Remove Leadership Remove Newspapers Remove Radio
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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8 About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020.

Handbook 192
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Brand Visibility: What It Is and How to Increase It

Prowly

The key channels to measure brand visibility include social media, search engine results pages, print, TV, radio, earned media, and similar channels. To get featured in online publications, newspapers, TV, radio and broadcast media, you need to have something worth talking about.

Branding 104
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S&T Live Recap: Local News Deserts Leave Residents Uninformed, Encourage Misinformation

PRSay

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 140
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Pew Study Finds Americans Still Prefer Watching to Reading the News

PRSay

The survey also revealed that: Fewer Americans are relying on newspapers. The survey reflected the country’s declining dependence on print media; only 7 percent of respondents, compared with 2016’s 11 percent, say they rely on newspapers to stay connected to current events. Radio is still a popular medium.

Study 119
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Increasing Your Media Coverage Through Storytelling

PRSay

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. Keep it ethical.

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The Consequences of Misinformation

PRSay

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Those listening could ask questions, discuss the topics with others in the crowd and develop their own opinions.

Ethics 174
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9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

The site is always looking for contributors, making it a go-to for thought leadership pieces and guest blogging. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. And, one of the best things about The Muse? The Cision Blog.

Blogging 170