Cision

MAY 2, 2017

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. As a business owner, you must be on social media. If you don’t think you need to be on social media, consider the fact that there are over 2.7 PR = Jelly.

Social Media 167

Social Media Media Local Pitching 167

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2020

Since LinkedIn launched its Stories feature last month, it has won mixed reviews. Of course, with over 706 million global users , LinkedIn is the go-to social platform for B2B professionals, and it’s probably still the best way to build a network with colleagues, classmates and industry professionals. Share professional tips.

LinkedIn 310

LinkedIn Instagram Conference B2B 310

ImPRessions - Crenshaw Communications

JUNE 22, 2020

As most PR agencies know, social media is not just for B2C companies anymore. With the help of social media, a B2B brand in the tech sector can establish a distinctive voice and build a unique community of followers. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value.

B2B 276

B2B Social Media Brand Branding 276

Agility PR Solutions

JANUARY 9, 2025

The role of social media in public relations has changed the way PR professionals interact with audiences, manage reputations, and form connections in the digital age. Those days are long gone when the only ways to communicate were through media events and press releases.

Social Media 110

Social Media Strategy Publicity Media 110

Business Wire

MARCH 31, 2021

As more people continue to consume their news via social media, journalists continue to rely on it for research, sources, ideas, story promotion, and audience outreach, feedback and growth. As part of our recent global media survey, we asked journalists to share their social media platform preferences.

Survey 276

Survey Social Media Reddit Media 276

5W PR

FEBRUARY 1, 2025

Social media has reshaped how organizations communicate with their audiences, creating opportunities for authentic brand storytelling through the voices of employees. Understanding Employee Advocacy Employee advocacy happens when workers promote their organization through personal social media accounts and networks.

Employee 88

Employee Social Media Reputation Guidelines 88

MaccaPR

JULY 8, 2024

Why is it vital that you – and the company you work for – understand how to effectively use LinkedIn as far more than a job-hunting tool? There are 1 billion users on LinkedIn, 65 million of whom are business decision makers. There are 60 million companies on LinkedIn. First, when to post on LinkedIn. and 12 p.m.,

LinkedIn 125

LinkedIn Social Media Marketing B2B 125

Communications Conversations

AUGUST 11, 2020

But a recent Social Media Examiner article got me thinking about hash tags again. This particular author seems to think a lot of people are using them–on LinkedIn. He says “… follow relevant LinkedIn hashtags to keep track of trends and developments in your area of expertise.” ” Really?

LinkedIn 200

LinkedIn Case Study Social Media Healthcare 200

Remote PR Jobs

MARCH 26, 2025

Building Relationships in PR Through LinkedIn LinkedIn is more than just a digital resumeits your personal PR hub. The importance of building relationships in public relations cannot be overstatedengaging with your target audiences in real-time through social media platforms ensures ongoing visibility and credibility.

Communications 149

Communications LinkedIn Crisis Communications Reputation 149

Communications Conversations

APRIL 23, 2021

A couple weeks ago, Pew Internet released another great report detailing social media use in 2021. For example, LinkedIn trends toward white, middle-aged men with college degrees making $75+. That may change the way you think about Nextdoor from a social media marketing perspective. Makes sense, right?

Social Media 218

Social Media Report Pinterest Media 218

Communications Conversations

JUNE 29, 2021

It’s become one of the most prevalent questions in the social media industry. On LinkedIn , post between 1 and 5 times a day. I’ve been doing social media audits for midsized and large companies for years. Recent reports I’ve seen, put most social media teams in the 1-3 person range.

Social Media 211

Social Media Media Survey LinkedIn 211

Contently - Strategy

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. With platforms constantly tweaking their algorithms, understanding the best days and times to post on social media has become both an art and a science. Wondering when to post on social media?

Social Media 69

Social Media Media Real Estate Analysis 69

Communications Conversations

NOVEMBER 10, 2020

: Do you need to be active on social media channels to be successful as a social media marketing professional? Some folks say “no, you don’t need to be active on social media to be good at this job.” Now, LinkedIn? I spend 20-30 minutes every day on LinkedIn.

