Bianchi Biz Blog

DECEMBER 5, 2024

Although print newspaper readership has declined, publishers’ online assets continue to grow strongly, with consumers accessing news media sites via mobile and social media. Business Plus – Monthly print and online business news outlet. The most popular social media channels in Ireland YouTube : 4.02

Radio 83

Radio Sports Marketing Local 83

Prowly

FEBRUARY 18, 2025

Instead of focusing on just one channel, these brands cast a wide net, hoping to get noticed on TV, in print, through influencer campaigns, and more. Source For example, Coke's "Share a Bottle" campaign was promoted on socials, on TV, in print, and on other channels, and the message remained unchanged: connection and sharing. #6

Examples 104

Examples How To Product Launch Print 104

PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. When we published the first “Public Relations Handbook” in 1967, the notion of social media, influencers, YouTube, Instagram, Snapchat, podcasts and search-engine marketing did not exist.

Handbook 192

Handbook Publicity Newspapers Television 192

Prowly

FEBRUARY 28, 2025

For social media monitoring, Prowly lets you track mentions on X (Twitter), Facebook, Instagram, TikTok, and YouTube. Be sure to check mentions in print magazines, radio programs, and television. With Prowly's print monitoring, no story stays hiddeneven behind paywalls! 3 Filter mentions. 4 Select keywords.

SEO 104

SEO Print Social Media Tools 104

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

Meltwater tracks from 275,000 online news sources and has partnerships for print and broadcast monitoring. Furthermore, it can track social media coverage as well, including Twitter, Facebook, Instagram, YouTube and over 300 million blogs.

Tools 232

Tools Radio Trends Pitching 232

ImPRessions - Crenshaw Communications

MAY 8, 2017

For example, a hot topic of late in the ad/tech world is the ire of major advertisers placed next to hate speech on YouTube and other sites. MediaRadar, which tracks advertising across the web, unearthed data showing that YouTube had lost 5% of its advertisers in the wake of the discovery.

Media 199

Media Interviews YouTube Advertising 199

Buzzstream

FEBRUARY 17, 2025

Offline – Radio, TV, Print Why? In this case Im mainly talking about offline mentions in radio, TV, and even print magazines. Radio, TV, and print mentions can all bring customers to a site. Although they may feel dated, many markets still rely heavily on radio and print. What Does It Impact? How to Track Impact?

Digital PR 112

Digital PR Report Google Radio 112

Waxing UnLyrical

SEPTEMBER 30, 2010

So here are six more YouTubers that I follow now and again: Natalie ( communitychannel ) Who? Fun Fact Christine vlogged about Kodak’s Print & Prosper calculator, which helps consumers compare printing costs between Kodak printers and their average competitor. Also, have you heard of YouTube Live?

YouTube 59

YouTube Video Measurement Print 59

Cision

JUNE 12, 2017

Radio supplanted print, television eroded radio, and the Internet has changed the foundation of how we consume all forms of media. In 2017, influencers with YouTube channels can generate 1 million views in a month. This cost versus audience, game theory is the foundation of advertising, which has persisted for more than a century.

Advertising 190

Advertising Advertising Radio Television 190

Deirdre Breakenridge

FEBRUARY 2, 2015

It’s that thing you stand on to be heard, which in the digital realm could be a blog, Facebook Page, YouTube channel, or some other group. In the pre-Internet era, audiences were restricted to a few sources of content — TV, radio, and print — and only a select group of people who were chosen to be heard.

YouTube 150

YouTube Groups LinkedIn Social Media 150

Communications Conversations

OCTOBER 29, 2014

Those that poo-poo print newspapers claim they can get their news elsewhere on the web. Now, I know the print newspaper has its downsides. So, if we believe the naysayers, if I read the print newspaper I will: Miss out on “breaking news” By the time the hard copy Star Tribune hits my stoop each morning at 5 a.m.,

Newspapers 152

Newspapers Print Local Instagram 152

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Disney dropped its alignment with YouTube sensation PewDiePie over content deemed to be pro-Nazi. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Cision

NOVEMBER 24, 2015

Forty-five percent of executives think it’s okay to share other brands’ information as either digital or print paid content. Facebook recently reported that it receives more than 4 billion video views each day , more than YouTube. But copyright violations can have disastrous consequences.

Examples 120

Examples Viral YouTube Infographics 120

Sword and the Script

OCTOBER 5, 2021

As for social listening, the product helps customers monitor Twitter, Facebook, Instagram, YouTube, and TikTok. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package. It also allows for pitching through the platform, which checks off distribution. PR tech mentions.

Software 181

Software Tools Print Technology 181

Cision

MARCH 24, 2017

I led the PR team that worked on the arrival of the Space Shuttle Enterprise to the Intrepid Sea, Air & Space Museum in New York — a huge story, on its own — and the final campaign clip report was spread over several successive PDFs and a single printed report used nearly 10 reams of paper packed into enormous binders.

Enterprise 227

Enterprise Agency Radio Fashion 227

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

YouTube has over a billion users, almost one-third of total internet users. 45% of people watch more than an hour of Facebook or YouTube videos a week. More than 500 million hours of videos are watched on YouTube each day. More video content is uploaded in 30 days than the major U.S. Data continues to drive coverage.

YouTube 136

YouTube Video Training Survey 136

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. Today’s PR pros are tweeting, posting to Facebook and LinkedIn, uploading video to YouTube and slides to Slideshare before an event has even ended. Plan a traditional and digital media outreach.

Pitching 185

Pitching Survey Video Examples 185

Stephen Waddington

SEPTEMBER 4, 2018

Offline examples include posters, leaflet and printed brochures. Much of the owned content created by organisations on YouTube is focused on how-to Websites – the primary means by which an organisation communicates with its publics. Digital examples of owned media include email, blogs, graphics, videos and websites.

