Prowly

FEBRUARY 20, 2025

Today, we'll show you how to write a comms plan the easy way, with steps and examples that anyone can follow. Communication channels If you're selling furniture, Pinterest should be open in one tab at all times while LinkedIn may not be the best place to catch your target audience. RUN ALL YOUR PR FROM ONE PLACE 4.

Writing 104

Writing Communications How To Internal 104

Communications Conversations

APRIL 21, 2020

But, as people go on the job hunt once again, many will need help brushing up their LinkedIn profile and coming up with creative ways to get their names in front of the right people. I’m sad to report that most people aren’t regular LinkedIn users. ” Create a Pitch Deck about yourself for LinkedIn. Your story.

LinkedIn 179

LinkedIn Local Creativity Pitching 179

Remote PR Jobs

OCTOBER 29, 2024

You can often find their contact information on the company website or LinkedIn. Examples of Public Relations and Communications Cover Letters When diving deeper into the writing process, looking at examples can help understand the tone and format of a professional cover letter.

Publicity 221

Publicity How To Examples Crisis Management 221

Cision

OCTOBER 31, 2016

LinkedIn sometimes feels like the forgotten social network. are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). What most people discern from this is that LinkedIn is a great platform for job seekers, and perhaps doesn’t have a lot of utility for other purposes. Mobile (Everything).

LinkedIn 60

LinkedIn Mobile How To Course 60

Contently - Strategy

OCTOBER 9, 2024

When LinkedIn first rolled out, it was a useful place for people to network, search for jobs, and share updates — and look up whatever happened to that coworker from 10 years ago. With more than one billion members, LinkedIn can be a key platform for promoting and building a business’s brand. Take, for example, TD Bank.

LinkedIn 91

LinkedIn Analytics Banking Writing 91

ImPRessions - Crenshaw Communications

JANUARY 5, 2022

Sharpen your writing – There’s a reason why most companies ask for a writing sample or require a writing test for PR positions. We write a great deal in PR. It may be a good time to ramp up your Twitter or LinkedIn activity or start sharing media coverage or company news.

Writing 310

Writing LinkedIn Social Media SEO 310

5W PR

MARCH 8, 2025

This comprehensive guide examines proven strategies to develop your personal brand as a lifestyle event speaker, with special attention to online presence, LinkedIn optimization, and content creation. Maximizing LinkedIn’s Professional Network LinkedIn stands out as the premier platform for speaker networking and lead generation.

Brand 78

Brand Branding LinkedIn Case Study 78

Cision

NOVEMBER 16, 2017

Before you’ve started to write, ask yourself: what is it about this announcement that my readers will find compelling? Write a Great Headline. Now that you have your topic and keywords, it’s time to write your headline. In 2016 he graduated from the University of Guelph with a Masters of Fine Arts in creative writing.

SEO 174

SEO Engineering Google Writing 174

PRSay

NOVEMBER 25, 2024

Dedicate a few hours each week to researching companies, following “early careers” social media accounts, and setting up LinkedIn and PRSSA alerts. Keep in mind that many global firms require writing samples, scenario-based assessments and other prescreening, so research these expectations and plan ahead. Maximize LinkedIn.

LinkedIn 87

LinkedIn Nonprofit Retail Social Media 87

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” Write a 2-4 sentence prediction for marketing and PR in 2024.] ” ~ Mark Schaefer , Executive Director, Schaefer Marketing Solutions 18.

Writing 211

Writing Communications Marketing B2B 211

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on LinkedIn The press release has been a mainstay of public relations since its inception decades ago. I’ll focus on part one of that process: how to write a press release. Now that you know when to write a press release, let’s take a look at how you actually do it.

Small Business 130

Small Business Writing How To Nonprofit 130

ImPRessions - Crenshaw Communications

JULY 10, 2019

But according to the 2018 USC Annenberg Center for Public Relations Global Communications Report , writing is the skill most valued by PR recruiters. Successful PR people tend to be good writers; yet even more impressive than the quality of good PR writing is its versatility. Am I boring you? A blog-eat-blog world .

