Beyond PR

APRIL 10, 2017

Spring is here, which means travel season is upon us! For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. But how do you reach the always-on-the-move travel media? Is it local, budget friendly travel?

Travel 52

Travel Pitching How To Print 52

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. There’s a difference.

Journalism 113

Journalism Automotive Interviews Writing 113

Communications Conversations

MAY 12, 2020

We always joked that even Hollywood couldn’t write Sun Country’s history. That being said, being a local has helped me connect in a different way with these brands. Travel has also played a big part of honing in my personal style. Judging from your Insta feed, you seem to have the travel bug! Best travel tip?

Airlines 116

Airlines Travel Local Leadership 116

PR for Anyone

JULY 14, 2023

Look at your options and see what’s best for you and your family and how you want to travel and what you want to see. We had one very long travel day, but we left early so the trip to the airport was basically a mini safari and it was there we saw one of the best sites of our trip. How to Get There?

Travel 130

Travel Airlines Video System 130

PR for Anyone

JULY 14, 2023

Look at your options and see what’s best for you and your family and how you want to travel and what you want to see. We had one very long travel day, but we left early so the trip to the airport was basically a mini safari and it was there we saw one of the best sites of our trip. How to Get There?

Travel 130

Travel Airlines Video System 130

PR for Anyone

JULY 14, 2023

Look at your options and see what’s best for you and your family and how you want to travel and what you want to see. We had one very long travel day, but we left early so the trip to the airport was basically a mini safari and it was there we saw one of the best sites of our trip. How to Get There?

Travel 130

Travel Airlines Video System 130

PR Fuel

MAY 31, 2022

Negative information about your business can travel quickly, and crisis management is critical. When you write a press release, it gives necessary information and allows you to control the narrative. When you write a press release, think as a reporter thinks – a press release should include who, what, when, where, why, and how.

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Crisis Management Crisis Local System 103

Buzzstream

JUNE 30, 2021

Sometimes it’s that I’ve slipped onto a media list and am receiving all releases from an agency, but other times it’s when a PR knows I wrote about X once so I must always write about X.”. However, don’t be afraid to pitch freelancers, as your pitches can sometimes spark ideas for us when writing features.

Writing 71

Writing Pitching Study Data 71

Buzzstream

JULY 16, 2024

Brand Awareness Lastly, if every local publication doesn’t include a link, the awareness and exposure you gain through the brand mentions can still send quality branded traffic to your website. For instance, each year, Travel & Leisure surveys its readers (over 160K) to develop its “ Best Cities in the United States ” list.

Study 62

Study Pitching How To Data 62

Business Wire

OCTOBER 30, 2017

The recaps provide companies a second round of visibility for their news, and give reporters an easy-to-follow list of options to write about. If you’re looking to activate reporters to cover your holiday news, NOW is the time to write your holiday stories. Reporters need your multimedia content to create a compelling story.

Infographics 154

Infographics Travel Product Launch Video 154

Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41

Local How To Skype Trade Shows 41

PR Fuel

FEBRUARY 25, 2022

Most of the time, local and national outlets will simply ignore most of these releases. Writing a great press release can be complicated though, and most media professionals start out by using press release samples. Keep reading to learn more about how to write a good press release and how much it can do for your company!

Product Launch 105

Product Launch Travel Interviews Writing 105

Deirdre Breakenridge

AUGUST 26, 2014

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. I also love fashion, music and food, and in fact the travel industry often allows me to tap into these areas of interest. “If

Industry 316

Industry Fashion Travel Tourism 316

Landis PR

MARCH 29, 2021

I always enjoy writing about up-and-coming people who are doing great things in Bakersfield. Since I write for a magazine, we have a different monthly theme that impacts the stories we pursue. I love movies and entertainment, so I would love to attend an award show, interview the nominees and winners and write a story about the night.

Meeting 96

Meeting Media Local Interviews 96

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. Rather than highlighting a specific story, I’ll just mention that business travel is one of the best parts of my job.

Transportation 98

Transportation Meeting Newspapers Media 98

Cision

JUNE 23, 2016

I am excited about being part of an evolving industry where local influence is growing in importance. It is a lot more integrated, targeted and localized. and in local communities. Also, local news continues to be relevant. nearly nine in 10 residents follow local news closely – and about half do so very closely.

Public Affairs 227

Public Affairs Local Education Policies 227

Maxim Behar

SEPTEMBER 27, 2023

Host: How does the Camino change the way you travel through your experience? Somewhere on the penultimate or last day while we were walking through a eucalyptus forest, I suggested to Veneta that we write a book about what we had gone through. She is not actively involved in writing. Host: "The Camino way.

Radio 59

Radio Travel Local Film 59

Cision

DECEMBER 22, 2016

In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. What are some of the biggest PR challenges travel brands and companies face? How has the PR industry changed in relation to travel companies over the years? How can they overcome them?

Tourism 120

Tourism Travel Conference Crisis 120

Buzzstream

NOVEMBER 6, 2024

Journalist requests are inquiries for quotes, information, or expert insights a journalist needs when writing a story or article. If I were a travel brand, I’d search for the keyword travel and be provided with a list of quote requests with information like the deadline and post date. What Exactly Are Journalist Requests?

How To 71

How To Pitching SEO Digital PR 71

Burrelles Fresh Ideas

JANUARY 2, 2024

I recall working on a website project for a local bakery. For instance, when I was optimizing a travel blog, AI tools helped us create personalized content based on the reader’s past interactions, increasing both stay time on the site and conversion rates. Were they looking for baking recipes or the nearest bakery?

