Prowly

AUGUST 30, 2018

The post The Art of Doing Media Relations: A Short Guide for Junior Practitioners appeared first on Prowly Magazine. Here are my top tips for communicating with journalists when you are a newbie in the PR industry. They are all based on my personal experience from the past year.

Media Relations 120

Media Relations Media Industry Communications 120

PRSay

JUNE 6, 2019

I’ve been looking at identifying influencers, integrating earned media with owned and shared, as well as the latest pitching techniques that are just as likely to win over another company’s content marketer as they are a traditional magazine editor. Get more media pitching knowledge from Michael Smart here.

Media Relations 148

Media Relations Media Training Pitching 148

Deirdre Breakenridge

APRIL 23, 2019

Media relations interests me because of the relationships I have personally had with public relations professionals. When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive.

Infographics 299

Infographics Journalism Television Education 299

Prowly

SEPTEMBER 8, 2021

Spoiler alert — you won’t get anywhere as a PR professional without some kind of media relations software. With so many contacts spread over so many platforms in the digital space, you simply must have the right tools to carry out your media strategy. Sorry to ruin the surprise ending, but it’s a fact. In […].

Media Relations 104

Media Relations Tools Media Software 104

Business Wire

MARCH 18, 2021

COPA is organized by Masthead Magazine (under North Island Publishing) and showcases the best of the Canadian online media scope. And, I must say, it’s one of the best virtual conferences I’ve attended so far! The COPA 2020 Party was initially set to be held in November 2020.

Blogging 386

Blogging Conference Strategy Media 386

Bianchi Biz Blog

NOVEMBER 9, 2020

Is media relations dead? In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Penn, Chief Data Scientist with TrustInsights.ai, cites some revealing statistics about the shrinking number of media outlets and the challenge for PR and media relations.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Prowly

FEBRUARY 13, 2023

No, not the one at home, but the one you woo every day at work: the media! On this Valentine’s Day, we’re thinking about how media relations can be very similar to dating.

Media Relations 211

Media Relations Media Trends 211

Prowly

MAY 13, 2022

Meet Jennifer McGinley, CEO at JLM Strategic Communications and expert in media relations, reputation management, and crafting effective public relations strategies. The post Prowly #PRChat with Jennifer McGinley, CEO at JLM Strategic Communications appeared first on Prowly Magazine.

Communications 211

Communications Reputation Meeting Media Relations 211

Prowly

JULY 21, 2022

If you’ve been following Prowly #PRChat, you know know that we feature an incredible range of voices and perspectives and this time our lineup gets even more impressive with the addition of Ali Sheik, Director of PR at Reachology and all-around expert on PR, media relations and event organization.

Media Relations 197

Media Relations Media Industry Trends 197

Prowly

APRIL 12, 2024

This article dives deep into advancing your media relations strategies, offering next-level essential tactics specifically designed for experienced public relations professionals.

Media Relations 104

Media Relations Strategy Media Blogging 104

Prowly

DECEMBER 3, 2019

Gaining attention from, The Today Show, Time Magazine, Dr. OZ, The Wall Street Journal and more. The post How a PR Firm Helped Grow a Pea-Sized Idea into a Breakthrough Brand appeared first on Prowly Magazine. This article will explain just how a PR company took a smaller brand and made them a disrupt in their industry.

Branding 197

Branding Brand Journalism Industry 197

Sword and the Script

JULY 10, 2018

The Sorry State of Media Relations. Mr. Pearlstein is a long-time reporter and editor turned professor says he was looking to write about “well-run company.” Then the story hinge swings like this: “Such is the sorry state of corporate media relations these days. Media Relations Ends; Content Marketing Begins.

Media Relations 93

Media Relations Media Content Marketing Corporate 93

Prowly

FEBRUARY 12, 2020

Even the most interesting tech story needs several components to make sure it will get coverage, one of which is finding the technology media contacts to pitch to. The post Top Tech Journalists in the US & UK – The 2020 List appeared first on Prowly Magazine.

Technology 211

Technology Pitching Media Media Relations 211

Bianchi Biz Blog

JULY 25, 2022

My name is Lauren Fletcher and I am the executive editor of Work Truck magazine and WorkTruckOnline.com. You can follow Lauren & Work Truck magazine on social media here: LinkedIn – Lauren Fletcher. Work Truck magazine. Bianchi PR’s Meet the Media Recap.

Meeting 92

Meeting Media Journalism Education 92

Prowly

FEBRUARY 13, 2020

It is common knowledge that for a story to be picked up by the news media it needs to contain a sufficient amount of “news value.” Two Sets of News Values Compared appeared first on Prowly Magazine. But what is news value really? The post What Makes the News?

Media 203

Media Media Relations Publicity 203

ImPRessions - Crenshaw Communications

APRIL 27, 2021

SC Magazine. SC Media gives info security professionals the in-depth business and technical information they need to tackle the countless security challenges they face and establish risk management and compliance postures that underpin business strategies. It’s also a great source for breaking news with expert commentary. .

Enterprise 296

Enterprise Journalism Trends Resources 296

Prowly

APRIL 14, 2020

The post Top Beauty & Fashion Journalists in the UK – the 2020 List appeared first on Prowly Magazine. We decided to take a look at popular UK fashion and beauty journalists to see how they’re contributing to the industry.

Fashion 197

Fashion Industry Media Relations Media 197

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. In addition, we will cover many of the fundamentals of media relations, so our program also would be beneficial to those starting out in public relations — including students and new professionals in PR, media and journalism.

Communications 193

Communications Sports Journalism Fashion 193

Prowly

MARCH 2, 2020

The post You’re Doing It Wrong: 6 Things That Can Ruin Your Relations With Journalists appeared first on Prowly Magazine. It’s weird that despite this knowledge we still manage to make so many reprehensible mistakes in this respect.

