Deirdre Breakenridge

JULY 10, 2019

Don’t know how to lead; they were just put into a leadership position and have no leadership skills. As a communicator of 30 years, I want to make sure that any workshops, training, speaking and the courses I develop will always stress helpful, ethical, communication with EQ in the driver’s seat.

Ethics 177

Ethics Social Media Leadership Communications 177

Ishmael's Corner

FEBRUARY 10, 2015

In conducting our storytelling workshops, the concept of contrast is one technique that always resonates with participants. On the visual storytelling side, the classic contrast immediately comes through: One of our clients, Alcatel-Lucent, put contrast to good use in communicating its vision as it embarked on a turnaround plan.

Storytelling 60

Storytelling Comparison Communications Journalism 60

Polaris

DECEMBER 14, 2014

This book isn’t technically fiction, but Katz is such a good storyteller that it takes you away from your crazy world. Most useful offline resource: The Leadership Secrets of Santa Claus: How to Get Big Things Done in YOUR Workshop. which is what all fiction books do, right? All Year Long, by Eric Harvey.

Marketing 251

Marketing Resources Content Marketing Leadership 251

PRSay

FEBRUARY 5, 2018

Executives seek to amplify their own voices through “thought leadership.”. Blythe Campbell, APR, has been a ghostwriter for eight different CEOs and their leadership teams over a 30-year career in public relations and marketing. But even the most gifted communicators can’t possibly create all the content demanded today.

Communications 149

Communications Employee Leadership Writing 149

PRSay

MARCH 4, 2024

Anthony, director of new storytelling and newsroom innovation at The Associated Press , was the guest on Feb. For its February issue , PRSA’s Strategies & Tactics was devoted to the topics of writing and storytelling. Anthony urges storytellers to be omnivorous in their curiosity. You can watch a replay of the session here.

Communications 97

Communications Storytelling Writing Community 97

PRSay

OCTOBER 12, 2018

The three-day event was packed with dozens of workshops, networking and impressive keynotes. On storytelling: “Be a storyteller first and a PR person second.” — Ann Handley , partner, MarketingProfs. Crunching numbers (data and measurement) was a hot topic as well. ” — Emily Dunlop, president, AxiCom U.S.

Conference 111

Conference Internal International Storytelling 111

Ishmael's Corner

APRIL 14, 2015

This could be fresh fodder for our storytelling workshops, explaining to executives that corporate speak is actually bad for their health. So we’re switching toward what we call thought leadership, which is we sell sponsorship of conferences, with white papers, with online advertising as well. Will Advertising Disappear?

Advertising 60

Advertising Advertising Storytelling Journalism 60

Burrelles Fresh Ideas

MAY 21, 2024

Additionally, the intangible nature of mental health poses unique difficulties in measuring progress and ROI, further complicating efforts to secure buy-in from senior leadership. The challenges are multifaceted and include ingrained cultural norms, fear of stigma, lack of resources, and uncertainty about where to begin.

Employee 97

Employee Pinterest Resources System 97

Stern + Associates

APRIL 27, 2023

Bridging strategy, organizational design, purpose orientation and leadership, his frameworks for unlocking the hidden capabilities within individuals and organizations help employees feel more motivated, bring customers closer to brands and reshape interactions from transactional to relational.

Company 113

Company Employee Case Study Strategy 113

Cision

JUNE 1, 2017

However, we still have unbalanced gender representation at top levels of leadership within the traditional agency structure. After starting my business, I’ve worked with three coaches who’ve each significantly helped me in leadership, financials and operations. KD: Understand that you can’t do it all.

Sports 245

Sports Agency Creativity Industry 245

Contently - Strategy

DECEMBER 12, 2018

After hundreds of meetings and workshops this year, I feel confident that content marketing is about to take a big leap—thanks to a few key factors. Slowly, they brought on other smart people with great storytelling skills to join them in the fight. Now, five years later, they’re ascending to powerful leadership positions.

Content Marketing 109

Content Marketing Creativity Marketing Travel 109

Stern + Associates

JULY 8, 2024

Companies are increasingly recognizing the value of cultivating internal expertise and thought leadership through a dedicated speakers bureau. Provide Training and Support: Even seasoned professionals may benefit from training in public speaking, presentation design and storytelling.

Corporate 62

Corporate Conference International Internal 62

5W PR

SEPTEMBER 11, 2023

Storytelling Every research study has a story behind it. Storytelling humanizes the research and makes it relatable. Thought leadership Positioning the researchers as thought leaders in their field enhances the credibility of the research.

Publicity 78

Publicity Communications Study Storytelling 78

Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Showcase your expertise by offering workshops, webinars, or seminars. Get creative with thought leadership. Use your expertise to tailor each of these tips with a storytelling approach.

