ImPRessions - Crenshaw Communications

AUGUST 30, 2018

It’s easy to relegate media list development to the remedial PR file — things that are too basic to analyze or improve. But for PR and media relations people, a good media database is critical. Once audiences, pitch angles and story beats have been confirmed, it’s time to jump into Cision.

Media 136

Media Mobile Telecommunications Pitching 136

Rock the Status Quo

DECEMBER 11, 2014

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. Oh, the happiness!!! What the heck do you do?

Interviews 174

Interviews Real Estate Media Pitching 174

Sword and the Script

DECEMBER 12, 2023

Data privacy and security are also a concern. Disruptive innovation typically comes from outside the public relations industry and is then adopted by the industry. What are the most common uses of generative AI in PR ? SW: AI helps create the first draft of anything. It helps solve the blank page problem. There are several risk issues.

Software 172

Software Tools Ethics Privacy 172

The Hoyt Organization

FEBRUARY 13, 2025

Develop Core Messages Craft a concise elevator pitch that answers: What problem are we solving? Patient Stories & Testimonials: Share authentic, relatable stories while ensuring privacy compliance. Engage on Social Media: Comment on relevant stories, retweet insights, and interact with reporters.

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

Stephen Waddington

MAY 5, 2019

Facebook privacy, improving your media relations game, report on organic engagement, Comms School on content, and Metia recruitment drive. Facebook privacy isn’t necessarily a good thing Facebook’s big play at its F8 developer conference this year was privacy. Wedding preparations are in the final stages.

Privacy 60

Privacy SEO Pitching Facebook 60

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. Intrepid PR strategists pitch an editor a trend piece on new IoT security or other products and voila, a round-up story with five or six brands appears.

Company 136

Company Interviews Reputation Privacy 136

5W PR

AUGUST 1, 2024

Media relations Building strong relationships with journalists allows healthcare providers to share expertise through interviews, articles, and guest columns in reputable publications. Cultivating positive media relations The media significantly shapes public perception.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

Presspage

NOVEMBER 29, 2023

Unlocking innovation in Media Relations Elevating media and investor relations for PR and IR teams is one of the major missions for Presspage. We believe that standing out from the crowd is crucial when it comes to your relations with the media and your investors. And that was our issue with the old CRM.

System 78

System Software Technology Privacy 78

Presspage

NOVEMBER 29, 2023

Unlocking innovation in Media Relations Elevating media and investor relations for PR and IR teams is one of the major missions for Presspage. We believe that standing out from the crowd is crucial when it comes to your relations with the media and your investors. And that was our issue with the old CRM.

System 78

System Software Technology Privacy 78

Sword and the Script

OCTOBER 29, 2019

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Today, the company pitches its product in three parts: Managing contacts; Publishing content – what it calls “stories”; and. You can send these pitches to a list of reporters, or pitch 1:1.

Pitching 66

Pitching Analytics Enterprise System 66

Bianchi Biz Blog

MAY 22, 2023

I’m looking for trend stories about auto cybersecurity practices, stories about breaches at automakers made by white hat (good) and black hat (bad) hackers, privacy and data issues and any issues about software-defined vehicles. Pitch news instead of promotional material. Getting pitches that have nothing to do with what I cover.

Automotive 75

Automotive Meeting Report Real Estate 75

Sword and the Script

DECEMBER 26, 2023

My hope is that companies will take a step back to consider how focusing on using their unique voice in their PR and marketing efforts will help them stand out from those utilizing generic AI-generated content and pitches. ” ~ Tressa Robbins , Customer Onboarding VP / Content & Social Media Manager, Burrelles 37.

Writing 211

Writing Communications Marketing B2B 211

Wadds Inc.

NOVEMBER 30, 2023

It also carries a heavy duty disclaimer about data privacy, security and fact-checking. BuzzSumo - Louise Linehan PRophet - Aaron Kwittken Prowly - Aleksandra Kubicka OnePitch - Sarah Pekala Propel - Zach Cutler The book consists of 21 chapters and 120 pages.

Tools 52

Tools Handbook Publicity Analysis 52

ImPRessions - Crenshaw Communications

AUGUST 30, 2021

Here are five pitch ideas for when there is no news that can work particularly well for B2B PR campaigns. . We do this through a meet-and-greet pitch. In this type of pitch, we introduce the new officer and explain what their new role is at the organization, highlighting their accomplishments in past roles. Meet and greet!

Pitching 333

Pitching Case Study Leadership Data 333

The Hoffman Agency

MARCH 11, 2019

While this guidance is general to every industry, Daryl Willcox, founder of ResponseSource, looked at it in the context of PR, including creating a template legitimate interests assessment for a PR agency carrying out media relations. It’s also useful and interesting to read its data privacy notice for journalists and influencers.

Data 28

Data Agency Industry Privacy 28

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. PR finds owned media programs complement media relations efforts. “I see a few things.

Marketing 213

Marketing Content Marketing Data Social Media 213

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Christoph Luke | Christoph Luke Media Relations.

Marketing 129

Marketing Content Marketing Advertising Advertising 129

Buzzstream

OCTOBER 30, 2024

Take this example of a pitch I received: So, even sites that do not participate in these link buying or excessive exchanges may be hurt by Link Spam because they are naturally featured in many articles. In those cases you see them link to Plausible’s data policy on their privacy policy pages. So why the stagnant growth?

Analysis 114

Analysis SEO Data Software 114

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Strong visuals will be one way to make an impact.”. – Rachael Wolensky | ALM Media.

Social Media 116

Social Media Marketing Media Creativity 116