ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. 5 tech PR trends. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2016

Apple, usually in the driver’s seat when it comes to media relations, turned a tad defensive. But it did so in a way that invited support from data security experts and tech influencers and positioned the company as protecting the privacy of all iPhone users. Earlier this month The Wall St. At least for now.

Privacy 174

Privacy Data Government Journalism 174

ImPRessions - Crenshaw Communications

MAY 18, 2021

The Drum covers plenty of different facets of ad tech, from data and privacy to the future of television, even eSports. But if you want your ad tech news in a more straightforward way, then they have you covered for that, too, with “ The Programmatic Marketer ”.

Advertising 322

Advertising Advertising Privacy Television 322

Sword and the Script

DECEMBER 12, 2023

While “Generative AI gets much attention” in PR circles, “reductive AI is more interesting and powerful” Stephen Waddington recently published a new book – #PRstack: AI tools for marketing, media and public relations – on the use of generative AI in public relations. It helps solve the blank page problem.

Software 171

Software Tools Ethics Privacy 171

Sword and the Script

JULY 2, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. PRophet adds Google AI models Stagwell (NASDAQ: STGW ), the parent company of the PR technology startup PRophet , has added large language model (LLM) capabilities from Google to a range of products, including PRophet. Prompts for PR. What’s old is new.

Print 157

Print Newspapers Google B2B 157

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Take my agency; we focus on tech PR, with a particular focus in B2B technology. Understanding and articulating strategy as it relates to tech and vertical trade media and currency in hot topics like artificial intelligence or blockchain — these qualifications are now equally critical for success.

B2B 159

B2B Apparel Product Launch Agency 159

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. b) More pay-to-play opportunities to participate in national media relations opportunities. My own predictions are listed at the very bottom.

Marketing 212

Marketing Content Marketing Data Social Media 212

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 156

Social Media Trends Media Instagram 156

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Christoph Luke | Christoph Luke Media Relations.

Marketing 127

Marketing Content Marketing Advertising Advertising 127

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment. Emerging targeting technologies.

Company 136

Company Interviews Reputation Privacy 136

Presspage

NOVEMBER 29, 2023

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. So thats why we rebuilt our CRM, with the future of Media Relations in mind.

System 78

System Software Technology Privacy 78

Presspage

NOVEMBER 29, 2023

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. So that’s why we rebuilt our CRM, with the future of Media Relations in mind.

System 78

System Software Technology Privacy 78

5W PR

AUGUST 1, 2024

Proactive measures include sharing success stories, patient testimonials, and new developments in treatments or technologies. Healthcare organizations can utilize press releases, website content, and social media platforms to keep the community informed about their work and achievements.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. This includes identifying key spokespersons, developing message templates, and maintaining updated media contact lists.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

MAY 31, 2024

This narrative should highlight the company’s tech prowess while stressing its commitment to security and user privacy. Increasing industry awareness and market reach PR, through targeted media relations, social media engagement, and influencer marketing campaigns, can substantially boost a company’s visibility in the industry.

Industry 78

Industry Privacy Crisis Crisis Communications 78

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Media relations and outreach: PR professionals can leverage their journalist and media connections to secure news coverage for NCSAM-related events, initiatives, and expert commentary.

Education 112

Education Employee Measurement Agency 112

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. ” ~ Tressa Robbins , Customer Onboarding VP / Content & Social Media Manager, Burrelles 37.

Writing 211

Writing Communications Marketing B2B 211

Critical Mention

JUNE 24, 2018

For example, I work with a producer on the west coast on video courses, and I’m on the east coast, but with technology anything is possible. You can expand your borders because you have technology that allows you to do this. We work through issues and crises that have the potential to be bigger through advancements in technology.

Storytelling 106

Storytelling Technology Course Privacy 106

David PR Group

SEPTEMBER 11, 2014

Technology companies have created ways to use the latest techno trappings—but without leaving a digital paper trail. I have often mused that being “off the grid” and therefore not beholden to technology could become the new status symbol, but in the meantime, some new offerings strive to hide and even erase online activities.

