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Defense technology companies face unique challenges when building credibility with government stakeholders, military decision-makers, and industry partners. Establishing Executive Authority in Defense Technology Defense technology leaders must demonstrate both technical depth and strategic vision to build meaningful influence.
As more communications professionals are being tasked with helping draft policies for their companies and organizations, here are some points to consider. Technological advances are commonplace and there is nothing inherently improper about using a reliable artificial intelligence tool for assistance,” the judge wrote.
Specifically, it helps to understand external factors (Political, Economic, Social, Technological, Legal and Environmental) and their impact on your company. Here are some examples of political factors to monitor: Current legislature Tax policies Fiscal policy Trade restrictions Corruption. Technological factors.
As technology evolves at a faster pace than ever, knowing how to anticipate change – and how to combine technology and humans – has never been more urgent. One of the nuanced decisions a leader has to make is how do you allocate resources across different emerging technologies?
Matt Rubel : Chairman, Executive Board of MidOcean portfolio company, KidKraft, and Presidential Appointee to the House Advisory Council on Trade Policy Negotiation. Niccolo de Masi : CEO of dMY Technology, de Masi has overseen 25 mergers and acquisitions and has raised billions in equity to support public and private companies he’s led.
You must be careful to not to BS reporters about privacy policies, they can smell it a mile away. We see new reports and studies highlighting the money at risk when this frankly outdated technology disappears. How are you getting consent from consumers? How have you adjusted your partnerships to account for privacy? However, beware!
Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking a Senior Account Executive (SAE) to join our dynamic B2B technology team. Prior experience within the technology industry (adtech, martech, SaaS, security, AI, etc.) Perks include: -Flexible work-from-home policy.
Are you a college student or recent grad looking to gain experience in a top B2B technology PR agency? Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. Perks include: -Flexible work-from-home policy.
Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S. It’s always great to generate coverage within top-tier technology publications like TechCrunch or VentureBeat. Don’t fear the vertical.
These principles should shape policies, training programs, and daily operations. Technology and Ethics Digital transformation creates new ethical challenges in crisis prevention and response. Organizations must adapt ethical frameworks for these emerging technologies.
To paraphrase a friend of mine “Ethics should not just be a policy. McClennan, APR , PRSA 2016 National Board Chair has been stationed at MSLGROUP for more than 20 years, where he has led teams in a variety of industries including consumer technology and healthcare technology. It must be a reality.”. Follow Mark on Twitter.
Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. Understanding FDA Regulations in Health Tech PR The FDA maintains strict guidelines for how medical devices and health technology companies can communicate about their products and services.
Technology has changed the world, especially how we get from Point A to Point B and back. Whether a consumer is beginning to plan a trip, or ready to check into their pre-booked accommodation, they have become more reliant on technology than ever before. Wearable Technology. Open-Door Policies. Passbook Compatibility.
Curated by PR News, The Skinny details the top stories in the communication industry, covering social media, crisis management, media relations, content marketing, technology, and digital PR. PR News: The Skinny. PR Daily News Feed. The Social Media Examiner. Don’t all PR people want to Help A Reporter Out?
Marketing technology and user-generated content now form the backbone of successful PR campaigns, fundamentally changing how brands connect with their audiences. The Martech-UGC Connection: Tools That Drive Results PR teams need the right technology stack to effectively collect, manage, and distribute user-generated content.
Dark Reading is perfect for enterprise IT and network security professionals, providing the most up-to-date information about products, management strategies, architectures and security policy. InfoWorld is published for IT leaders who hope to bring their companies a competitive edge through understanding emerging technologies and advances.
It was only 12 days ago that I began my first week at Crenshaw Communications, a technology PR agency in Manhattan. I felt a little uncomfortable about the idea, even though the company has a very generous work-from-home policy. It’s safe to say that things have changed dramatically for most people in just three weeks.
As social media increasingly becomes a battleground for political and cultural conflicts, brands must carefully navigate content moderation policies, platform ethics, and potential litigation. Moreover, public perception can shift based on how these legal disputes are portrayed, complicating brand strategies.
Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?
However, challenges such as market fluctuations, tax policy and political environment can impact business growth. Mexico City offers a growing market, a robust infrastructure and a dynamic business scene ranging from technological startups to industrial conglomerates.
Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Competitive compensation, a comprehensive benefits package, 401(K), and a fantastic vacation policy. Diverse range of clients.
