ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

From massive breaches and ransomware attacks, to election security issues and data privacy concerns, the sheer volume of stories makes news monitoring essential. For example, a company specializing in enterprise IT security probably has no place commenting on data privacy surrounding government contact tracing.

Enterprise 261

Enterprise Privacy Government Software 261

Flack's Revenge

JANUARY 17, 2019

And: what do the strides mean for things like privacy and jobs? Can we expect an army of PR writing and pitching flack-bots any time soon? Sure, you might have algorithm-generated crappy news stories, and someday bots to deliver crappy PR pitches, maybe even to other algorithms. And the result will be? fill in the blank).

Insurance 234

Insurance Insurance Privacy Interviews 234

Stephen Waddington

MAY 4, 2019

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. Personal privacy and security strikes at the core of Facebook’s proposition. Whatever your view of personal privacy it’s hard to argue that this is a good thing.

Privacy 72

Privacy Facebook Web Film 72

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

You want to make sure you’re allowing enough time to pitch in advance of a news event, whether it’s something you control or an independent event that offers some borrowed interest to your own story. By knowing and following these timelines (and deadlines), PR folks can pick the perfect time to pitch stories.

B2B 156

B2B How To Privacy Retail 156

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

Cision

SEPTEMBER 1, 2016

If you’re sending boring, generic pitches to every journalist you can find, how can you expect anyone to respond to you? Dayna Calkins, senior publicist at Choice Media & Communications, stresses the importance of doing your research before sending your pitch. Generic pitching. How did you get your start in PR?

Pitching 159

Pitching Privacy Resources Travel 159

ImPRessions - Crenshaw Communications

DECEMBER 18, 2018

This intel guides our pitch angles, plans, bylines, conference submissions — basically everything. Also, as the IoT category has matured, security and privacy have become key concerns. Every tech journalist was pitched thousands of crowdfunding campaigns in the last five years — many of which were terrible and raised nothing.

Trends 186

Trends Media Privacy Technology 186

Cision

JULY 27, 2015

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. Pitching Styles Remain The Same. Security and Privacy Raise Concerns. Security and Privacy Raise Concerns. Only 13 percent of U.S.

Social Media 120

Social Media Privacy Journalism Media 120

ImPRessions - Crenshaw Communications

MAY 4, 2018

It’s a good idea to go after your ideal job with the same skills and enthusiasm you would use in the workplace – pitching a story, or securing a new client. You’ll want to research your high-priority targets thoroughly, approach them with a creative pitch, and use persistence and persuasion in your follow-up.

How To 189

How To Nonprofit Interviews Privacy 189

PR for Anyone

DECEMBER 8, 2022

Don’t pitch what everyone else is going to which is end-of-year wrap-ups, 2023 predictions, resolutions, weight loss, and organization… you’ll never cut through the noise But if you pitch something they aren’t expecting… you give the media a “WOW! I didn’t think of that! PR FOR ANYONE.

Media 130

Media Pitching Privacy Video 130

PRSay

JULY 12, 2024

The top uses of AI are all content-centric, such as creating media pitches and copy. However, AI also raises ethical dilemmas such as factual errors, misinformation, biases, social consequences, and problems with transparency, privacy and data security. Managing AI’s downsides could become a huge challenge for the PR profession.

Trends 179

Trends Publicity Survey Privacy 179

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

Even the most stellar pitch is useless if the wrong people are targeted; a carefully selected list of fewer reporters will yield better results than a spray-and-pray approach. While this may seem easy and obvious, it takes a certain talent for “creative analysis” to avoid missing pitch opportunities.

Media 136

Media Mobile Telecommunications Pitching 136

Cision

NOVEMBER 10, 2015

The rules for pitching journalists have changed. Gone are the days of the 30-second elevator sales pitch. And that’s important—if your only interactions with journalists are to pitch them, that’s not a relationship by any stretch. Get more tips on how to pitch on social media. Today, it’s all about building relationships.

