ImPRessions - Crenshaw Communications

AUGUST 30, 2018

If your company that just secured the $10m is about to unveil a new mobile application that alerts you when an ex-boyfriend is nearby, then you may have some interesting crossover of angles to pitch, from relationships and lifestyle to data privacy to mobile marketing. Read the fine print.

Media 136

Media Mobile Telecommunications Pitching 136

Cision

MARCH 21, 2016

This year’s report found that 92 percent of media outlets have or are currently adopting a mobile-friendly Web design. Related to the rise of mobile, multimedia was this year’s second most important trend, according to 25.8 While mobile and multimedia continued on an upward trajectory, native advertising’s importance fell.

Trends 120

Trends Mobile Media Print 120

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

Advancements like 5G, robotics, AI, and mobile technology infrastructure give it an edge. For example, India’s digital ecosystem is rapidly evolving, with high mobile-phone penetration and increasingly connected devices. Mobile communications was rated as more important than any “traditional” forms.

Mobile 156

Mobile Local Technology Television 156

Cision

JUNE 29, 2015

According to Reuters’ Digital News Report 2015 , an on-line poll about the future of digital news in the United States, the United Kingdom, Germany, Spain, Italy, France, Ireland, Denmark, Finland, Urban Brazil, Japan and Australia, there have been drastic shifts in the amount of news that is accessed through smartphones and other mobile devices.

Comparison 120

Comparison Television Print Social Media 120

Deirdre Breakenridge

APRIL 25, 2016

Social/dating apps like Tinder encourage us to judge prospective mates immediately based on a photo and mobile-short bio. Now that we’ve replaced printing photos of fun times with live broadcasting, we’re continually contributing to the FOMO issues of others. I see many hands. We judge romantic prospects in a matter of seconds.

Print 150

Print Video Technology Mobile 150

Cision

MARCH 24, 2017

I led the PR team that worked on the arrival of the Space Shuttle Enterprise to the Intrepid Sea, Air & Space Museum in New York — a huge story, on its own — and the final campaign clip report was spread over several successive PDFs and a single printed report used nearly 10 reams of paper packed into enormous binders.

Enterprise 227

Enterprise Agency Radio Fashion 227

Cision

FEBRUARY 26, 2016

In 2015, mobile compatibility and multimedia continued to shape how newsrooms reach and inform their readers, and predictions show no sign of these trends fading. How have traditionally print newspapers made sense of the changing media landscape? We turned to The Washington Post , the D.C. Find a way to work that into your pitch.”.

Newspapers 120

Newspapers Print Mobile Pitching 120

Sword and the Script

APRIL 2, 2024

The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” PR tech briefs and mentions Mobile app for Notified PR platform. based customers were impacted. Measurement templates.

Reddit 183

Reddit Software B2B Technology 183

MaccaPR

FEBRUARY 2, 2017

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only. Long Live Print”!

Print 48

Print Newspapers Interviews Journalism 48

Cision

APRIL 17, 2015

Apps Radar: The New York Times announces its app NYT Now will relaunch as a free product with new features on May 11 including an expanded iPhone team devoted to mobile offerings.

Media 120

Media Viral Radio Sports 120

Stephen Waddington

NOVEMBER 27, 2020

FuturePRoof Five: The impact of COVID-19 on NHS comms is published at cost in print via Blurb priced £15.99 and digitally via Amazon Kindle priced £4.50. A chapter a day from the book will also be published via the #FuturePRoof blog and shared via the @weareproofed Twitter account.

Healthcare 131

Healthcare Privacy Print Community 131

Cision

OCTOBER 26, 2015

With intelligence on earned and owned media, including online, social, broadcast and print, it’s easy to understand and share your social performance information. In addition to the new features, Cision has released a new iOS mobile app so Cision PR Edition users can access their campaign information on the go.

Print 120

Print Mobile Software Writing 120

Cision

SEPTEMBER 10, 2015

Content optimization for the mobile and semantic web. Right now, the biggest focus is on writing and presenting content for mobile consumption. Google recently updated its search algorithms to reward mobile-friendly content in a shakeup the search engine optimization sector called Mobilegeddon. Emerged Trends.

Trends 120

Trends Mobile Web System 120

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. Speaking of showing personality, CEO John Legere of T-Mobile does a video blog each week on social media called “Slow Cooker Sunday” that is, yes, a cooking show.

Case Study 178

Case Study SEO Film Video 178

Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

Wadds Inc.

SEPTEMBER 14, 2024

We knew the shift from traditional print and television news sources to digital was well underway, but digital has become the dominant source of news consumption for the first time. There is a clear gap in trust: social media is seen as less reliable than traditional outlets, notably television or print.

Media Relations 84

Media Relations Television Mobile Media 84

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

With the continued combining of staffs (People and Entertainment Weekly ) demise of print editions ( Self Magazine is the latest casualty) and other media downturns, look to expand your self-publishing opportunities. Buffer is known for its simplicity and analytics and many believe Hootsuite’s auto-scheduling is still the best.

Social Media 120

Social Media Media Comparison Guidelines 120

Cision

MARCH 16, 2016

If you notice an influencer tweets “Researching mobile payments and looking for experts. Read the fine print, and make sure you deliver exactly what they want. Another benefit of staying on top of what an influencer is up to is that you may be able to give them story ideas based on what they’re currently working on. Send them my way!”