Impact: business impact of your communications with a direct contribution toward the organization’s goals as a result of your outputs, out-takes and outcomes, such as improved reputation, increased sales, change in policy, or improved social change. Tie communications objectives to business goals.
These should outline: Acceptable content types and themes Best practices for different social platforms Compliance requirements and disclosure policies Content creation and sharing processes Response protocols for engagement The guidelines should empower rather than restrict, giving employees confidence to share while protecting brand integrity.
” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. Like any other risk management tool, a whistleblower policy is only as good as its practice. The same is true for a whistleblower policy.
By Brendan Davis Last week, I had the opportunity to attend NVIDIAs 2025 Global Technology Conference (GTC). Walking the show floor, I was struck by how technology doesn’t just process information but enhances human creativity, turning our most innovative dreams into tangible realities.
As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.
As artificial intelligence becomes a more pivotal part of business strategy, many are worried that misuse or exploitation of the technology can have damaging or disastrous results, and new research from professional services firm KPMG reveals that many tech sector leaders think it needs to be more carefully monitored and integrated.
Data Collection Best Practices Create transparent data collection processes that clearly communicate: What data you’re collecting How you’ll use it Who has access to it How long you’ll retain it Implement strong data governance policies and regular audits to maintain data quality and security.
He covers security issues related to the White House, government policy and election security, along with breaking news. Over the four years she’s been with the publication, Lily has covered breaking news and ongoing stories about many of the issues that plague technology. Politico) Eric Geller | @ericgeller.
Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. Tech conference programming teams begin developing their themes, tracks, and agendas many months in advance, of course.
Anheuser Busch seemed to take on immigration policy, however indirectly, in another Super Bowl spot. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. Corporate CEOs rallied to aid those affected by the administration’s suddenly announced travel ban.
Education and workplace practices are critical to change according to Creative Industries Policy & Evidence Centre. We’ve brought together a team of more than 25 leading practitioners to teach core skills, creativity, planning, financial management and technology. billion and 2.2 million jobs.
Are you more interested in e-commerce and technology? Ben reports for Retail Dive, an industry go-to, covering retail policy, finance and bankruptcy and how these trends are affecting major corporations. . Aine is a retail reporter at Business Insider covering major retailers like Walmart, Target, Costco, Home Depot and Target.
When technological advancements scale new peaks every day, they likewise create valleys of vulnerability that pose unexpected threats to businesses. Jonathan Zittrain: Use Your Imagination to Develop Effective Cybersecurity Protections As technology races forward, so does the ingenuity of security threats. A former U.S.
Ranging in length from a few minutes to over one hour, the podcasts focus on topics that can help automotive and technology executives stay on top of leading industry trends and gain insight on the future of mobility, helping them keep up with this rapidly changing and competitive market. Top 10 PR Blog Posts of 2021.
The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. Consider technology tools. In 2017 McKinsey found that only 17% of companies report investing in some form internal communications technology.
In addition to performing the duties of an emergency manager, there are political and policy-making issues requiring the emergency manager’s attention. Emergency managers are engaged in a time of significant change. . Discussions within the profession indicated a need for greater clarity about the role and nature of emergency management” (p.
Most are blogging about popular culture with films (43%) the favourite topic, followed by music and science/technology (40% each). According to GWI that’s 545 million people across the 32 countries that GWI researched. Rather than relying on the PR and communications team to produce content you can enable real experts to write it.
With rapidly evolving technology and new mediums of communication, we’re getting to a place where an insane amount of time is being spent on the packaging and overall delivery of what we’re saying, but the actual message is getting lost in translation. Nick Westergaard (@NickWestergaard) March 11, 2017.
It was only 12 days ago that I began my first week at Crenshaw Communications, a technology PR agency in Manhattan. I felt a little uncomfortable about the idea, even though the company has a very generous work-from-home policy. It’s safe to say that things have changed dramatically for most people in just three weeks.
Now that everyone is getting used to Zoom, Skype, Microsoft Meetings and other technologies, the ability to deliver engaging, interactive internal and external events and presentations will be elevated. Virtual virtuosos are the next wave. Mastering virtual meetings have become must-have skills. Global is good again. With a new U.S.
New technology, new commitments. Regarding public policy, the notion that CEOs would take or have to take stands on issues such as LGBTQ rights, climate change and racial and gender diversity would have been unthinkable 55 years ago.
One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.
Some of these will be different for every company—depending on factors like your scale, organizational structure, the technology you leverage, and your geographic location. For example, a certain technology is your main competitive advantage, your organization may be more prone to a technological crisis.
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