Case Study 231

Case Study Writing Pitching SEO 231

Deirdre Breakenridge

JULY 28, 2014

Find your best times to be on Facebook Twitter, Instagram, LinkedIn, etc., With Evernote , I’m able to capture bits of information when I’m on the go, for meetings, writing projects, blog posts, client projects, etc. to free up more time in your day. #3: 3: Be selective when answering emails and learn to filter.

Meeting 341

Meeting Interviews Software Energy 341

PR for Anyone

SEPTEMBER 20, 2023

This experience inspired Kay to write her best-selling book called “MemoryBanc® Your Workbook for Organizing Life” She is also a professional money manager who helps families manage cash flow, bill payments, and protect against fraud. Find us on

Banking 264

Banking YouTube Instagram LinkedIn 264

Remote PR Jobs

FEBRUARY 27, 2022

If the meeting is intended to be short, the reporter will get the point quickly, but they will usually need key background details on the company so they can accurately assess your place in the story they are writing. Reporter/analyst biography. Recent and relevant coverage. What has the report / analyst been working on lately?

Writing 130

Writing How To Interviews Pitching 130

5W PR

NOVEMBER 28, 2023

LinkedIn is a powerful platform for professionals. Users who know how to use LinkedIn effectively can grow their careers and find new job opportunities. LinkedIn has over 900 million members worldwide in 200+ countries and territories. LinkedIn for business is essential in today’s digital age. List all skills.

LinkedIn 88

LinkedIn How To Course Ethics 88

Cision

MAY 2, 2017

Did you invent a revolutionary product, write a book, or win an award? Ask Google, “who writes about [your topic] at [name of publication].” Connect on LinkedIn by saying you’ve read or watched their work and you welcome the opportunity to connect. Make your business newsworthy. New” is the key word here.

Social Media 167

Social Media Media Local Pitching 167

Sword and the Script

JANUARY 21, 2025

I find fiction reading really improves my writing because, in the course of being entertained, Im consuming examples of how published authors describe abstract concepts. Weekly writing If you are reading this you know I produce a weekly blog post. I do carve out a little time to read books at night. Often these are history or fiction.

Google 156

Google Course Survey YouTube 156

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

Alternatively, a short and compelling video testimonial can work well as part of an explainer video or even on a business platform like LinkedIn. Many journalists won’t write these types of stories without participation from both parties.

Case Study 390

Case Study B2B Study Interviews 390

Remote PR Jobs

JULY 19, 2024

Strategies: LinkedIn : Optimize your LinkedIn profile to highlight your PR expertise, publish articles, and participate in relevant groups. Content Types: Blog Posts : Write about PR strategies, case studies, and industry news on your website or guest blog on popular industry sites.

Case Study 227

Case Study Conference Local Trade Shows 227

Deirdre Breakenridge

MAY 23, 2017

When you’re writing content for a client, you probably don’t pick up your pen on the day of deadline. But I’m usually neglecting my marketing blog to write for other websites. You can find her on Twitter and LinkedIn. Commit to a Schedule. So don’t do that for your blog, either! Use Guest Bloggers.

Blogging 282

Blogging Case Study Social Media Instagram 282

Bianchi Biz Blog

NOVEMBER 21, 2024

Thus, we pitch out journalists to “sell” portraits of CEOs, train them and position them as voices that count in their sector and ghost-write for them comments and by-lines on LinkedIn to help them become the experts in their businesses. French journalists do not talk or write about the same company every other day. Be patient.

Marketing 90

Marketing Pinterest Radio Instagram 90

ImPRessions - Crenshaw Communications

JUNE 30, 2021

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. Interaction with a reporter on social media sites like Twitter and LinkedIn can be beneficial. Interact on social media. First, it’s a nice gesture.

Media 333

Media Pitching Report B2B 333

Flack's Revenge

DECEMBER 12, 2018

I had the privilege of writing for his Maximize Social Business blog for three years, and have also spoken at several of his Social Tool Summit conferences. I’m writing a book on influencer marketing so part of it is R&D. Neal is a social media speaker and consultant ranked by Forbes and others as a top influencer.

