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Does Pay-For-Placement PR Work?

ImPRessions - Crenshaw Communications

If an early-stage company or startup feels it just doesn’t need a PR agency partner to help develop communication strategy and it has little need for overall reputation management, messaging, thought leadership, media training, or other benefits of a PR services partnership , then a simple pay-to-play publicity package may suffice.

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And One More thing… David Carr Deconstructs Apple’s Media Playbook

Flack's Revenge

” Said another way (as we teach in media training), in any market, one company will rise to the top, fueled by “story energy” The media will inexplicably latch on and just fawn. It is an old saying in PR: “there is no accounting for taste.”

Energy 196
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Taking time to maintain an organized system of scheduling and information-sharing will make a good impression. For more on media training and brand messaging, check out this post. Consider carefully when considering brand presence – in-person or otherwise – at future events. Consider The Impact on Local Communities.

Media 294
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These Smart Social Media Tactics Will Help You Prevent A Crisis

Melissa Agnes

Here are three tactics you can employ now that will significantly lower the odds that a social media flub will trigger a public relations crisis. 1) Provide social media training for everyone that operates as an admin on a brand account. 2) Social media training for users in the organization.

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How Humour Makes Your Message More Palatable. and More Powerful

Polaris

The premise of his talk is the need for an education system that nurtures, instead of undermines, creativity. If you need help improving your presentation skills, get in touch to learn more about our training sessions. Media Training' Sir Ken gave his TED Talk in 2006, and it has since racked up close to 29 million views.

Education 170
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TikTok Trends

PR for Anyone

The system works! Everyone’s coming up with these ideas, these cures, these systems, these workouts, all kinds of things. If millions are paying attention to this topic on TikTok then a television station’s viewers are likely to be interested in that topic as well. PR FOR ANYONE. Anyone can get publicity! Will this work?

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How To Take Control Of A Media Interview

ImPRessions - Crenshaw Communications

The situation offers some real learnings for PR and communications professionals, especially those who specialize in media training. The great majority of those aware of President Ali’s interview will only have seen the two-minute clip that circulated on social media. Are you ready to pay for it?