Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. Are the social media waters still safe for marketing? And LinkedIn is a powerhouse for B2B lead generation and recruiting. First, social media will be around for many years to come, just like TV, outdoor, radio and even print.

Social Media 149

Social Media Marketing Media B2B 149

Cision

JULY 26, 2017

What I want to do in this post is look at the social targeting tools available to PR pros and marketers on the major social platforms answering two questions: How effectively can I target the followers/fans that I currently have on the platform? Music and radio. Social Targeting on LinkedIn. Family and parenting. Food and drink.

Social Media 233

Social Media How To Insurance Insurance 233

Deirdre Breakenridge

MARCH 8, 2017

She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships.

Radio 170

Radio How To Community Storytelling 170

Bianchi Biz Blog

SEPTEMBER 5, 2024

Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 100

Marketing Radio Automotive Television 100

Bianchi Biz Blog

JUNE 27, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Meeting 90

Meeting Print Marketing Local 90

Prowly

DECEMBER 6, 2024

Impressions Tracking media impressions is essential for several reasons that significantly impact your marketing strategy and overall brand awareness. Source: [link] LinkedIn Visit LinkedIn Page Analytics for impressions and unique viewer data. Here's the official Instagram Guide to understanding your insights.

Media 104

Media Measurement SEO Instagram 104

Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

Bianchi Biz Blog

JULY 22, 2024

Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Malaysia is a dynamic market for Halal products and services and a world leader in Halal certification.

Marketing 101

Marketing Tourism Local Government 101

Critical Mention

OCTOBER 15, 2020

Will you focus more on email marketing or will you shift to more social media campaigns? Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Focus on Client Communication. Perhaps more one-to-one contact will make the most sense in a period where many people are isolated.

Tourism 186

Tourism Radio Travel Social Media 186

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

We know the power that social media campaigns can wield – from amplifying earned media that PR generates to marketing products. The splashiest influencer marketing campaigns tend to be in beauty, fashion, and other lifestyle sectors, but don’t count it out for B2B PR. Influencer marketing creates trust.

B2B 191

B2B Social Media Radio Fashion 191

PR for Anyone

SEPTEMBER 8, 2021

By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Don’t stalk them on Facebook, but Twitter, things like that, LinkedIn. Do your homework on the journalist and the outlet. Learn how they report and give them what they love and what they want. PR FOR ANYONE.

Television 221

Television Pitching Interviews Radio 221

Critical Mention

OCTOBER 25, 2021

Rather, an all-in-one Earned Media Suite that provides tracking and sentiment analysis for TV, radio, online news, social media and podcasts is what Kendall Roy – and all businesses and brands concerned with their media coverage – needed as he prepared to take on his father.

Media 162

Media Fashion Television Radio 162

MaccaPR

JULY 16, 2014

Whether you''re aiming to engage with nanotechnology engineers, addiction medicine experts, electric utility consultants or Asian chefs, LinkedIn is a critical channel for lead-generating inbound marketing and engaging social media efforts. Yet we continue to see businesspeople misusing and abusing LinkedIn protocols.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Deirdre Breakenridge

JANUARY 12, 2017

Be sure to also visit our LinkedIn Group to share your ideas. About Jason Mollica: Jason Mollica is the president of JRM Comm, an award-winning public relations and social marketing consultancy, located in a suburb of Washington, D.C. He formerly worked in television and radio in Philadelphia and New York City.

Media Relations 150

Media Relations Media Pitching Television 150

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Good marketing makes the company look smart. Great marketing makes the customer feel smart. — The best marketing doesn’t feel like marketing. — Amy Jo Martin.

Communications 158

Communications Radio Sports Social Media 158

The Proactive Report

FEBRUARY 24, 2017

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. It’s become an International dial tone, like the internet itself, like your phone service or your AM, FM, and Ham Radio spectrum. Lee Odden Top Rank Marketing. Each year new networks pop up and some go away.

Twitter 235

Twitter Customer Service Web Facebook 235

Critical Mention

SEPTEMBER 15, 2021

This allows users to click on Host/Anchor/Actor/Producer contacts on their TV and Radio mentions to be redirected to that person’s contact information page in our ?????Media In addition to adding Google Analytics, Critical Mention now provides users the ability to track audience and publicity values for their radio mentions. .

Radio 126

Radio Analytics Mobile Instagram 126

PRSay

NOVEMBER 20, 2024

Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said. Franklin, director of the Local News Initiative at Northwestern’s Medill School of Journalism, Media, and Integrated Marketing Communications, was PRSA’s guest on Nov.

Local 140

Local Newspapers Journalism Radio 140

Critical Mention

DECEMBER 10, 2021

Critical Mention users can now track audience and publicity values for their radio mentions. Plus, users have the ability to create reports with radio metrics and create audience and publicity alerts. Location and Designated Market Area (DMA) data in the Critical Mention Media Contact Database is now powered by Google.

