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Cision Closes on Brandwatch: New App, New Insights, New Possibilities

Cision

Cision’s long-time leadership in media intelligence meets Brandwatch’s AI and machine learning technology and deep social listening.

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5 PR Tips To Promote Expertise On LinkedIn

ImPRessions - Crenshaw Communications

Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? . Pencil in some time on your calendar the same way you would for a meeting and stick with it.

LinkedIn 421
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Executive Leadership: Shifting Focus from Outside to Inside

PRSay

Clark will lead PRSA’s Executive Leadership Certificate Program, a webinar series that runs Nov. Executive leadership begins, though, with looking on the inside. It’s only when we become skilled in areas like self-awareness, authenticity and emotional intelligence that we truly leverage our leadership ability. Clark, M.A.,

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Making The Most Of Virtual Event Experiences

ImPRessions - Crenshaw Communications

By the same token, many business executives rely on attending, speaking, or sponsoring in-person trade shows for their own visibility and thought leadership, and to stay on top of trends. We’re all longing to return to real live meetings, but conference producers are only tentatively planning physical events for 2021.

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How The Right PR Makes Better Business Deals

ImPRessions - Crenshaw Communications

The best PR programs are designed to meet business objectives, from product visibility to expansion into new markets. Our firm was brought in by a successful email services provider (ESP) who had built and bought technology to expand its services into marketing automation and digital marketing. It’s not even cheap.

Banking 327
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A Day in the Life Of A Tech PR Executive

ImPRessions - Crenshaw Communications

Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending. Once I know the shape of the work day, I note my top three priority tasks and make a tentative timeline to complete them, noting that the day has several half-hour client meetings. 10:30 am Client meeting.

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A Day in the Life Of A Tech PR Executive

ImPRessions - Crenshaw Communications

Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending. Once I know the shape of the work day, I note my top three priority tasks and make a tentative timeline to complete them, noting that the day has several half-hour client meetings. 10:30 am Client meeting.