Social Media 120

Social Media Media Pitching Privacy 120

Rock the Status Quo

DECEMBER 11, 2014

Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. ” Even “My lawyer won’t let me talk about it [ said after they approved your pitch and the reporter was hooked on the idea ].”

Interviews 174

Interviews Real Estate Media Pitching 174

Sword and the Script

OCTOBER 3, 2023

The database also has built-in features for list-building and a generative AI feature for pitching. These include principles such as “Safety, privacy, and security as first-class citizens” and “Use open source whenever possible; vet everything else and assume it is unsafe.” Pitch podcasts by noon.

Analysis 173

Analysis Tools SMB Software 173

Critical Mention

JUNE 14, 2018

In business, there’re amazing, good, bad and terrible product and service pitches. We’re here to show you how you can learn from the best pitches so you can seal the deal with an excellent media placement. The best pitches are simple: they tell a unique story or add a new twist to a familiar one. Choose your publications wisely.

Pitching 70

Pitching Media Employee Privacy 70

Prakkypedia

AUGUST 11, 2014

Ironically, some recipients might feel that their privacy has been invaded. I have joked about spam emails on Prakkypedia before – the nonsensical, clumsy approaches made over email which trot out very similar pitches. I can imagine, of those opened, they letter could cause some alarm and devastation.

Privacy 108

Privacy Banking Print Fashion 108

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

The themes will guide pitch angles, content development, and thought leadership strategy. When GDPR was approaching, tech PR teams were sure to pitch their data privacy experts for bylines and expert commentary. Additionally, always make room in the plan for reactive pitching. Make an action plan.

Writing 136

Writing How To Pitching Privacy 136

ImPRessions - Crenshaw Communications

MAY 11, 2022

People usually think of media pitching and press releases when they think about public relations. Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made.

Conference 156

Conference Privacy Advertising Advertising 156

ImPRessions - Crenshaw Communications

MAY 24, 2018

They must constantly generate fresh concepts for bylines and story angles for pitching, as well as dreaming up campaign ideas for clients. The Data Dollar Store was a fun, experiential event that raised awareness about data privacy, thereby communicating the company’s purpose to the general public.

Creativity 174

Creativity Small Business Storytelling Travel 174

ImPRessions - Crenshaw Communications

APRIL 11, 2017

Sometimes a journalist may take a media pitch and go in a completely different direction to suit an agenda. A team pitches new technology product, and the reporter decides to focus on threats to the category without a separate focus on the product’s attributes. When to “Just Say No” to a Media Request.

Interviews 160

Interviews Media Local Privacy 160

Sword and the Script

DECEMBER 12, 2023

Data privacy and security are also a concern. Media relations tool vendors are focused on building end-to-end solutions, incorporating AI to help develop pitches based on understanding a journalist’s existing body of work. What are the most common uses of generative AI in PR ? SW: AI helps create the first draft of anything.

Software 172

Software Tools Ethics Privacy 172

Wadds Inc.

MAY 17, 2023

We published a case study in March showing how we used AI to generate headlines, a press release, and a pitch for a report. Security, privacy, and disinformation are cited as the primary concerns. Public relations practitioners recognise the opportunity to advocate within organisations for the moral and ethical concerns related to AI.

Publicity 141

Publicity Case Study Privacy Ethics 141

Waxing UnLyrical

MAY 13, 2011

According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy. I’ll wait for you to stop laughing at the obvious irony of Facebook criticizing another company’s user privacy policy.

Privacy 101

Privacy Facebook Google Policies 101

5W PR

JUNE 11, 2024

Sci-fi stories and media reports on biases and privacy issues have raised concerns about AI. Discriminatory algorithms can further social inequalities and privacy breaches are a growing concern. PR practitioners can ensure balanced media coverage by proactively pitching stories about AI advancements to journalists.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Cision

MAY 18, 2017

For the most part, conversations on these networks are protected by privacy filters or simply by user choices that do not allow us to actually view their social conversations. As a social media influencer, it kills me when businesses reach out to me without any prior relationship and try to pitch me. Favorite a user’s tweet.

