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Reflecting on a Long Military Career and the Rewards of PRSA Accreditation

PRSay

Army Public Affairs Officer (PAO). These include my first experience as a student at the Defense Information School (DINFOS), commander and PAO in Afghanistan, and candidate for the Accreditation in Public Relations + Military Communication ( APR+M ) credential. After completing Army basic training at Fort Sill, Okla.,

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Why You Should Consider Hiring Military Service Members and Veterans in Your Organization

PRSay

On the positive side, these military members and veterans are often exceptionally well-trained in leadership, and they understand discipline and live up to commitments even when they are tough. Navy broadcast journalist, retired VA Public Affairs Officer, and owner of Paula Pedene and Associates.

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Leading With Ethics During COVID-19

PRSay

We provided weekly training sessions to ensure that public affairs officers could hone their skills. We also alerted VHA leadership as to what we were hearing, and they were able to respond. Thanks to our PRSA training, the values of ethics came into play. We shared social listening reports from FEMA.

Ethics 202
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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

Commissioned at the school Commandant’s request, these groups aimed to better understand any potential training gaps between the MCF course and real-world fleet and field expectations and requirements at duty stations worldwide. As with civilian PR, social media has assumed a dominant role in military public affairs.

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Train Your Brain to Apply “Longpath” Thinking

Stern + Associates

“Transgenerational thinking, which is really transgenerational ethics, allows you to expand how you think about the bigger problems in the world and what role you can play in solving them,” says Wallach, former adjunct associate professor at Columbia University’s School of International and Public Affairs.

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ICON 2021 Recap: Communications From a Military Point of View

PRSay

Ryder, director of public affairs in the Office of the Secretary of the Air Force. Ryder is responsible for communications to build public understanding and support for the Air Force and the newly formed Space Force. The agency has different audiences — veterans, the press and the public at large. Meet people in person.”

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Being Prepared for Wherever the Day Takes You

PRSay

So there I was, walking down the hallway of the Courtyard by Marriott in Minneapolis, on my way to attend day one of the 2023 PRSA Public Affairs and Government Summit on June 14-16 in Minneapolis, when my cell phone dings with following text: “Fire, Alert III, Twin, 17-L, ETA: Now.” All’s well that ends well.