Remove Media Relations Remove Public Affairs Remove Writing
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6 Simple Rules for Email Pitches

Cision

In a Fast Company article, How to Get a Journalist to Read Your Pitch , Michael Grothaus raises an important question related to this issue: “When you reach out to a journalist, you’re asking them to dedicate their time researching and writing about your company. Demonstrate Research. Focus on Your Subject Line.

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Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

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13 Truths About PR ? How Many Do You Believe In?

PR Matters

To succeed as a PR pro , it’s vital to have a passion for writing and communication in general―as well as a commitment to excel in both [ Tweet Quote ]. PR ―along with all other communication channels― must be able to withstand ever-increasing public and social media scrutiny of its credibility and honesty [ Tweet Quote ].

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What is a Public Relations Specialist?

5W PR

The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official. You often hear public relations specialists referred to as press secretary, public affairs officer, or information officer.

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AI and Journalism: What’s Next?

PRSay

Usage continues to grow, as 74% media pros have “worked, or experimented with ChatGPT or other generative AI for work,” and some 78% have used AI “to write at least one sentence in a story.” His writing has appeared in Adweek, Forbes, the Dallas Morning News and PRWeek.

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PR professionals’ skills and competencies not fit for modern future proof public relations

Stuart Bruce

In 2017 basic photo and video production should be a core skill, just as integral to public relations excellence as writing is. The table below shows which skills and competencies organisations look for when recruiting for public relations roles at junior and senior levels.

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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

The Perspectives section of their site covers many types of communication content, some including advertising, branding, marketing and public affairs. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Work hard play nice. Take risks. Collaborate.