Social Media 172

Social Media Media LinkedIn Instagram 172

Communications Conversations

APRIL 15, 2021

According to a recent study by LinkedIn, “digital marketing jobs” were among the top 15 most in-demand jobs in the U.S. But, we also know the labels “digital marketing” and “social media marketing'” are pretty broad. Almost the same thing for “social media marketer.”

Social Media 179

Social Media Media LinkedIn Community 179

Communications Conversations

APRIL 21, 2020

But, as people go on the job hunt once again, many will need help brushing up their LinkedIn profile and coming up with creative ways to get their names in front of the right people. I’m sad to report that most people aren’t regular LinkedIn users. ” Create a Pitch Deck about yourself for LinkedIn.

LinkedIn 179

LinkedIn Local Creativity Pitching 179

Communications Conversations

MARCH 9, 2022

Now, I couldn’t find a ton of recent info on how their program is coming along, but I did find this deck from 2017 that listed out some pretty solid results: I know a number of people who work at Salesforce (and seem to love it, by the way), and these LinkedIn posts are pretty indicative of what I usually see. Or, these kinds of posts.

Employee 183

Employee Social Media Media LinkedIn 183

Communications Conversations

JUNE 17, 2021

On the other hand, I spend an inordinate amount of time on LinkedIn–for a variety of reasons (mostly, because my customers and potential customers are here). But, because I spend so much time on LinkedIn, I don’t spend as much time exploring TikTok, Pinterest, and many other platforms. Social media marketing is a tough job.

Social Media 170

Social Media Marketing Pinterest Media 170

Communications Conversations

APRIL 17, 2020

Best Buy shares CEO video message initially aimed at employees on LinkedIn. It’s something Microsoft CEO Satya Nadella is famous for–sharing employee-only memos on Microsoft’s social media channels. Very transparent. Very honest. Nice to see a local company doing that here in Minnesota.

Social Media 198

Social Media Brand Branding Employee 198

ImPRessions - Crenshaw Communications

MAY 15, 2020

The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. But a too-narrow social focus for B2B leaves out at least one very powerful social channel – Instagram. . Instagram has more than one billion users , making it one of the most popular social media platforms.

Instagram 333

Instagram B2B B2C Case Study 333

Cision

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 198

How To Instagram Social Media LinkedIn 198

Sword and the Script

JULY 16, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. B2B marketers say paid social media (65%) and email (64%) are the most effective channels ( source ) 12. Sword and the Script Media can help with B2B marketing, PR and social media. Buyer’s choice. Competition.

B2B 180

B2B Survey Marketing Analysis 180

Communications Conversations

NOVEMBER 5, 2021

Last week I had my first experience with a post of mine “going viral” on LinkedIn. I check LinkedIn many times throughout the day for clients, and myself. And over the next several days, because the long tail of LinkedIn content is often very long, it would grow to almost 4,000 likes and more than 100 comments.

Viral 146

Viral LinkedIn Social Media Employee 146

Remote PR Jobs

OCTOBER 29, 2024

You can often find their contact information on the company website or LinkedIn. If you’ve worked with social media, you probably started by putting together a game plan. It is a well-crafted (but concise) document that should show how you can fit in with the company. Then come the content calendars and post schedules.

Publicity 221

Publicity How To Examples Crisis Management 221

ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. But first: What Exactly is Social Media Marketing? Think about it: more than 4.5

Social Media 177

Social Media Brand Branding Marketing 177

Communications Conversations

SEPTEMBER 21, 2021

So today I wanted to showcase 8 wonderful women who are making a big impact in the social media world here in Minnesota–for a number of different reasons. Gabriela Winkels, social media associate manager, Land O Lakes. We could all stand to champion our young talent a little more, publicly, here on social media!