Technology 190

Technology Media Relations Media Publicity 190

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. But even still, one thing has remained consistent for public relations professionals … we know that our media relationships will beat out our news releases … every single time.

Media Relations 75

Media Relations B2B Media Conference 75

Bianchi Biz Blog

DECEMBER 5, 2024

Hot Press – Leading Irish music and entertainment magazine. Most influential media for corporate communications in Ireland The Irish Times – One of Ireland’s leading newspapers with national and international news, opinion pieces, business and culture. The most popular social media channels in Ireland YouTube : 4.02

Radio 83

Radio Sports Marketing Local 83

Prowly

DECEMBER 11, 2024

Consider the difference between a mention on Vogue 's website versus being featured in its iconic print magazine. In contrast, traditional magazines hold our focus longer and are more memorable. monitoring you: Gain complete coverage across all media types, including online, social platforms, print, and broadcast.

Print 104

Print Analysis SEO Tools 104

ImPRessions - Crenshaw Communications

JULY 10, 2023

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. However, with the rise of the internet and social media, PR professionals can now reach a global audience with their messages. Just consider the ways technology has already benefited PR.

Technology 266

Technology Television Web Social Media 266

Bianchi Biz Blog

JANUARY 16, 2025

House & Home (online and print) Impressions/social following: 580,000 (online), 1,471,000 (Magazine), 2,597,000 (e-edition) 495,000 ( Instagram ) Discover dramatic makeovers and learn about the hottest new furniture, fabrics and accessories. The most popular social media channels in Canada YouTube : 33.10 million (84.6%

Print 100

Print Marketing Instagram Newspapers 100

Prowly

MARCH 21, 2018

Learn what standards of conduct when working with journalists are an absolute must-have, what to avoid, and with what “sins” committed by the media people you will have to deal with. The post Top Tips on How to Build and Foster Relationships with Journalists appeared first on Prowly Magazine.

How To 178

How To Media Media Relations Publicity 178

Rock the Status Quo

NOVEMBER 3, 2014

This funny-yet-horrifying video was created by James Turner , a freelance journalist with an impressive background as a past senior editor at LinuxWorld Magazine who has written articles for prestigious publications such as the Christian Science Monitor and Wired. Public Relations Rock The Pitch media relations pitching'

Pitching 167

Pitching Infographics Small Business Media Relations 167

Cision

APRIL 14, 2017

This week, I got to speak with Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career. Then I wrote a book on first jobs to avoid having to have one, and then began writing features for magazines.

Reputation 177

Reputation Measurement Exercises Pitching 177

ImPRessions - Crenshaw Communications

MAY 18, 2017

Improved Media Relations Means Better Pitches. Allow plenty of time to pitch anything with a seasonal hook; as many PR people know, media relations is a little like retail. Magazine story. A colleague of mine with a terrific track record treats media pitches a little like tweets. It starts with research.

Media 212

Media Pitching Report Interviews 212

ImPRessions - Crenshaw Communications

MAY 18, 2021

There’s MediaDailyNews , Digital News Daily , MAD (not the satire magazine!), MediaPost actually has several sub-publications so it’s easy to find exactly what you’re looking for. and much more. There are also plenty of newsletters to sign up for and events year-round.

Advertising 322

Advertising Advertising Privacy Television 322

Rock the Status Quo

OCTOBER 2, 2014

How To Do An Editorial Calendar Scour Most know what an editorial calendar is – an outline of what topics a blog, magazine or media outlet intends to cover for the year, and when it will run – giving PR pros a better chance of including their clients in relevant stories. Public Relations'

Wikipedia 205

Wikipedia Pitching Fashion Journalism 205

Prowly

OCTOBER 31, 2024

Let's say you want to email the Guardian reporter who talks about travel, writes for the online version of the magazine and is located in London. Step 3: Narrow down your search In the previous step, we got a Guardian journalists list with over 1,000 names.

How To 104

How To Travel Writing Report 104

Prowly

DECEMBER 19, 2019

A media database or media contact database is one of the most important media relations tools available. Simply put, it’s a database of editors, journalists, bloggers, influencers and other media contacts, as well as media outlets.

How To 118

How To Media Tools Media Relations 118

Business Wire

MARCH 31, 2017

By Matt Allinson, International Media Relations Manager Earlier this month, six journalists from a variety of Seattle media outlets joined Business Wire for a media speed-dating session. The event was moderated by Bryan Cohen , Owner/Partner of Colehour+Cohen. From L to R.

Local 150

Local Media Pitching Report 150

PRSay

OCTOBER 30, 2018

When choosing targets, media relations masters think through the style and tone of the piece they want. It also landed a positive placement on the site of a respected business magazine. Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success.

Pitching 143

Pitching Training Media Relations Blogging 143

Prowly

MAY 17, 2022

In fact, measuring media coverage has been a hotly debated subject from the beginning of the public relations industry. Tracking media relations and its marketing value has to be done to justify PR costs as […]. The post PR Reporting: How to Measure Media Coverage appeared first on Prowly Magazine.

Measurement 104

Measurement Report How To Media 104

Cision

APRIL 12, 2016

Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over. What drew you to the field of public relations? On a consumer level, it’s also about translating magazine content into a broadcast interview or other forms of media.

Fashion 120

Fashion Pitching Journalism Social Media 120

Prowly

MAY 31, 2022

You’re right: PR monitoring and evaluation can take almost as much work as doing media relations. The post The Best PR Reporting Tools Available To You Right Now appeared first on Prowly Magazine. Although this is a task you do repeatedly, it seems to creep up on you every month. Of course, […].

Tools 104

Tools Report Course Media Relations 104