How To 113

How To Media Print Infographics 113

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

There are countless opportunities in print, digital and broadcast available with a little research, packaging and know-how. Obviously, the best PR teams began pitching long-lead print outlets back in July, but those publications actually occupy a relatively small and super-select number of opportunities.

Pitching 136

Pitching Print Survey Local 136

Prakkypedia

AUGUST 11, 2014

And some people make jokes about good old fashioned-printed letters (I’m looking at you, digi folk). Print letters are becoming rare as we share more information via email and social media instead, and we are presented with more and more options to pay bills online and conduct all of our banking over the ‘net.

Privacy 108

Privacy Banking Print Fashion 108

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. This story circulated within similar outlets (and on YouTube) but wasn’t covered in any reputable outlets.

Communications 190

Communications Journalism Advertising Advertising 190

PR for Anyone

AUGUST 20, 2020

I also invite you to subscribe to my YouTube Channel where I cover all things related to how to get publicity. The videos are short, easily digestible and give you lots of tips to be on TV and/or in print or radio/podcasts. Watch the video above and/or read the transcript below.

Television 130

Television Radio Pitching Print 130

Bianchi Biz Blog

JUNE 27, 2024

However, despite growing digital literacy, print media has bounced back after Covid-19, especially in Tier 2 and 3 cities. Additionally, the extensive digital reach of India’s population is an asset in amplifying PR efforts, leveraging social media and online platforms as crucial tools, especially when engaging with India’s tech-savvy youth.

Meeting 90

Meeting Print Marketing Local 90

Cision

JUNE 29, 2015

Forty-one percent of people polled access news via Facebook each week, more than twice the usage of its nearest competitor—YouTube. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013.

Comparison 120

Comparison Television Print Social Media 120

PR for Anyone

JANUARY 20, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. But before I do that, I want to make sure you subscribe to the YouTube Channel and ring the bell so you get all of these great videos every time we put them out. You got the YES!

Interviews 130

Interviews How To Media Television 130

Prowly

FEBRUARY 13, 2025

You can also follow both broadcast and print media to ensure that your brand's reputation is protected from all potential threats. #2 With Prowly you can collect queries from various platforms and keep your finger on the pulse with the buzz about your brands. How to do it?

Software 104

Software Reputation Examples How To 104

Wadds Inc.

SEPTEMBER 14, 2024

We knew the shift from traditional print and television news sources to digital was well underway, but digital has become the dominant source of news consumption for the first time. There is a clear gap in trust: social media is seen as less reliable than traditional outlets, notably television or print.

Media Relations 84

Media Relations Television Mobile Media 84

Cision

NOVEMBER 21, 2017

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks. How to do that?

How To 149

How To Social Media B2C Television 149

Bianchi Biz Blog

FEBRUARY 1, 2024

Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. The media landscape in Japan is characterized by a rich diversity of specialized outlets, both in print and online formats. million in print and 3 million online subscribers.

Marketing 107

Marketing Newspapers Print Corporate 107

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

7 percent who rated print media as important and 54. While social media giants like Facebook, Instagram, YouTube and Twitter are popular in some APAC countries, native platforms continue to dominate. 6 percent who said television would rank highly in 2020. WeChat in China, LINE in Japan and WhatsApp in India are key native platforms.

Mobile 156

Mobile Local Technology Television 156

Cision

APRIL 4, 2017

You can quickly read their Twitter stream, join their Facebook page, check out their content on LinkedIn, YouTube, Google+, Pinterest, SoundCloud and many more. In our latest release, we’ve added thousands of new social profiles to our media database to help you connect with influencers. Take advantage of editorial opportunities.

Communications 120

Communications Pinterest Print YouTube 120

Cision

MAY 4, 2015

Monitor conversations across Twitter, Facebook, Instagram, LinkedIn, YouTube, Glassdoor, Yelp and more. Monitor online and offline sources, including access to 20,000 premium print news sources from LexisNexis, and streaming broadcast coverage from all 210 U.S. Social Media Listening. Social Media Analytics.

Social Media 120

Social Media Analytics Enterprise Content Marketing 120

PR for Anyone

MAY 26, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview.

Television 130

Television Print Interviews YouTube 130

Prowly

FEBRUARY 3, 2025

Keep the tone consistent across your social media, ad copy, website, print media content, and wherever else you're present. GoPro is an excellent example of a brand that uses content made by their customers with GoPro on their YouTube, Instagram, TikTok, and other channels.

Branding 104

Branding Brand How To Measurement 104

Polaris

JANUARY 17, 2015

The Mexican fast food chain hatched the idea last May with a series of original essays printed on its cups and bags. He recalls the conversation in a YouTube video, “You have all of these surfaces in your restaurants, like the cups and the bags. An original illustration by a different artist accompanies each essay.

Content Marketing 100

Content Marketing Marketing Film YouTube 100

Rock the Status Quo

MARCH 30, 2015

The same way YouTube videos are uploaded then embedded or shared, this me-too gesture of Facebook expects users to upload a video to Facebook, which will then host the original video, then share it on other platforms. Why do that on a platform that has laughable reach when I can already upload to YouTube with zero reach restrictions ?

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Sword and the Script

NOVEMBER 11, 2014

Just imagine how popular your kid would be, joked one father showing me the item in a print catalog as our kids jumped on a trampoline, if you established a “ The Fortress ” in your backyard. Those brave enough to jump from an aircraft will upload their video to YouTube and make the photos their social media profile shots.

Marketing 119

Marketing System Viral Insurance 119