Cision

JUNE 29, 2017

Advances in technology will revolutionize your business, but what if your job is more than just a business to you? While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling. Who saw it? What did they do after they read it?

Storytelling 0

Storytelling Data Communications Technology 0

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Write and edit media materials, including media alerts, fact sheets, bios, and case studies. research, duties and projects as required.

B2B 203

B2B Policies Case Study Enterprise 203

PRSay

DECEMBER 23, 2022

A new artificial intelligence chatbot that can write seemingly authoritative answers to people’s questions — and even compose essays and poems — is causing excitement and raising alarms. In sectors outside of technology, governments and governance bodies create laws and regulations to limit malicious uses of potentially harmful products.

Government 150

Government Technology Journalism Writing 150

Presspage

AUGUST 15, 2017

The other part is understanding the technological shifts that will change the world in the coming decades, and along with it, how you do PR. Recognizing and preparing for the emergence of these technologies now will be the difference between surfing the tech wave and being swept away as they break.

Technology 115

Technology Big Data Video Data 115

Bianchi Biz Blog

AUGUST 8, 2022

I’m the Technology Editor at IndustryWeek magazine. I write for the C-suite and technology leaders in the manufacturing industry about technologies and their practical benefits. I write a considerable number of cybersecurity stories as well, something I didn’t anticipate when I started working this beat.

Technology 93

Technology Meeting Media Analytics 93

Cision

JUNE 30, 2016

No matter how many new platforms and technologies emerge, the core PR foundation stays the same. In this interview, Sandy discusses how technology has transformed communication, the importance of developing a comprehensive communication program and why you should be persistent for stories you believe in.

Technology 149

Technology Nonprofit Journalism Creativity 149

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. It’s a red flag.

Corporate 272

Corporate Reputation Employee Policies 272

Sword and the Script

MAY 18, 2021

Think about how much work that is: try writing a blog post every day – then add two more. Reporters also becoming more analytical about their editorial decisions: 59% percent of reporters indicated that detailed audience metrics – like page views, engagements and demographic data – have changed how they consider stories to write.

Study 179

Study Communications Survey Pitching 179

Flack's Revenge

MAY 14, 2019

PR pro and blogger Frank Strong recently wrote about challenges confronting journalism and the PR profession. The client can help with a quick and incisive response that the agency can shop around, based on the client’s savvy and front row view of the technology and industry. Ultimately, great stories drive PR and journalism.

Survey 195

Survey Journalism Agency Report 195

Deirdre Breakenridge

SEPTEMBER 25, 2017

“Some of our fellows are working on ideas in retail, cryptocurrency and logistics with the potential to be major businesses – but we also have fellows who are writing novels about tech. My structured sabbatical centered around three focus projects: Writing my first book and launching a pre-order campaign. I write more about that here.

Writing 171

Writing Journalism Travel Meeting 171

Cision

DECEMBER 27, 2016

This year, I got to join the staff writing the Behind the Headlines segment and began brushing shoulders (or exchanging emails) with some of the biggest influencers, movers and shakers of the journalism and PR industries. “Constantly up your game” – Lynda Fernandez.

Pitching 211

Pitching Crisis Consumer Storytelling 211

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. As I wrote this time last month , Notified, Muck Rack, and PRophet both offer gAI based on OpenAI technology.

Survey 178

Survey Software B2B Pitching 178

Solo PR Pro

AUGUST 5, 2019

There’s no doubt that technology continues to have an impact on the PR industry. So much so that the USC Annenberg School for Communication and Journalism issues an annual Global Communications Report based on survey results from PR professionals and students and, new this year, CEOs of small, mid-size, and large organizations.

Technology 66

Technology Trends Survey Report 66

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true to those in the tech marketing, journalism and PR worlds. It is the one that follows the inexorable march of technology evolution and disruption. Here’s a link to their Gartner Hype Cycle for Emerging Technologies, 2021. Here’s how pros deal with it. Wikimedia Commons.

Enterprise 177

Enterprise Big Data Technology Analysis 177

Cision

AUGUST 13, 2015

Social media has shifted the state of the media , especially in regards to how journalists source, write and promote their stories. By analyzing the perceptions and attitudes of over 3,000 journalists from 11 countries, Cision’s “ 2015 Global Social Journalism Study ” emphasizes the change in journalists’ opinion.

Social Media 120

Social Media Journalism Media Study 120

Cision

NOVEMBER 17, 2016

Dan Golden, senior editor at ProPublica, explains how he developed a passion and curiosity for investigative journalism. What drew you to the field of journalism? Specifically, investigative journalism? They all shaped my approach to journalism. The technology is changing, as are the ways that readers receive information.

Journalism 120

Journalism Film Fashion Report 120

Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. New technology brought in new challenges and revolutionized our relationship to media consumption.

Mobile 153

Mobile SEO Web Training 153

ImPRessions - Crenshaw Communications

MAY 18, 2017

Creating better relations between PR and journalism begins with PRs getting acquainted with the work of journalists in industries relevant to their clients. This is best accomplished by reading what they write – not just posted pieces, but their social feeds and personal blog as well. Our timely pitch resulted in a great Inc.

Media 212

Media Pitching Report Interviews 212

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. It looks to me like this change will take place at many, if not all, of the weeklies in the American City Business Journals (ACBJ) network. Blending editorial and advertising.

