PR for Anyone

MARCH 24, 2020

Instead, when I heard camouflage was a new fashion trend for women, I took the camo Sock-It that was originally designed for men and coupled it with a hot pink Strap-It and created a “new” combination that appeared to be a new product launch. Also, think about on television when they say, “Coming up next…” That is a hook.

Publicity 331

Publicity Television Local Pitching 331

5W PR

AUGUST 31, 2020

Nonetheless, many PR pros don’t use GIFs since they consider them as a humor tool characterized by brief clips from popular television shows. To illustrate, after planning for a product launch and creating appropriate content, PR marketers can develop GIFs that capture the product launch and the importance of the new product.

Product Launch 166

Product Launch Strategy Television Storytelling 166

Polaris

DECEMBER 10, 2014

You can’t forward a clip of a recent television interview. You can send company news to keep them in the loop and information on upcoming product launches and promotions to drive sales. You can’t blast out a link to your latest ebook. You can’t email an invitation to a local speaking gig.

Blogging 183

Blogging Comparison eBook Case Study 183

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Customer support is available 24/7/365. . www.criticalmention.com.

Media 108

Media Radio Television Engineering 108

5W PR

JULY 16, 2024

Short-term impact Influencer campaigns often center on single product launches or events. By securing media coverage for influencer campaigns, PR professionals reach a wider audience through traditional media outlets like news publications and television appearances.

Publicity 78

Publicity Product Launch Advertising Advertising 78

Bianchi Biz Blog

SEPTEMBER 7, 2021

Back then, they were underdog choices for the job, known mostly for their quirky comedic work in television, and the big question was if they had the chops to pull off a monstrous blockbuster. How will a move or product launch specifically help a business, and how will any benefits trickle down to the customer/user?

Meeting 91

Meeting Transportation Media Journalism 91

Presspage

AUGUST 24, 2018

Important and recent press releases New product launches, earnings reports, awards, and executive hire announcements are excellent company news items that should be included in the media kit. In addition to videos, add product photos and even office photography (i.e., office building, reception area, employees working, etc.).

Media 68

Media Leadership Product Launch Television 68