Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. In the late 1980s, the media was cut and dry.

Pitching 150

Pitching Radio Newspapers Print 150

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. We just wrapped up our Get PR Famous event and the underlying theme was how we helped them come out of their comfort zone and believe they can be in the media. We had two people who went on national radio tours.

Media 130

Media Pitching Television Interviews 130

PRSay

MARCH 18, 2020

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. To help your team, we’re sharing our approach, which is based on experience and feedback from our long-term media relationships. Monitor the media environment.

Resources 214

Resources Pitching Television Radio 214

Communications Conversations

SEPTEMBER 10, 2020

Let’s go back to the beginning–how did you get your start in the media world? I was a radio news reporter for three years in St. I really appreciated my time in radio and print journalism. Little known fact: You led social media management for the Business Journal during your time there. Cloud out of college.

Radio 167

Radio Journalism Interviews Energy 167

PR for Anyone

SEPTEMBER 8, 2021

They think of people who work for the media as an elite group of untouchables like A-list celebrities or royalty. I can’t tell you how many media personalities personal cell phones I have in my phone, including a top national anchor. Don’t underestimate your value and what you can bring to the media. PR FOR ANYONE.

Television 221

Television Pitching Interviews Radio 221

PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Right now back-to-school is a hot topic so the media is looking for those peripheral stories related to back-to-school that they can share with their audience. Watch this week’s PR Tip here.

Pitching 130

Pitching Media Insurance Insurance 130

Solo PR Pro

JULY 14, 2015

If you do any kind of media or influencer outreach for your clients, basic media training should be part of your services. While media training and its basic principles are second nature to Solo PR Pros, it’s a foreign concept to many client spokespeople. But some media training guidance is universal.

Media Training 40

Media Training Training Handbook How To 40

Remote PR Jobs

SEPTEMBER 25, 2023

Moreover, when it comes to prepping their clients for that big interview, many communicators find themselves outsourcing their media training to an expert. Dubbed "The PR Whisperer," she also counsels fellow communicators, and brands, on what they need to know for their next moment in the media. Farmer excels.

Interviews 100

Interviews Media Media Training Training 100

Bianchi Biz Blog

DECEMBER 5, 2024

Communications, media and PR market in Ireland On the media front Irish people are spending more time consuming information, but in increasingly fragmented ways. The Irish media landscape is dominated by the state broadcaster, RTE, whose reach extends to TV, radio, online, mobile and social media.

Radio 84

Radio Sports Marketing Local 84

Ishmael's Corner

APRIL 29, 2020

The broadcast media industry is no exception with radio presenters and journalists now conducting live profile interviews over the phone. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Needless to say, COVID-19 has changed the way people live, work and play.

Interviews 125

Interviews Storytelling Radio Communications 125

PR for Anyone

OCTOBER 14, 2021

If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Another thing to consider is that media begets media.

Tools 130

Tools How To Publicity Interviews 130

MaccaPR

JUNE 28, 2016

Of course, as PR professionals, we can provide media training to our top executives. All good advice for media interviews, backed by PR best practices. All good advice for media interviews, backed by PR best practices. But there’s one technique that’s seldom mentioned in corporate media training sessions.

Interviews 59

Interviews Media Training Media Training 59

PR for Anyone

MARCH 30, 2022

. #3 – publicity is what we call “earned media.” When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. This is the power of media. So that’s why they call it earned media. But publicity is so great.

Advertising 130

Advertising Advertising Publicity Video 130

PRSay

AUGUST 15, 2018

The second-best time of day to pitch media is between 10 a.m. Many are expected to post to multiple platforms, and then promote their work on social media. Absent any additional insight into your target media’s workflow, it’s still a decent time slot, if you have to guess. and noon, their time zone.

Pitching 209

Pitching Radio Course Journalism 209

wiredPRworks

MAY 6, 2020

Get media training before you go live on radio or video. As a former broadcast journalist, Amy leverages her media insider insights to empower the people and organizations she works to gain top tier exposure in outlets ranging from The Today Show, to The Wall Street Journal, and USA Today. Giveback stories are good.

Pitching 52

Pitching Training Radio Media Training 52

Remote PR Jobs

SEPTEMBER 25, 2023

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all.

Pitching 100

Pitching Interviews Trends Journalism 100

HMA Public Relations

MARCH 17, 2020

As media outlets navigate COVID-19, many television and radio stations aren’t allowing in-studio guests for the near future. Learn more about how you can prepare for virtual interviews. The post How to prepare yourself to be a virtual expert resource appeared first on HMA Public Relations.

Resources 55

Resources How To Television Radio 55

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. PRNEWS Blog. Until next time!

Blogging 68

Blogging Education Resources Creativity 68

Norton's Notes

JULY 29, 2015

His knowledge of the digital market as a disrupter for ‘business as usual’ has led him to be involved in debates about social media on BBC Radio Five Live, BBC Radio Ulster and BBC Radio Gloucestershire. I provide strategic digital and social media advice on behalf of corporate, media and political communication clients.

Interviews 28

Interviews SEO Banking Radio 28

PRSay

FEBRUARY 20, 2020

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An Being able to anticipate a story helps put me on equal footing with media that have much quicker turnaround times and allows me to be more current.”.

Radio 198

Radio Tools Journalism Interviews 198

ImPRessions - Crenshaw Communications

APRIL 21, 2017

All you have to do is google it to get an idea of the massive hit this quirky, universally praised radio story has become since its release in March. It is media kryptonite. Spicer has a hugely challenging job, no doubt, but he might benefit from some media training, a dose of humility, and a history lesson.

Airlines 136

Airlines Comparison Facebook Video 136

ImPRessions - Crenshaw Communications

APRIL 1, 2016

Because we spend time preparing clients for meetings with journalists, PR people tend to study media interviews from the perspective of the person getting questions. But analyzing each exchange got me thinking about first-rate interviewing skills that most PR people and their clients should cover in their own media prep sessions.

Interviews 120

Interviews Media Radio Sports 120