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Faces & Markets of PRGN: Ireland – A Dynamic Economy and a Great Place to Do Business

Bianchi Biz Blog

Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy. Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day.

Radio 83
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E-Detailing in Global Pharmaceutical Communications: Not Just for Sales Anymore

ISEBOX

A flu outbreak at the local elementary school has driven several walk-in patients through his office door, forcing his scheduled appointments to run 90 minutes late. and DON’T Be Pharmaceutical Company A. Read Time: 3 minutes. Dr. Bill is having a rough day. Yes, that’s historically accurate.

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Spotlight on a Solo PR Pro: Meet Shirley Johnson

Solo PR Pro

It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. She worked in-house doing crisis communications and product launches for two more pharmaceutical companies before moving back to Georgia.

Meeting 109
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How a PR Agency Benefits Medical Providers During Cold and Flu Season 

5W PR

Whether it’s appearing on a local news segment or being featured in a medical journal, a skilled PR team ensures that your voice is heard, and your practice is recognized as a leader in flu treatment and prevention. This can enhance your clinic’s visibility, attract new patients, and establish your doctors as authorities in their field.

Agency 78
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R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of “Spin”

MaccaPR

Considering how he mistreated his direct reports, disrespected and intimidated constituents of the organization, blasted the local news media, and valued bulldozing as his favorite leadership style, I responded, "Then give me something to work with!". Surprisingly, he didn’t fire me.

Ethics 133
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What’s Needed for a Successful Satellite Media Tour

Cision

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. These tours aren’t just efficient, though. When done right, they can be creative and compelling.

Media 120
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4 Things Big Pharma Can Do About Medical Marijuana

Cision

Pharmaceuticals are subject to significant oversight by the FDA. Testing for quality, dose strength and purity are examples of how the pharma industry’s experience can bring a safer and more consistent medical marijuana product to market, versus patients purchasing leaves and buds from a local dispensary. Emphasize quality testing.

Chemicals 120