How To 120

How To Energy Print Mobile 120

Stephen Waddington

JULY 11, 2017

4 Channel shift from print to social exaggerated. Accordingly, the shift towards online and mobile is consistently overestimated by practitioners. Media relations with print newspapers/magazines are still stronger than expected. #5 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

Stephen Waddington

MAY 19, 2020

In practice, this means a focus on the hard operational numbers, combined with data led planning and proof There has already been a rapid shift to digital and mobile first. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.

Government 151

Government Crisis Energy Community 151

5W PR

JUNE 8, 2021

Aside from the main traditional marketing channels such as broadcast and print, there are three main digital marketing channels that many companies should be utilizing. Mobile Marketing. Another important channel for companies is mobile, especially with the popularity of tablets and smartphones. Social Media Platforms.

Consumer 88

Consumer Mobile Print Small Business 88

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 103

Media Radio Print Newspapers 103

Cision

JUNE 10, 2015

Gannett’s flagship brand, USA Today, has reinvented itself over the past five years to stay relevant to its increasingly mobile-focused readers. Today, USA Today ranks first in combined print and digital circulation, underlying the importance of this digital transformation for newsrooms around the world. — Beryl Love.

Pitching 120

Pitching Policies Ethics Mobile 120

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

Prioritize mobile responsiveness and quick loading times to improve user experience. Mobile optimization With the increasing use of mobile devices, optimizing your content for mobile is no longer optional. Mobile-friendly content improves user experience and plays a vital role in search engine rankings.

Engineering 100

Engineering Writing Mobile SEO 100

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds.

Journalism 120

Journalism Trends Print Local 120

Bianchi Biz Blog

MAY 30, 2024

The fast-paced changes in the world are also affecting today’s traditional public relations and media environment … and the ability to generate coverage, especially for automotive and mobility technology suppliers. NOTE: ©PESO is a copyright of Arment Dietrich, Inc. dba Spin Sucks. Click here for more info on the PESO model.

Automotive 91

Automotive Engineering Mobile SEO 91

Prowly

JANUARY 29, 2025

Determ: The multilingual monitor Price: Not publicly listed (requires demo) Trial: Available after demo The good stuff: Smooth, easy-to-navigate interface Monitors in 250+ locations and 107 languages Powerful Boolean search operators White label solution available AI assistant (Synthia) for data analysis Historical data on request The not-so-good: (..)

Crisis Management 104

Crisis Management Comparison Software Crisis 104

Cision

FEBRUARY 29, 2016

How does it appear on mobile devices? Depending on your organization and its goals, you’ll want to create both digital and print versions of your messaging. Ask the following questions: How is it personalized for the user? Does it recognize members when they log in? But don’t limit communication to your website.

Communications 120

Communications How To Infographics Print 120

Cision

NOVEMBER 23, 2015

Media outlets present stories much differently, shifting from traditional print editions to mobile-friendly video recaps. Over the past decade, social media has dramatically changed the way we find, access and read the news. Journalists are slowly, but surely, hopping on the social media train too.

Social Media 120

Social Media Media Pitching Media Training 120

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. billion of them accessing the site on a mobile device), Facebook is the world’s biggest social network. billion monthly active users (1.2

Journalism 120

Journalism Social Media Media Study 120

5W PR

JULY 15, 2020

There’s no reason to stress about typos that were printed on 100 physical copies of materials. The media kit for Sephora, a cosmetics and beauty product company, offers their mission statement as well as details on their Beauty Insider program and mobile app. •

How To 176

How To Media Guidelines Pitching 176

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years. Data continues to drive coverage.

YouTube 136

YouTube Video Training Survey 136

Cision

SEPTEMBER 15, 2016

The study surveyed 1,802 Americans and found that traditional engagement channels — such as television and print — offer the most reach. For the majority of people’s waking hours — whether in front of the TV, on a commute or at the mall — there’s a huge probability that their mobile device is with them.

Social Media 120

Social Media Marketing Media Study 120

Waxing UnLyrical

APRIL 13, 2011

When printing arrived in the 15 th century it was viewed as a disaster that would allow heresy to spread. We then got into the topic of the impact of the Web and mobile on language, and whether texting is affecting our ability to write “properly.&#. Anyone for a module in Electronically Mediated Communication ? Sound familiar?

Skype 87

Skype Mobile Web Energy 87

Waxing UnLyrical

JUNE 23, 2011

I haven’t yet included this in a round-up of plugins, but this is an ab-fab plugin that literally makes your blog mobile-friendly in just a few steps. Print Friendly and PDF. Another gem from Ken, this literally makes your posts print- and PDF-friendly. That said, Zemanta is definitely worth a try.

Blogging 95

Blogging Print Mobile Writing 95

Beyond PR

JUNE 30, 2016

Rather than focusing solely on social media and mobile, as brands tend to do when considering younger markets, you can target 18- to 22-year-olds at student-run media organizations on college campuses. Moreover, they usually share each print copy with at least one other person, so distribution is maximized. One answer may surprise you.

Radio 69

Radio Newspapers Print Media 69

Sword and the Script

MARCH 20, 2018

The company was awarded a contract to provide a mobile event guide at a big conference and delivered on a Palm device. More importantly, at the time, this was all brand new: putting a show guide on a mobile device that featured his client Cisco as the lead sponsor would have provided incredible visibility.

Industry 90

Industry Marketing Enterprise Mobile 90