PR for Anyone

MARCH 24, 2020

The next step is to start pitching the right media relevant, newsworthy stories using a great hook to make sure they read it and want to use your idea in their newspaper, magazine, online publication or on their television, radio show or podcast. For more information, go to www.3StepstoPRSuccess.com Permalink

Publicity 331

Publicity Television Local Pitching 331

Ronn Torossian

MARCH 9, 2015

In the 1920s, headlines for press releases were in the style of radio broadcasts. Press Releases Then and Now Here’s a headline from October 1929 from a Brooklyn Daily Eagle NY newspaper: “Wall Street In Panic [.]. One reason press releases have changed in 2015 is that public relations and the public has changed.

Radio 150

Radio Newspapers Agency Blogging 150

PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 139

Local Newspapers Journalism Radio 139

ImPRessions - Crenshaw Communications

JULY 10, 2023

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Just consider the ways technology has already benefited PR. However, with the rise of the internet and social media, PR professionals can now reach a global audience with their messages.

Technology 266

Technology Television Web Social Media 266

PRSay

DECEMBER 6, 2018

The survey also revealed that: Fewer Americans are relying on newspapers. The survey reflected the country’s declining dependence on print media; only 7 percent of respondents, compared with 2016’s 11 percent, say they rely on newspapers to stay connected to current events. Radio is still a popular medium.

Study 119

Study Radio Newspapers Survey 119

Prakkypedia

MARCH 31, 2019

Don’t overlook the people that work in your organisation: they could be the key to your next magazine piece, newspaper profile or 30-minute radio conversation. They’re the longer-form radio chat shows, the magazines containing feature articles, the Sunday newspapers with double-page spreads.

Newspapers 122

Newspapers Radio Construction Fashion 122

PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Those listening could ask questions, discuss the topics with others in the crowd and develop their own opinions.

Ethics 174

Ethics Construction Television Radio 174

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. Typically the more you explore the issue the more possible choices open up.

Crisis 249

Crisis Chemicals Crisis Management Television 249

PR Fuel

NOVEMBER 12, 2022

In the US alone, there are over 30,000 newspapers and over 11,000 radio stations. There are also hundreds of TV stations, thousands of websites, and countless other media outlets. So how do you get your press release in front of all these people?

Radio 105

Radio Newspapers Media 105

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. In the late 1980s, the media was cut and dry.

Pitching 150

Pitching Radio Newspapers Print 150

Agility PR Solutions

JUNE 29, 2020

As recently as 20 years ago, marketers’ options for advertising platforms basically boiled down to broadcast television, radio, newspapers, and billboards. Now, advancement of digital platforms from web banners to social media ads have relegated these channels under the heading of “traditional media.”

Television 103

Television Radio Newspapers Media 103

The Proactive Report

MAY 27, 2017

newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.” Radio and TV stations are also hard hit.

Media Relations 127

Media Relations Media Newspapers Radio 127

Agility PR Solutions

AUGUST 19, 2019

2019 marks the first year that digital marketing spend will outpace spend across traditional channels like TV, radio, and newspapers—which gives digitally native brands the opportunity to effectively compete with legacy companies on their own digital turf.

Consumer 98

Consumer Branding Brand Radio 98

Bianchi Biz Blog

DECEMBER 5, 2024

The Irish media landscape is dominated by the state broadcaster, RTE, whose reach extends to TV, radio, online, mobile and social media. Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day.

Radio 84

Radio Sports Marketing Local 84

Cision

APRIL 24, 2015

Talking Points: Bargaining between the Washington-Baltimore Newspaper Guild and Washington Post owner Jeff Bezos is heating up ( Romenesko ); and Peter Schweizer has made deals with The New York Times , The Washington Post , and FOX News to pursue story lines found in his forthcoming anti-Clinton book that drops on May 5 ( NYT ).

Media 120

Media Radio Journalism Newspapers 120

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations.

Storytelling 163

Storytelling Media Nonprofit Government 163

Deirdre Breakenridge

APRIL 13, 2015

Newspapers, magazines and radio stations never had those resources to start with. And they expect to use “much more” in the next year. Source: 2015 DS Simon Media Influencers Report) Makes sense – the shrinking media newsrooms lack the resources to produce video. Now every news website needs video.

Video 150

Video Trends Radio Newspapers 150

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be. Today, I think that’s true across all media.

Enterprise 227

Enterprise Agency Radio Fashion 227

Burrelles Fresh Ideas

APRIL 2, 2024

As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9 AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older.

