ImPRessions - Crenshaw Communications

FEBRUARY 9, 2021

Media relations is a huge part of any PR program , given the third-party validation that comes with earned media. Industry analyst relations (AR) can be a foundation for lead generation. And much like media relations, there are nuances involved. Who are analysts? Navigating the pay-to-play landscape.

Wireless 309

Wireless B2B Report Media Relations 309

ImPRessions - Crenshaw Communications

MARCH 30, 2022

For more on mastering your media training, check out this post. If you can’t fit in a whole session before the upcoming media interview, make sure you have a one sheet-with interview tips/tricks to review prior to meeting with the reporter. . Our clients agree that briefing docs make media interviews a breeze.

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Interviews Media Media Training Meeting 322

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

In the business of public relations, email is essential for communicating with partners, journalists and future clients. It keeps us up-to-date on meetings, client communications and industry changes. It is a great way to connect with new journalists for media coverage! Check out these 10 newsletters every PR pro should read.

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Retail Healthcare Crisis Management Social Media 320

Onclusive

AUGUST 24, 2020

In the world of PR and Communications, our heroes are typically Chief Communications Officers, PR agency chiefs, masterful account executives who continually craft the right stories, and media relations experts who consistently garner great coverage. Rarely is that distinction conferred upon a technologist.

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Analytics Engineering System Software 347

Bianchi Biz Blog

OCTOBER 21, 2024

The Battery Show , co-located with the Electric & Hybrid Vehicle Technology Expo, had its first hurrah at a brand-new venue. Show organizers say more than 19,000 people were expected to attend this year.

Automotive 92

Automotive Trade Shows Mobile System 92

Bianchi Biz Blog

DECEMBER 19, 2024

Without further ado, here are the most visited blog posts on our site in 2024: The Top 9 Reasons to Participate in CES 2024: Accelerating Succes for Automotive Suppliers and Mobility Technology What Do Journalists Want? Let us know in the comments along with any topics youd like us to cover in the new year!

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Blogging Automotive Mobile Technology 91

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention.

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Mobile Technology Automotive Interviews 113

Bianchi Biz Blog

JULY 12, 2021

In case you’ve missed any, here’s a recap of our most recent Meet the Media profiles: Jordyn Grzelewski, Autos & Business Reporter at The Detroit News. Nick Manes, Finance and Technology Reporter at Crain’s Detroit Business. Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media.

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Meeting Automotive Media Web 115

Flack's Revenge

JANUARY 14, 2016

HBR virtually ignored media as a channel of info that supports B2B sales. If true, does this mean that media coverage, and by extension media relations, no longer matter in this area? Load up on data about buyers and use technology and digital channels to reach them. DIY Buyers tap Self Serve Info.

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B2B Media Relations Media Social Media 120

ImPRessions - Crenshaw Communications

JANUARY 26, 2021

Soon, the event dominoes toppled in a quick series of cancellations and postponements, with most moving their meetings to the fall. After a year of Zoom meetings, virtual happy hours, and family Facetime calls, most would agree that there is no substitute for in-real-life (IRL) experiences. As the pandemic hit the U.S.,

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Conference B2B Meeting Fashion 299

Bianchi Biz Blog

SEPTEMBER 19, 2024

CES® and its new logo are registered trademarks of the Consumer Technology Association One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. These intimate settings can allow your company to have a “home base” for uninterrupted media interviews, as well as customer meetings.

Technology 92

Technology Automotive Interviews Mobile 92

Bianchi Biz Blog

JANUARY 18, 2024

Advanced vehicle technology captivated much of the attention at the recent CES 2024 (formerly known as the Consumer Electronics Show) in Las Vegas as the event enjoyed a major resurgence with more than 135,000 attendees, more than 4,300 exhibitors and more than 2.5 You can see more automotive technology there than anywhere else in the world.”

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Automotive Technology Transportation Trade Shows 111

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. Attendees can meet other communication and public relations colleagues along with over 150 industry experts from all career levels, sectors, work environments and industries during three days of practical insight and idea sharing. PR News Conferences.

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Conference Content Marketing Marketing Internal 256

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

Technology 93

Technology Automotive Mobile Interviews 93

Bianchi Biz Blog

FEBRUARY 6, 2023

Jerry Hirsch is the technology and innovation editor at Automotive News. Everything about advanced transportation technology for light vehicles, commercial vehicles and heavy-duty Class 4-8 trucks, VTOL aircraft, drones, and micromobility such as scooters and e-bikes. Describe the craziest or most fun story you have written.

Automotive 74

Automotive Technology Meeting Transportation 74

5W PR

NOVEMBER 12, 2024

In the dynamic realm of B2B technology, where innovation drives progress and competition intensifies, public relations has become an essential component of success. Media Relations Establishing robust connections with pertinent journalists and media outlets is vital for obtaining valuable press coverage.

Product Launch 78

Product Launch B2B Industry Case Study 78

ImPRessions - Crenshaw Communications

JUNE 17, 2021

When setting deadlines or arranging meetings and phone calls, be mindful of time zones and always specify it in your emails or messages. For international meetings, remember that the world clock app is your friend. It’s essential for scheduling meetings but also comes in handy when setting deadlines and planning projects.