Radio 116

Radio Instagram Analytics Mobile 116

Deirdre Breakenridge

FEBRUARY 2, 2015

During the call Gini asked me, “If you were to do it again, would you grow your social media community on LinkedIn?”. It was an interesting question, because I run one of the largest branding groups on LinkedIn with almost 40,000 members. My answer was, “No. The conditions for success have changed.”.

YouTube 150

YouTube Groups LinkedIn Social Media 150

Critical Mention

FEBRUARY 4, 2020

Golin provides effective solutions and reaches diverse global markets to best represent brands. Message: We are a progressive public relations agency, designed to reach a profoundly diverse global market. Finn Partners is a global integrated marketing agency that provides lasting results to its clients. Finn Partners.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Bianchi Biz Blog

APRIL 29, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 92

Marketing Local Crisis Management International 92

Critical Mention

NOVEMBER 20, 2020

With so many influencers out there for every niche and market, it could be hard to narrow down the right ones to work with. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Jessica Pickering.

Tourism 157

Tourism YouTube Radio Social Media 157

Critical Mention

JANUARY 29, 2021

It is in this context that digital marketing gains salience. This piece focuses on one such aspect of Digital Marketing — Influencer Marketing. According to Influencer Marketing Hub, the ROI for every dollar spent on IM in 2020 is $5.78. Choosing the right platform(s) can make or break your marketing campaign.

Brand 135

Brand Branding How To Radio 135

Critical Mention

JULY 13, 2021

In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America. I also can’t say enough about the work that our engineering, product and DevOps have done.

Instagram 156

Instagram Industry Media Analytics 156

Critical Mention

SEPTEMBER 24, 2019

Close out 2019’s last quarter with a bang by boosting your marketing practices. It’s no secret that marketing trends are always changing. With that said, it’s best to keep an eye out and make sure your organization is executing marketing practices that will help reach short-term and long-term goals. Produce Content Marketing.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. About Critical Mention. Customer support is available 24/7/365. . www.criticalmention.com.

Media 108

Media Radio Television Engineering 108

Critical Mention

JULY 2, 2020

Many businesses and organizations are progressively integrating their public relations practices with their marketing strategies. Though public relations and marketing have many differences, they both are heavily reliant on expressing effective brand communication. Builds a Strong Brand Presence. Improves Content Strategy.

Marketing 89

Marketing eBook Pitching Radio 89

Critical Mention

OCTOBER 9, 2019

LinkedIn - business oriented communication where like-minded colleagues and people can connect and network, typically on business-related topics. Nevertheless, social media marketing success is possible so long as you persist brand growth and engagement through consistency, patience and relevancy.

Social Media 75

Social Media Marketing Media Instagram 75

Critical Mention

AUGUST 20, 2020

The New Rules of Marketing & PR. The New Rules of Marketing and PR” provides great tips on how to confidently market your brand. This book will help you keep up-to-date with the latest trends in PR, social media, marketing and video/audio recordings. Priscilla is the marketing coordinator for Critical Mention.

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

SEPTEMBER 24, 2020

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Jessica Pickering.

Examples 130

Examples Transportation Media Tourism 130

Cision

MAY 14, 2015

The CEO of Social Media Explorer, Nichole Kelly spent 15 years as a brand-side marketer working for organizations such as Sherwin-Williams and The Federal Reserve Bank. Frankly, we’ve seen every brand big and small try to jump into social to get cheap marketing sales and the networks moving to a pay-to-play model. Click here!

Social Media 120

Social Media Advertising Advertising Healthcare 120

Stephen Waddington

MAY 19, 2020

Since that point, the health of the business-to-business market has been mixed. The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up.

Government 151

Government Crisis Energy Community 151

Communications Conversations

JANUARY 20, 2022

Consider the evidence: One in three content marketers use podcasts or other audio content. However, 53% of content marketers who leverage podcasts and other audio content say it is the most effective format they use. Just 14% of social media marketers leverage audio chat rooms like Clubhouse and Twitter Spaces. What gives?

Brand 113

Brand Branding Twitter LinkedIn 113

PR Fuel

JANUARY 17, 2022

A solid marketing campaign is essential to business success, with experts recommending that companies set aside at least 10% of their annual gross income for marketing. That means if you expect to make $100,000 in 2022, then you should set aside $10,000 for your marketing needs. Send Your Press Releases at the Right Time.

Radio 105

Radio Writing Local Newspapers 105

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Quickly expand your audience by joining professional public relations and marketing associations: PRSA | Public Relations Society of America . American Marketing Association.

Radio 92

Radio Television Social Media Sports 92

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes One of the biggest struggles faced by marketers today is how to balance new media (digital and social) with traditional media (TV, radio, print). Marketers tend to pay attention to the “new shiny idea,” often taking action on new media campaigns.

Media 100

Media Print Radio Consumer 100