Media 103

Media Print Radio Newspapers 103

The Proactive Report

MAY 2, 2015

Newspaper ad revenue declined another 4% year over year, to $19.9 In 2014 three different companies spun off more than 100 newspaper properties, in large part so that their still-robust broadcast or digital divisions would not be affected by the newspaper industry’s continuing financial woes.

Report 100

Report Mobile Newspapers Media 100

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots.

Publicity 167

Publicity Social Media Television Measurement 167

Cision

JANUARY 22, 2016

Radio silence is common, and can be a telling response in itself. There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. Know the paper.

Pitching 120

Pitching Newspapers How To Knowledge Base 120

PR Insiders

FEBRUARY 19, 2019

Each day, newspaper journalists, as well as hosts and producers of TV and radio talk shows, scroll through a never-ending barrage of email messages, many of which they no doubt delete without reading. […].

Radio 74

Radio Pitching Newspapers Media 74

Bianchi Biz Blog

SEPTEMBER 9, 2024

Away from Transmission Digest, I spent several years writing a satirical column for a local, every-other-week newspaper. I started with high school and college newspapers. In college I began working in a radio news department and eventually made the change to the automotive trade media. It’s been more than 50 years.

Meeting 92

Meeting Automotive Newspapers Media 92

Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. Somehow our tech clients were added to this service, and I started getting these envelopes in the mail.

Print 123

Print Newspapers Google B2B 123

Stephen Waddington

DECEMBER 4, 2019

In fact, the quote “Lib Dems winning and on the up after by-election victory” was a claim made by party leader Jo Swinson in an interview on BBC Radio 4’s Today Programme. Fake local newspapers The most blatant example of media manipulation by the Lib Dems is campaign leaflets that look like local newspapers.

Newspapers 80

Newspapers Media Local Radio 80

Beyond PR

JUNE 30, 2016

The college newspaper. The university radio or TV station. Campus Newspapers: The Digital Revolution Is (Also) Here. Let’s consider the campus newspaper in more depth. Research from re:fuel has shown how effective it is to reach students at their campus newspapers. Community college newsletters or magazines.

Radio 69

Radio Newspapers Print Media 69

The Proactive Report

APRIL 5, 2015

76% of producers and journalists affiliated with digital outlets of television and radio stations, newspapers, magazines, media sites reported using outside produced video. The report surveyed 300 journalists and asked about their use of digital video content. 74% said they would post or link to the full video.

Media 100

Media Video Television Radio 100

Critical Mention

AUGUST 27, 2020

The analytics gathered from the Critical Mention Earned Media Suite show which streaming services have been mentioned the most within the past four days across online and publications such as online newspapers and magazines, blogs and forums. Until next time! Critical Mention.

Television 97

Television Radio Media Analytics 97

Maxim Behar

SEPTEMBER 13, 2022

It was a nightmare," said one woman, "We didn't sleep all night because the radio tower is up high and you can see it from everywhere. They took it over and Lithuanian radio hasn't broadcast since.".

Newspapers 52

Newspapers Report Transportation Radio 52

Cision

OCTOBER 2, 2015

News & World Report; Erin Dresch at Bloomberg TV; Scott Doll at Philadelphia’s FOX 29; and Mark Glendenning at RACER. VIP List: Liz Heron is The Huffington Post ‘s new no.

Real Estate 120

Real Estate Media Mobile Radio 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

The “shift” lies in the blog’s expert use of correspondents who explain how traditional media — newspapers, magazines, radio, TV, even music and movies, are dealing with digital and working in a more mobile, networked world.

Blogging 170

Blogging Writing Creativity Storytelling 170

Cision

NOVEMBER 21, 2017

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks. How to do that?

How To 149

How To Social Media B2C Television 149

Maxim Behar

MAY 13, 2024

Twenty to twenty-five years ago, we fought for diversity of opinions on television and in newspapers. An established media outlet - a newspaper, television, television channel, or radio - can also publish wrong information. Theoretically, you can buy a newspaper or a television channel and influence it.

Social Media 64

Social Media Newspapers Television Radio 64

PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? Did you hear that interview on the radio or on a podcast? Nearly all newspapers and magazines have an online version available, and those online articles also have long lives. Think about how you get information these days.

Print 78

Print Newspapers Media Skype 78

Critical Mention

NOVEMBER 22, 2019

A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Until next time! Critical Mention.

Radio 80

Radio Media Newspapers Sports 80

Prowly

DECEMBER 13, 2024

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. Online monitoring, social media listening, TV, radio and print monitoring. What are print media monitoring tools? Who is it best for?

Print 104

Print Tools Software Media 104