SEO 85

SEO Mobile Engineering Ethics 85

Buzzstream

SEPTEMBER 23, 2024

When journalists write about it, they usually link to you. But local news will be more concerned about news in their region, which is where creating content like city studies come into play, like below’s Best Cities for Biking in the US. Include all of the information to make it as easy as possible to write an article.

Digital PR 62

Digital PR Google SEO Pitching 62

5W PR

DECEMBER 1, 2020

This time used to be reserved for stories around home recipes or holiday travel tips. Typically for this time of year, businesses and marketers would be focusing on pitching and marketing things around the holiday season.

Creativity 88

Creativity Pitching Small Business Media 88

Maxim Behar

SEPTEMBER 25, 2023

That's how many avid travelers describe the El Camino challenge. Why did people like you, who travel to many places around the world and love to travel, decide to take this road? Then we'd sit down to dinner with the local Rioja wine, jamon and cheeses. Host: Hello this is "Good Morning Europe" on Euronews TV Bulgaria.

Travel 59

Travel Meeting Television Instagram 59

PRSay

MARCH 7, 2024

This “Barbie” garners media The film’s PR tactics generated immeasurable earned media coverage across varied outlets, from local TV to national outlets like The New Yorker , The Wall Street Journal, The New York Times, CNN and the BBC. Travel media reported on hotels decorated in the style of Barbie.

Film 129

Film Marketing Sports Hotels 129

Bianchi Biz Blog

APRIL 17, 2023

I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. Particularly for heavy-duty commercial vehicles that carry heavier loads and travel longer distances, hydrogen fuel cells increasingly are gaining interest.

Engineering 76

Engineering Automotive Agriculture Media 76

Business Wire

APRIL 25, 2017

Here are some great tips from Executive Producer Amy Feller that will increase the chances of your news release being featured on BizWireTV: Write a compelling headline Headlines don’t just attract readers, they entice viewers as well. Scroll down a Facebook page, or Twitter and see how much content is visual.

Television 157

Television Video Travel Analysis 157

Cision

JUNE 13, 2017

Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations. Basics of writing an online-friendly blog: Craft a catchy headline that appeals to readers’ needs and makes a promise to meet them. It’s a pizza party, not a state dinner.

Blogging 215

Blogging Company Engineering Airlines 215

5W PR

APRIL 4, 2017

If you aren’t certain, then speak to your visitors, ask them what they loved about their stay, what they think would make it better, and ultimately, ask them to write a quick paragraph about your place. Offer them something special for doing so – maybe five free postcards or two-for-one coupons to a local bakery.

Hotels 74

Hotels Local Travel Social Media 74

Buzzstream

SEPTEMBER 3, 2024

For instance, let’s pretend we were trying to find writers willing to write about a nationwide charity race, like St. A writer who writes about “running” may only review running shoes. And, when they do, it’s a signal that you did a great job writing your subject line. Jude’s Walk/Run. They’re like, ‘I love your headlines.

Pitching 126

Pitching How To Digital PR Data 126

Landis PR

JUNE 13, 2022

There are a LOT of reporters writing about the environment and climate change from a LOT of beats. So, in addition to all the reporters with those titles, make sure you include the real estate, news, travel and political reporters who also cover these topics. Keeping it up to date is really important. Justice for all.

Real Estate 52

Real Estate Energy Resources Travel 52

Cision

MARCH 17, 2017

I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical. At the same time, I had been hired to write copy for a jewelry company, which had quickly turned into running PR and marketing, followed by eventually managing a small team.

Fashion 227

Fashion Travel Interviews Instagram 227

Bianchi Biz Blog

JANUARY 10, 2022

I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry. I also love to travel and am proud to tell people where my roots are. As a business reporter, I find great enjoyment in learning new things.

Meeting 73

Meeting Report Media Newspapers 73

Maxim Behar

OCTOBER 9, 2023

Quick, Е asy and for fun" is becoming the latest travel guide to Santiago de Compostela. After returning from this interesting adventure, they decided to write a book. A lot of people want to take on this challenge, but sometimes they worry if they'll be able to endure the long roads that must be traveled. Host: “The Camino Way.

Radio 59

Radio Travel Meeting Energy 59

Cision

MARCH 24, 2016

We will be able to attend local tastings, get to know the local wine and lifestyle media, and ultimately, more effectively accommodate our client’s West Coast needs. Work on your writing for various formats, send emails, set up coffee dates and attend events. Donate the rest to local charity projects.

Local 120

Local Agency Policies Travel 120

Solo PR Pro

MARCH 29, 2022

You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Look at your local Chambers of Commerce. Maybe it’s a creative writing conference, a primer on AI, a series on digital marketing, or learning a new language.

Conference 80

Conference Reddit Local Course 80

Flack's Revenge

DECEMBER 11, 2014

For the next in the series, Carmen graciously offered to ask a tech journalist friend the following questions (the reporter requested that we protect her identity; I can say she is the real deal – writes for a Chinese tech publication that has a circulation of well over 1M, and she has a similar number of Weibo followers).

Print 201

Print Transportation Conference Technology 201

Landis PR

SEPTEMBER 27, 2021

Those immortal words from the iconic Broadway musical Dreamgirls ring in my head as I write this, my final postscript, for Landis Communications Inc. Additionally, I now have trusted and dear friends anywhere I travel all over the world. I’ll continue to write for Forbes and the San Francisco Business Times.

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Agency Travel SEO Nonprofit 105