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How To Employee Meeting Internal 272

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Whether it’s through emails or Slack messages or even listening in on client meetings, there are plenty of terms thrown around. A major goal of good PR is helping your client get more exposure in the media, and that means talking to reporters. Some I knew going in, but others are brand new. Exclusive” .

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Journalism Internal International Pitching 344

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016. Happy reading!

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Meeting Automotive Mobile Media 98

Bianchi Biz Blog

DECEMBER 7, 2023

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

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Meeting Automotive Transportation Mobile 89

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. That’s also true in the startup technology reporting I do. What elements or characteristics do you look for in a story?

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Technology Report Meeting Financial 76

Bianchi Biz Blog

OCTOBER 9, 2023

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies.

Transportation 100

Transportation Meeting Newspapers Media 100

Shift Communications

JANUARY 18, 2018

I made the move from Boston to SF four months ago and couldn’t be happier to be in the hub for technology and healthcare innovation. As an AE who’s day-to-day consists of securing media coverage and building relationships with reporters, sitting 10 feet away from these “celebrities” reminded me that they are just like everyone else!

Media Relations 76

Media Relations Healthcare Media Hotels 76

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties.

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Meeting Transportation Media Sports 94

Bianchi Biz Blog

JANUARY 9, 2023

I’m the senior editor for automotive and electronic technology on the automotive editorial team at the SAE Media Group. Based in Troy, Michigan, I report on standards, technology and general topics and help edit the work of my fabulous colleagues. You might also be interested in: Top 10 Meet the Media Profiles of 2022.

Automotive 73

Automotive Groups Meeting Technology 73

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Assistant Account Executives are client and media-facing, learning to interact with key stakeholders with guidance from senior staff.

B2B 203

B2B Policies Case Study Enterprise 203

Cision

DECEMBER 12, 2017

Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. What you need to be successful is a guidebook to improve your media relations efforts. Because more earned media can help build your brand recognition, improve SEO and sell more. Build relationships.

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How To Media Pitching Creativity 279

Bianchi Biz Blog

JUNE 3, 2024

Our outlets primarily cover fleet maintenance and management, including tools, technology, repair shop management, and technician training, as well as manufacturer trends, and government policies regarding the transportation industry. I also assist in copyediting our magazines and with event coverage depending on availability.

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Meeting Media Training Automotive 97

Onclusive

FEBRUARY 17, 2021

media relations, crisis management, social media, etc.) media relations, crisis management, social media, etc.) Using technology for PR measurement, reporting and strategic planning. Reporting structure (e.g. who and how often).

Agency 51

Agency Measurement Resources Report 51

5W PR

JANUARY 29, 2025

Essential Tools Consider implementing: Content management systems Media monitoring platforms Social media management tools Analytics and reporting software Project management solutions Content Repurposing and Adaptation Make content work harder by adapting it for different channels and audiences.

Content Marketing 78

Content Marketing Marketing Storytelling Analytics 78

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Below are the 10 most-viewed Meet the Media profiles of 2021: 1. Meet the Media: Alexa St.

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Meeting Automotive Media Transportation 82

Bianchi Biz Blog

MAY 6, 2024

I regularly write articles on market reports, industry regulations, information management technology, and operations. I graduated in May of 2020 at the start of the pandemic, and then joined Endeavor Business Media as an associate editor for Stormwater magazinein April 2021. Describe the craziest or most fun story you have worked on.

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Meeting Media Pitching Newspapers 88

Bianchi Biz Blog

OCTOBER 28, 2024

Mexico City offers a growing market, a robust infrastructure and a dynamic business scene ranging from technological startups to industrial conglomerates. As the capital of the country and one of the main economic hubs of Latin America, Mexico City attracts diverse industries with national and international companies.

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Marketing Crisis Local Internal 101

Bianchi Biz Blog

FEBRUARY 8, 2021

I am currently the technology editor at IndustryWeek where I focus on helping readers make sense of new and evolving technologies. Since my beat is all about innovation, I am always looking for stories that explain why a specific technology or invention will make a difference. Meet the Media: Eric D.

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Technology Meeting Automotive Media 56

Bianchi Biz Blog

JUNE 27, 2024

You might also be interested in: CES 2025: What to Do Now to Prepare 5 Things PR People Do That Irk Journalists Meet the Media: Tim Culverhouse, Editorial Director of Robotics 24/7 The post Faces & Markets of PRGN: India – Where Diversity Meets Dynamic Growth appeared first on Bianchi PR.

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Meeting Print Marketing Local 90

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

They happen when we set up back-to-back in-person meetings between an expert and carefully selected reporters who find his story particularly relevant. There are many reasons why media tours have survived so long. Be sure to schedule meetings with attention to detail. We can’t wait to return to that old-fashioned way to meet!

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Media Meeting Interviews Film 207

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This can include investors or customers.

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Technology Product Launch Crisis Management Case Study 78