Instagram 214

Instagram B2C YouTube Facebook 214

Deirdre Breakenridge

JULY 24, 2018

I’ve been writing a lot about the Modern Communicator and answering questions that have flowed in through Twitter, Skype, LinkedIn and Facebook. Who is the Modern Communicator? What does it take to become one, and how can you be more effective with your communication, whether it’s for your professional brand or your business?

Reputation 218

Reputation Skype Industry Conference 218

Deirdre Breakenridge

APRIL 10, 2017

Not to mention all the conferences and travel you can write off! Sure, most PR pros have thousands of LinkedIn connections. You can find her on Twitter and LinkedIn. You imagine having complete control over what clients you work with. Do you have a strong network? A network you can turn to for vendor recommendations.

Travel 281

Travel Technology Conference LinkedIn 281

Cision

JULY 26, 2017

Danny Sullivan, writing for Search Engine Land, detailed the effective engagement (relative to all of his Twitter followers) of a specific Tweet as.1 Social Targeting on LinkedIn. Linkedin gives you three ad options: Because of unique features like InMail, there are some interesting options for social targeting on LinkedIn.

Social Media 233

Social Media How To Insurance Insurance 233

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. To optimize content writing for both people and search engines, focus on producing high-quality, valuable, and engaging content that meets the needs of your target audience.

Engineering 100

Engineering Writing Mobile SEO 100

Prowly

JANUARY 23, 2025

To strategize better , learn the dos and donts of the quintessential trade media workflow: Task #1: Finding trade media contacts Task #2: Writing pitches to trade media Task #3: Maintaining the relationships See how Prowlys features live up to the challenge of hyper-targeting trade media. Expand your search using keywords suggested by AI.

Pitching 104

Pitching How To Media B2B 104

Cision

FEBRUARY 22, 2017

Be sure to connect with them on Twitter and LinkedIn, and engage with them from time to time by interacting with their posts. You can also use a media database system—like the Cision Communications Cloud —to find and contact reporters who are currently writing about your topic. Maintain a relationship with the reporter.

How To 245

How To Media Report Social Media 245

5W PR

JANUARY 14, 2025

Conduct thorough research into their readership, editorial focus, and writing style. Actively engage in relevant industry conversations on platforms like Twitter, LinkedIn, and relevant community forums. Identify the specific publications, journalists, and influencers who cover that niche.

How To 78

How To Media Case Study Technology 78

5W PR

FEBRUARY 1, 2025

The practice has gained significant traction on professional networks like LinkedIn, where employee posts generate twice the click-through rates of company posts. Unlike traditional corporate communications, employee advocacy provides authentic perspectives that resonate with audiences on a personal level.

Employee 88

Employee Social Media Reputation Guidelines 88

Remote PR Jobs

SEPTEMBER 27, 2024

Social Media: Platforms like Twitter, LinkedIn, and Facebook can be used to amplify your message. Types of Media Coverage: News Articles: Journalists may write articles based on your press release, adding their analysis and insights. Online Platforms: News portals and industry-specific websites publish your press release.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2018

If you write it, leads will come. A company’s best thought leaders should be writing as much as possible for use on owned media. Marquee clients will often be glad to write a glowing testimonial – which the PR team will publish on the website, in blog posts, and on social channels.

SEO 125

SEO Case Study Conference Retail 125

Critical Mention

APRIL 17, 2019

For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. LinkedIn images. LinkedIn has always been recognized as a place of high-quality educational articles. Personalization. B2B platforms. Until next time!

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

JUNE 11, 2020

Journalists are finding less value in press releases with only 3% saying they heavily rely on the document for their writing. Quality writing rises to the top. A company can easily spread news and announcements through social channels, but a series of tweets and LinkedIn posts won’t always clearly communicate the message at hand.

SEO 221

SEO Data B2B Writing 221

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Write down what your domain authority is, which is listed in the left-hand side of the box, right underneath your website’s URL.

Exercises 198

Exercises Google Writing Blogging 198