of journalists described fake news as undermining their area of journalism. Social media’s influence on journalism is not just for promotion, though. Social Media is Speedy, And This Causes a Problem.

Journalism 309

Journalism Study Social Media Resources 309

Sword and the Script

FEBRUARY 4, 2025

Do you have the relationships to get us into top-tier publications like The Wall Street Journal and the Financial Times ? Sure, relationships are important in public relations (PR), just like in any other business. Thats the question one prospective customer a founding executive at a startup asked me a while back.

Financial 149

Financial Report Pitching Journalism 149

Onclusive

JULY 6, 2017

As public relations professionals, we like to lament over fake news and how it’s misguiding people. While fake news is indeed the bane of journalism, everyone in business has, at some level, fabricated something.

Brand 311

Brand Branding Journalism Publicity 311

Deirdre Breakenridge

JANUARY 13, 2020

” By way of contest background, After reading my latest book, “ Answers for Modern Communicators ,” Professor Jennie Donohue tasked her Introduction to Public Relations class with creating a short educational video sharing tips and insights based on one of three communication practices. Nicole Morin, UMASS at Amherst Student.

Video 339

Video Sports Journalism Education 339

Agility PR Solutions

JUNE 27, 2023

The terms content marketing and brand journalism are often used interchangeably, which makes it confusing for a lot of people in the marketing industry. In this article, we will shed light on the disparities between content marketing and brand journalism, emphasizing the significance of grasping these differences.

Journalism 147

Journalism Content Marketing Brand Branding 147

PRSay

MAY 25, 2022

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. Public trust has eroded in all major institutions, including higher education. I think public relations has a special role there.” Serving the greater good.

Publicity 148

Publicity Journalism Media Education 148

Deirdre Breakenridge

APRIL 23, 2019

I selected this topic because I am a Journalism major with five internships under my belt. Media relations interests me because of the relationships I have personally had with public relations professionals. I had never stopped to think about the objectives and intentions on a public relations specialist’s end.

Infographics 299

Infographics Journalism Television Education 299

PRSay

JANUARY 24, 2025

After earning a degree in communications and journalism, she started as a broadcast journalist in Tennessee and Indiana. And then she transitioned to public relations, working for agencies in Sacramento, Calif., Katie Neal knows a thing or two about career pivots. San Francisco, Singapore and Winston-Salem, N.C.

Course 68

Course Publicity Nonprofit Leadership 68

Sword and the Script

DECEMBER 16, 2021

88% of PR pros say creativity is critical for businesses to recover from the pandemic – and other public relations statistics summarizing 2021 . Every year this blog pours over dozens of public relations surveys and breaks down the findings. Read the whole post: Voice Interface for Public Relations? Image credit: Unsplash.

Publicity 175

Publicity Survey Pitching Creativity 175

Bianchi Biz Blog

NOVEMBER 20, 2023

I am the editor, publisher, and writer at Green Car Journal and GreenCarJournal.com. I also write for other publications and business clients as time allows. Honestly, there are plenty of stories I’m proud of, but what stands out now is my piece in the current issue of Green Car Journal , “Caution Signs Ahead for Electric Vehicles.”

Journalism 115

Journalism Automotive Interviews Writing 115

Institute for Public Relations

APRIL 25, 2023

This blog is based on the original study in the Public Relations Journal. What qualifications differentiate … Continue reading Should Public Relations Be Considered A Profession? What qualifications differentiate … Continue reading Should Public Relations Be Considered A Profession?

Publicity 131

Publicity Journalism Crisis Study 131

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

Naturally, the initial response may be a preference for splashy stories in top-tier outlets like The Wall Street Journal, Bloomberg, New York Times, or Fortune. A private company or startup wanting to catch investor attention has different objectives than a public company looking to increase their customer base and market share.

Media 310

Media Retail B2B Journalism 310

Reputation Us

FEBRUARY 13, 2024

Thank you, Indiana Technology Institute of Technology for inviting ReputationUs’s President Casey Boggs to the Indianapolis Business Journal “Power Breakfast” on Monday, February 12, 2024. ” – AT&T Indiana President Bill Soards “We are rewarded in public for what we practice in private.”

Journalism 109

Journalism Construction Technology Financial 109

Stephen Waddington

FEBRUARY 15, 2022

The integration of marketing and public relations within an organisation is situational. Jean-Baptiste Alphonse Karr 1949 Over the past three months I’ve investigated trends in the integration of marketing and public relations for Vuelio. These impacts corporate and consumer public relations. That doesn’t make sense.

Trends 157

Trends Publicity Marketing Case Study 157

Business Wire

NOVEMBER 27, 2023

If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?" Everyone wants to be featured in the New York Times.

Blogging 314

Blogging Report Pitching Journalism 314

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

This means evaluating whether brand mentions in the media and in social chatter are positive, negative, or neutral, and how this affects public perception. PR teams should consider how to evaluate the prestige and relevance of the publication to the brand’s target audience.

Measurement 334

Measurement How To Retail Analysis 334

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Many of these findings support and add to what you reported in your book, “ Social Media and Public Relations: Eight Practices for the PR Professional. – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

PRSay

DECEMBER 7, 2023

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

Journalism 189

Journalism Real Estate Survey Report 189

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

Culpwrit

JANUARY 14, 2025

By Katherine Tankersley As a Journalism and Advertising student interested in public relations, I am constantly looking for ways to develop my writing skills to prepare for career opportunities in public relations (PR). I am a fully online student at Southern Illinois University Carbondale (SIUC).

LinkedIn 83

LinkedIn Journalism Advertising Advertising 83

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. During the five-week course, several co-presenters will join them.

Communications 193

Communications Sports Journalism Fashion 193

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

For anyone who works in public relations, content still reigns supreme. It serves both to promote the show and to capitalize on interest in it, but it’s clearly a product of good journalism. An effective content marketing calendar will complement a PR campaign to help differentiate a brand and generate business growth. Greater reach .

Advertising 334

Advertising Advertising B2B SEO 334

Sword and the Script

SEPTEMBER 3, 2024

The trade publication Marketing Charts has documented some of the growth in B2B influencer marketing : “Three-quarters of B2B decision-makers around the world currently use influencer marketing, and among those, more than 9 in 10 (93%) are planning to expand their use of influencers, according to recent researc h [download page] from Ogilvy.”

Social Media 165

Social Media Study B2B Media 165

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. At the same time, every PR plan should include another type of media – relevant trade publications. Trade pubs may seem unglamorous, but they have their own kind of superpower.

B2B 319

B2B Company SMB Automotive 319

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Trade publications can be just as important as top outlets like The New York Times or Wall Street Journal. In fact, if you work in cybersecurity PR you should be reading these top publications on a daily basis. . They often break news before anyone else. Dark Reading. CyberSecurity Dive. InfoSecurity Mag.

Enterprise 296

Enterprise Journalism Trends Resources 296

Deirdre Breakenridge

JANUARY 6, 2020

Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. Winner #1 is (drumroll please) … Wei Cai, who is an undergraduate at the University of Massachusetts Amherst. Winner #2 will be announced next week.

Video 352

Video Journalism Education Resources 352