Social Media 146

Social Media Marketing Media Insurance 146

Communications Conversations

JULY 27, 2021

Pick your social media platform–in almost every case (with maybe the exception of LinkedIn), the visual is going to be the thing that captures customers’ attention–not your copy. The post Does grammar even really matter in social media marketing anymore? Grammar nerds: shudder in horror.

Social Media 158

Social Media Marketing Media YouTube 158

Sword and the Script

AUGUST 29, 2023

Studies show B2B buyers are getting younger and want to engage with companies on social media; B2B marketers are finding social media supports both leads and revenue About one-third of respondents find new products and hear about brands for the first time on social media. Consider the following: 1.

B2B 145

B2B Social Media Marketing Media 145

PRSay

NOVEMBER 25, 2024

Dedicate a few hours each week to researching companies, following “early careers” social media accounts, and setting up LinkedIn and PRSSA alerts. Maximize LinkedIn. LinkedIn is a primary recruitment tool. Businesses of all types hire interns for strategic communications, social media and public relations.

LinkedIn 87

LinkedIn Nonprofit Retail Social Media 87

Doctor Spin

JANUARY 31, 2025

Many struggle with emotional maturity and social media. Here we go: Emotional Maturity and Social Media How do we better understand the emotional maturity of the selfie generation ? Lacking emotional responsibility on social media: When people get easily offended, especially on behalf of others.

Social Media 52

Social Media Media Course Blogging 52

Deirdre Breakenridge

NOVEMBER 11, 2014

To prepare for the #PRLab chat, consider the following prompts: Some clients want to be on every social media platform. Others consider blasting news releases good media relations. What are the best tools for measuring success on social media? How can we turn nonprofit audiences into volunteers and/or donors?

Nonprofit 387

Nonprofit Advertising Advertising Measurement 387

Communications Conversations

NOVEMBER 16, 2022

You may have seen this graphic last week–it was making the rounds on social media (even I shared it). It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. And, they do need to have the ability to manage social content systems.

Social Media 174

Social Media Media Analytics Data 174

Communications Conversations

MAY 26, 2022

When it comes to social media marketing, our priorities seem to be messed up. Where do we focus the bulk of our time and energy in social media marketing? Think about how much time we spend setting up social media ads, creating them and tracking them. And, truth be told, they have been for a while.

Social Media 143

Social Media Marketing Media Community 143

Deirdre Breakenridge

FEBRUARY 6, 2018

Instagram, Facebook, and LinkedIn are all platforms that can be of great use when it comes to networking. If you are looking for professionals in the industry LinkedIn will probably be the best place. Since LinkedIn is a platform made for these types of connections, it’s probably the easiest option.

Study 285

Study How To Instagram LinkedIn 285

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll : Earlier in the year, I wanted to find a tool that gave me a comprehensive view of my social media data. When you want to share your news with the media, bloggers and influencers, Marketwired ’s Resonate platform, allows you to take advantage of a three step system: Distribute, Social Share and Publish.

Communications 383

Communications Tools Google Resources 383

HMA Public Relations

NOVEMBER 16, 2023

Are you leveraging LinkedIn to establish your brand and strengthen new and current business connections? Abbie Fink covers the value of the social media platform and how it can help you identify common connections in this blog post. Learn more!

LinkedIn 111

LinkedIn Social Media Blogging Brand 111

Remote PR Jobs

FEBRUARY 25, 2025

These can include increasing brand awareness or securing media coverage. Choose the Right Channels: Use a mix of digital public relations strategies, like social media channels, blogs, and podcasts, along with traditional media. Thought Leadership: Look at experts, their pages on LinkedIn and guest blogs.

Strategy 155

Strategy How To Crisis Management Crisis 155

Remote PR Jobs

OCTOBER 11, 2022

Social media and PR are no longer separate entities, but rather building blocks that work together to produce stellar results. Specifically, social media can help you craft a PR campaign that will grow your brand awareness and help you stay competitive in the industry. 1 Social Media Allows you to Easily Track Results.

Social Media 130

Social Media Media Product Launch LinkedIn 130