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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout. Once you have established that it’s appropriate to target local media, determine what type of outlet is best – TV, newspapers, or radio.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm. The name doubly fits, since our job is to manage TMI (“too much information”).

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Brand Visibility: What It Is and How to Increase It

Prowly

Brand visibility refers to how easily and frequently (potential) customers see, recognize, and remember your brand. The key channels to measure brand visibility include social media, search engine results pages, print, TV, radio, earned media, and similar channels. Let's find out.

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Maxim Behar: Bulgaria Will Not Step Back joining the Eurozone

Maxim Behar

Therefore, they rely on traditional mediatelevision, newspapers, and radio to convey their messages. Secondly, I refer to this government as a "Government of National Salvation," similar to those in Poland in the 1990s, as well as in the Czech Republic, Hungary, even in Bulgaria at certain points in the past.

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A Dummies Guide to Digital PR

5W PR

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. Digital vs. Traditional.

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5 Lessons Marketers Can Learn from the Popeyes/Chick-fil-A Chicken Sandwich Twitter Wars

MaccaPR

Popeyes welcomed it when newspapers and local TV news outlets around the country (such as USA Today, as seen in the image at right) held their own taste tests of Popeyes vs. Chick-fil-A chicken sandwiches, even though there was no way to predict who would come out on top. 3 – Let Go of Control on Social (Within Reason).

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Jab, Jab, Left Hook: Media Interview Preparation Ronda Rousey Style

Polaris

It was a memorable sound bite, a reference to Mayweather’s long, disturbing history of domestic violence , and a fitting comment for a woman who almost single-handedly elevated the popularity of women’s fighting. If it’s a TV or radio interview, watch or listen to their show or search online for previous broadcasts.