How To 198

How To Instagram Social Media LinkedIn 198

Sword and the Script

AUGUST 6, 2024

There are too many privacy and data theft concerns. You cannot be too paranoid about data privacy and security these days. Identifying journalists you write your pitch Separately, the company unveiled a new feature that helps identify journalists to pitch as you write your pitch. How to pitch LinkedIn News.

Privacy 91

Privacy B2B Pitching Analysis 91

The Hoyt Organization

FEBRUARY 13, 2025

Develop Core Messages Craft a concise elevator pitch that answers: What problem are we solving? Patient Stories & Testimonials: Share authentic, relatable stories while ensuring privacy compliance. Personalized Pitches: Tailor your approach to each reporters interests. What evidence supports our claims?

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

ImPRessions - Crenshaw Communications

APRIL 12, 2018

The PR team should be constantly generating ideas for articles to pitch to journalists. A scandal like a privacy breach? Seeing your byline next to an article in VentureBeat or AdAge is a great feeling. It’s a sexy way to display a CEO’s unique insight and often a great way to tell a story. Seize the stage at conferences.

Leadership 149

Leadership B2B Tools Conference 149

Stephen Waddington

MAY 5, 2019

Facebook privacy, improving your media relations game, report on organic engagement, Comms School on content, and Metia recruitment drive. Facebook privacy isn’t necessarily a good thing Facebook’s big play at its F8 developer conference this year was privacy. Wedding preparations are in the final stages.

Privacy 60

Privacy SEO Pitching Facebook 60

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Intrepid PR strategists pitch an editor a trend piece on new IoT security or other products and voila, a round-up story with five or six brands appears. These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment. A round-up story that should have included your new product did not.

Company 136

Company Interviews Reputation Privacy 136

Sword and the Script

OCTOBER 25, 2022

Adherence to privacy regulations.”. Communicators have moved from being the newsletter writers and PR pitch people to truly becoming strategic advisors to our organizations.”. Breaking through the flood of e-mails [in pitching] is getting very difficult.”. Harder to pitch. Transactional not strategic. “It’s

Communications 149

Communications Crisis Internal International 149

Stephen Waddington

AUGUST 13, 2018

Log into your account and head to the settings and privacy section. This is the elevator pitch for your LinkedIn profile. . #1 Housekeeping: optimise your profile for discovery There some basics that you need to get in place to make your profile discoverable. The first job is to make sure that your account isn’t set to anonymous.

LinkedIn 115

LinkedIn How To Privacy Google 115

Bianchi Biz Blog

MAY 8, 2023

I’m particularly interested in the new and interesting ways automakers are designing and outfitting the user interface, and some of the potential issues — distraction, data privacy and additional costs for features, among others. What advice do you have for PR people that want to pitch you?

Automotive 84

Automotive Report Meeting Radio 84

Mindful Marketing

APRIL 8, 2023

With many believing that notoriously long baseball games have outlasted the attention spans of fans now conditioned for shorter bursts of entertainment, MLB made the game-changing addition of a pitch clock , which already seems to be serving its purpose of expediting play. However, sports don’t always imitate life.

Ethics 94

Ethics Pitching Privacy Technology 94

5W PR

AUGUST 1, 2024

Proactive outreach PR professionals can pitch newsworthy stories about the organization’s achievements, groundbreaking research, or innovative treatment approaches to relevant media outlets. Transparency remains essential, balanced with the need to protect patient privacy.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

Cision

OCTOBER 27, 2015

This adds a deeper relevance to contextual hashtags, presumably will make search more helpful, and of course may create some concern about privacy for some users. Also, the curators are all accessible through Reddit so there may be opportunity to pitch a Reddit story for consideration on Upvoted. Presumably much more robust.

Social Media 120

Social Media Tools Reddit LinkedIn 120