ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Consistent production of longer PR content allows one to take control of one’s public image instead of leaving it to the interpretation of sound bites, a LinkedIn summary, or “official” channels like annual reports. Two blog posts each week becomes a permanent SEO-friendly knowledge base. Packaging a differentiator.

Case Study 178

Case Study SEO Film Video 178

Remote PR Jobs

JUNE 14, 2023

Expertise Hiring a PR Freelancer can provide access to their expertise, allowing you to benefit from their knowledge and experience in the PR industry. Often, a Freelancer's scope extends beyond just public relations efforts. Potentially, your Freelancer is also capable of copywriting, social media strategizing, branding, and more.

Knowledge Base 130

Knowledge Base Resources Employee Policies 130

Stern + Associates

JULY 3, 2024

These interactions can spark new insights and collaborations, further enhancing the collective knowledge base. This expands influence and enhances the company’s reputation as a hub of expertise and innovation. Offer Mentorship Opportunities: Pair experienced experts with emerging talent within your organization.

How To 96

How To Leadership Knowledge Base Internal 96

Remote PR Jobs

JUNE 13, 2023

Expertise Hiring a PR Freelancer can provide access to their expertise, allowing you to benefit from their knowledge and experience in the PR industry. Often, a Freelancer's scope extends beyond just public relations efforts. Potentially, your Freelancer is also capable of copywriting, social media strategizing, branding, and more.

Knowledge Base 130

Knowledge Base Resources Employee Policies 130

Polaris

AUGUST 28, 2014

Start by defining your knowledge base at a high level. Then break that knowledge base down into more specific areas to find your area of specialization—and the topic for your speaking engagements. Public Relations' While you may know a lot about a number of topics, narrow your focus for speaking opportunities.

Knowledge Base 100

Knowledge Base Real Estate Financial Newspapers 100

Contently - Strategy

NOVEMBER 27, 2018

A few years ago, athenahealth debuted athenaInsight, its data-driven news publication, to make a serious investment in content marketing. What publications do they read on a regular basis? If you have a unique data asset or you have some knowledge based on the work you do and the service that you provide, double down on that.”

Strategy 111

Strategy How To Content Marketing Analysis 111

Prowly

MARCH 6, 2025

Or, in simple terms, being able to recognize a brand based on just a few simple cues. For PR teams, a strong brand identity means shaping public perception and keeping the messaging consistent for you or your client's brand. Then, create a tagline that your target market (and the broader public) can remember you by.

Brand 80

Brand Branding How To Guidelines 80