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

Ishmael's Corner

MAY 5, 2015

The first pillar comes in the form of the leadership changes and creating a culture of accountability that I’ve already discussed. Every PR company with a pulse touts storytelling expertise, but it tends to be a squishy concept. The second pillar involves differentiating our offering. as well as a distinctive point of view.

Storytelling 60

Storytelling SEO Agency Leadership 60

Stern + Associates

AUGUST 10, 2022

According to award-winning strategist and business journalist Ruchika Tulshyan ( Roo-CHEEK-ah Tool-SHE-yan ), inclusion is the most important leadership trait today. Leaders must develop curiosity, empathy and diversity to take their leadership skills to the next level,” explains Tulshyan. “By Praise for “Inclusion on Purpose”. “By

Leadership 62

Leadership Storytelling Policies Groups 62

PRSay

APRIL 23, 2018

Check out his workshop “ Secrets of Media Relations Masters” or his online course “ Crafting the Perfect Pitch” Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success. Get more media pitching knowledge from Michael Smart here.

How To 141

How To Pitching Course Media Relations 141

Stern + Associates

APRIL 15, 2022

Anne-Marie Slaughter , CEO of New America and Former Dean of Princeton University’s School of Public and International Affairs, is a recognized authority on foreign policy , leadership, diversity and gender equality. Interested in a Virtual or In-person Engagement? Interested in a Virtual or In-person Engagement?

Energy 62

Energy Government International Internal 62

Communications Conversations

DECEMBER 5, 2019

But one thing that ties into so many of my upcoming projects is storytelling. As a former journalist, storytelling is a part of who I am as a communicator and I think hearing directly from staff members is the best way to showcase employer branding. Read articles, listen to podcasts, attend workshops and conferences that interest you.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

PR 20/20

JUNE 25, 2019

One of the reasons for the shift toward more conscious capitalism is generational: as Millennials and Gen Zs come into prominent business, leadership, and purchasing roles, they demand equality, social justice, transparency, and social action. Storytelling with the Cognitive Content Hub™. Storytelling with the Cognitive Content Hub™.

Marketing 52

Marketing Storytelling Technology Community 52

Critical Mention

OCTOBER 24, 2019

Our take on PRsay’s blog: PRsay is an excellent resource for those looking for professional development advice or PR leadership tips. Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results.

Blogging 68

Blogging Education Resources Creativity 68

PR 20/20

SEPTEMBER 17, 2019

Experiential storytelling. The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. Programming includes interactive workshops, session tracks ranging from artificial intelligence to space, networking and more. Topically, this event covers a lot of ground.

Conference 97

Conference Marketing Case Study Content Marketing 97

wiredPRworks

NOVEMBER 18, 2020

Called Wired PR Works in 4D , this is a program for virtual presentations to groups, hands-on fear-free workshops, and online e-learning courses. The best way to convey your customer experience is via storytelling. My storytelling method is called CPR, which is Challenge Process Results. PR Influence = Personality + Reputation.

Content Marketing 52

Content Marketing Marketing System Transportation 52

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. Day to day I work closely with the Senior Leadership Team and Directors on a range of projects. She urged encouraged students to hone skills in creativity, storytelling and pitching.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Stern + Associates

NOVEMBER 16, 2023

A captivating and powerful storyteller , one of Friedman’s central messages is that prejudice coupled with violence destroy both the victim and the victor. Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.

Survey 62

Survey Groups Storytelling System 62

The Hoffman Agency

SEPTEMBER 7, 2020

It’s here that traditional PR techniques like media relations and thought leadership combine beautifully with the new generation of publicity tools, including paid social ads and search engine optimization. Let’s get started! Spec out your slice of the Facebook B2B audience and target it directly. c) Going after lookalike audiences.

Advertising 36

Advertising Advertising B2B Facebook 36

Beyond PR

JUNE 1, 2017

However, we still have unbalanced gender representation at top levels of leadership within the traditional agency structure. After starting my business, I’ve worked with three coaches who’ve each significantly helped me in leadership, financials and operations. I’ve also seized any opportunity to take on leadership roles.

Sports 81

Sports Agency Creativity Industry 81

NewsWhip

MAY 12, 2021

.” And, then sometimes the ideas are bigger or have a longer life cycle, and our creative team will go back to the drawing boards, take some time to put together a really thoughtful proposal, and then workshop it with the brand, and then we post it eventually. People don’t like glossy any more perhaps. Lauren: Yeah.

Trends 78

Trends Branding Brand Reddit 78

Stern + Associates

FEBRUARY 9, 2023

Inspirational Leadership Journeys to the Top of Robotics and AI What does leadership require in the fields of engineering, robotics and AI? Read on to learn the incredible stories of inspiring women scientists, entrepreneurs and leaders behind some of the most important advancements of the last decade.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Communications Conversations

MAY 13, 2015

He’s a good listener, helps other students with ideas and critique, and is looked up to for his natural leadership abilities. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. Natalie Anastasia, @natanastasia. Michael Johnson.

Groups 60

Groups International Internal Conference 60