Journalism 69

Journalism Brand Branding Advertising 69

ImPRessions - Crenshaw Communications

JANUARY 18, 2018

Buzzwords seem endemic to all industries, but technology may be the worst offender. If it’s in writing, you have to be able to stand behind it. This goes for business writing as well as media pitching. Here’s some great advice from Bryan Garner, author of The HBR Guide to Better Business Writing.

Pitching 136

Pitching Writing Journalism Examples 136

OnePitch

MARCH 28, 2023

Matt started building PCs in the 90s and was a fan of technology from an early age. That love turned evolved into a journalism career writing for publications including Popular Science, PCMag, and Digital Trends. Matt Safford is the managing editor at Tom’s Hardware.

Journalism 98

Journalism Trends Technology Writing 98

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. The biggest change, however, has been because of technology. I think technology will continue to re-define the industry. I knew I’d found my calling.

Writing 120

Writing Engineering Journalism Analytics 120

Sword and the Script

JANUARY 2, 2024

A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. 40] If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful. Here are the top 10 most-read posts from the last 12 months.

Blogging 143

Blogging Software B2B Survey 143

Buzzstream

NOVEMBER 9, 2020

Can AI write a subject line – a good one at that – and follow with a solid pitch? . To determine the quality of writing produced by AI, BuzzStream and Fractl asked 500 public relations specialists, journalists, and other media professionals to rate a series of subject lines and pitches generated using OpenAI’s GPT-3 text generator.

Writing 62

Writing Pitching Survey Digital PR 62

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true for those in the tech marketing, journalism and PR worlds. It is the one that follows the inexorable march of technology evolution and disruption. Here’s a link to their Gartner Hype Cycle for Emerging Technologies, 2021. Here’s how pros deal with it. Quantum Solace.

Enterprise 156

Enterprise Big Data Technology Analysis 156

Cision

SEPTEMBER 29, 2016

Familiarize yourself with this list of outlets before you pitch to avoid embarrassment; there’s no sense suggesting the freelancer write a piece for, say, Men’s Journal, if he doesn’t write for that publication. Freelancers pride themselves on following good stories, but all of us have certain stuff about which we like to write.

Pitching 0

Pitching Journalism Writing Print 0

Sword and the Script

AUGUST 1, 2023

The second is an enhancement to its AI Writing Assistant, first unveiled a couple of months ago. That assistant helps to write social media content but now includes an integration to DALL-E. Meltwater’s generative AI capabilities are built on OpenAI technology, though the company has made it’s own investments in AI. Fair enough.

Software 145

Software Pitching Ethics Technology 145

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Filling PR agency positions is harder than in the past, when press relationships, networking ability, and writing chops were all that mattered. Take my agency; we focus on tech PR, with a particular focus in B2B technology. In technology PR work, there is no shortage of land mines. Specialized agencies have specialized needs.

B2B 159

B2B Apparel Product Launch Agency 159

Bianchi Biz Blog

JUNE 7, 2021

I write for Forbes Wheels, Engadget, Reviewed, and others. I report on the latest vehicles and technology and the intersection between the two. . Also I enjoyed how a piece about the technology in a vehicle can make you a better driver fixing your mistakes on the road in real time. Individuals building something weird or unique.

Automotive 97

Automotive Meeting Media Journalism 97

Bianchi Biz Blog

FEBRUARY 8, 2021

I am currently the technology editor at IndustryWeek where I focus on helping readers make sense of new and evolving technologies. Since my beat is all about innovation, I am always looking for stories that explain why a specific technology or invention will make a difference. I was offered the opportunity to write a column.

Technology 56

Technology Meeting Automotive Media 56

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism.

Marketing 212

Marketing Content Marketing Data Social Media 212

Cision

SEPTEMBER 11, 2017

Institutional investors also have similar segmentation requirements when it comes to the news they care about — a fund could be focused solely on small-cap biotech firms or mega-cap technology firms. So what do journalists have to do with that? A lot, actually. That’s right.

Banking 192

Banking Newspapers Study Company 192

Buzzstream

NOVEMBER 21, 2024

He only has a few issues at the time of writing, but the quality is top-notch. MuckRack – Daily Media Industry Overview MuckRack’s daily email offers quick insights into journalism and highlights trends and top journalists in an easy-to-digest format. MuckRack’s newsletter captures the journalism industry zeitgeist.

Digital PR 62

Digital PR SEO Web Resources 62

NewsWhip

FEBRUARY 7, 2020

After this, attention started to pick up for some publishers, with Sputnik and Virology Down Under both writing about the undiagnosed victim in Wuhan, though the number dropped to 44 rather than the aforementioned 59. She’s most interested in the future of technology and its impact on humanity. Engagements. january 8TH 2020.

Journalism 163

Journalism Writing Viral Report 163

Critical Mention

MAY 12, 2021

Critical Mention’s Licensed Content offering makes it incredibly simple for media pros to track and measure mentions within worldwide news sources and industry trade journals. . Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.

Radio 174

Radio Sports Journalism Analytics 174

Cision

OCTOBER 3, 2015

The dependent variable in this case is your writing, the independent variable whom you are pitching. Cision’s 2015 Social Journalism Study found that 83 percent of reporters prefer receiving pitches via email. Technology continues to shift the way journalists write and influencers interact with their communities.

Pitching 120

Pitching Report Social Media Measurement 120

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. As professionals in an ever-evolving field, those of us in PR, especially tech PR, must adapt to new technologies, platforms, and trends. Just ask Google.

Analytics 170

Analytics Social Media Tools Trends 170