Trends 59

Trends Privacy Web Reputation 59

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . How do I do Predictive Media Planning? Predictive Media Relations .

Media 88

Media Data Crisis Reddit 88

Bianchi Biz Blog

MAY 22, 2023

I’m looking for trend stories about auto cybersecurity practices, stories about breaches at automakers made by white hat (good) and black hat (bad) hackers, privacy and data issues and any issues about software-defined vehicles. I also cover the financing of startup companies in the auto industry and their adjacent sectors.

Automotive 75

Automotive Meeting Report Real Estate 75

Wadds Inc.

NOVEMBER 30, 2023

The community published two guides to tools in public relations and has been inactive since 2015. Writing a book about a fast-moving area of technology has challenges. It also carries a heavy duty disclaimer about data privacy, security and fact-checking. Buy the book It is organised into three intuitive sections.

Tools 52

Tools Handbook Publicity Analysis 52

Ethical Voices

APRIL 17, 2023

What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? Technology is at the heart of it.

Enterprise 70

Enterprise Ethics Engineering Technology 70

Stephen Waddington

MAY 8, 2018

2 Technology versus community care The public is wedded to the notion of doctors’ surgeries and hospitals on every street corner. Instead, where appropriate, technology is already empowering online consultations and self-care in the home. 8 Patient data discourse Data privacy is a tricky subject.

Communications 63

Communications Healthcare Print Community 63

Sword and the Script

OCTOBER 29, 2019

Mr. Wynants pointed out it’s an optional feature and customers that use it tend to link it up with a dedicated email address that is just used for media relations. Prezly does not provide a media database – that is a ready-made list of media contacts. 5) Prezly bakes in GDPR compliance. 9) PR tech assessment.

Pitching 66

Pitching Analytics Enterprise System 66

Scott Public Relations

SEPTEMBER 26, 2018

Patients need to know what telehealth can and can’t do, how their privacy is protected, and when telehealth can complement or substitute for in-person care. Providers need access to evidence-based research on the best practices for telehealth technology. To learn more about the Council of Accountable Physician Practices, visit: [link].

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

Flack's Revenge

DECEMBER 20, 2018

Services now include everything from consumer listening to mainstream and social media relations; crisis/reputation management; digital, video and graphics production; influencer, sponsorship, and cause-related marketing; and nation-wide experiential activations. Why so many disciplines?

Marketing 244

Marketing Facebook Social Media Community 244

PR Conversations

APRIL 27, 2015

Each year, universities and colleges produce excellent graduates from their public relations programs. Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring. Currently he manages public relations for the Canada-Newfoundland and Labrador Offshore Petroleum Board.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Each year, universities and colleges produce excellent graduates from their public relations programs. Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring. Currently he manages public relations for the Canada-Newfoundland and Labrador Offshore Petroleum Board.

Film 40

Film Crisis Communications Ethics Crisis 40

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. This is about putting the public back into public relations and the social back into social media. Is the fact that every company is a media company a threat or an opportunity?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. There will be a surge of DIY programmatic media (DMP) usage, which costs more than social, making powerful third-party data libraries (better targeting than social ever had) available to savvy marketers for a higher cost.

Social Media 115

Social Media Marketing Media Creativity 115

Buzzstream

OCTOBER 30, 2024

In those cases you see them link to Plausible’s data policy on their privacy policy pages. Since they have a few social media-related statistics posts, these links might come from repeat domains, making them less valuable. Therefore, their homepage, data policy, and privacy explanation pages get a lot of links.

Analysis 114

Analysis SEO Data Software 114

Landis PR

DECEMBER 4, 2023

Although change is certainly an inevitable part of life, it can still be quite challenging—and even intimidating—to adopt new, increasingly more intelligent forms of technology as they emerge in the marketplace. Technology Public Relations The post Will Generative AI Replace Marketers and Content Creators?

Marketing 59

Marketing Content Marketing Storytelling B2B 59