This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
With more than two decades of experience in public relations and military publicaffairs, Dr. Sweetser offers advice to those on the cusp of transitioning from military publicaffairs to the civilian sector. • In the civilian world, you’re competing with professionals who went to school for public relations.
A recent research study published in the Journal of Media Ethics sheds light on the significant role that accreditation and certification play in enhancing professionals’ confidence and frequency of engaging in ethics counseling. The study The study, conducted in the fall of 2022 by Dr. Marlene S.
The post Royal Mail’s innovative digital publicaffairs response to attack by Jeremy Corbyn appeared first on STUART BRUCE. Royal Mail’s innovative response even got international attention as this story in the Washington Examiner shows “ The Royal Mail just trolled Britain’s socialist leader.
This blog is based on an original article in the Public Relations Journal , a peer-reviewed academic publication presented by the Institute for Public Relations and PRSA. Do you think publicaffairs officers provided technical support? Photographs. Kaye Sweetser, Ph.D.,
Thomson is one of the UKs foremost publicaffairs leaders. His back catalogue includes several books on publicaffairs and reputation management. Through in-depth first-person interviews and case studies, Thomsons book explores the commitment and clear positions one would expect from activism on individual topics.
A lot has changed in that time, especially in how companies, associations and organizations approach publicaffairs and government affairs. Our history is grounded in publicaffairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.
Our efforts include professional development webinars, group membership discounts, supporting the APR+M and sharing Silver Anvil Case studies with military officers at the Defense Information School. Navy broadcast journalist, retired VA PublicAffairs Officer, and owner of Paula Pedene and Associates.
The Accreditation in Public Relations (APR) is one of the highest distinctions a PR professional can earn today. My path to becoming an APR started when I was a senior studyingpublic relations at Florida State University. If your university doesn’t currently offer the program, you can still participate. DrewPiers.
Six months into PhD research studies I know more and more about less and less. I’ve been publishing my research diary as I progress in my studies as a PhD research student. Academic study strips back a subject to its foundation and rebuilds it around a hypothesis to create new knowledge that is tested by peers.
This is the key insight from the CCO Turnover Study 2025: Europe Edition , published by the Corporate Affairs Search Alliance (CASA), an international network of corporate affairs search firms. It found that 37 companies (17% of those studied) made changes to their most senior communications role over the past year.
According to a research study conducted by the Media Insight Project, started by the American Press Institute and the Associated Press-NORC Center for PublicAffairs Research, up to 65 percent of Hispanics own smartphones and of this 65 percent, 78 percent access news through their mobile phones.
The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The study by the Institute for Public Relations and PR NEWS published in August 2021 explores more than 300 US organisations, including international organisations.
Corbyn, the leader of the UK’s opposition party who has… Continue Reading → The post Royal Mail’s innovative digital publicaffairs response to attack by Jeremy Corbyn appeared first on STUART BRUCE.
I love to learn, and while I didn’t see a reason to return to school, I knew the prestige and expertise that came with Accreditation in Public Relations. After making the mistake of paying for the exam prior to studying, the clock was ticking. Both the study guide and textbooks solidified what I already knew. Darcel Walker, M.A.,
According to a study by Golin , Black Americans are 75 percent more likely to live near commercial facilities that produce noise, odor, traffic or emissions that directly affect their communities.
Sector specialists, early on in their career, volunteer to take on additional training and use tools on behalf of their teams – so they can work out specifically how a tool supports their area of consultancy be it publicaffairs, pharmaceutical, financial services or so on.
The finding was consistent across every region in the study, including North America, Europe, Asia Pacific and Latin America. The consumer social media market is saturated with agencies, advisers and social media ‘gurus’, but the corporate and publicaffairs space still has lots of opportunity.
I was a new mom, juggling full-time teaching and a part-time career in the Air Force Reserve as a publicaffairs officer. I attended the local Chapter’s jump-start session and a couple of local workshops, but then put my APR studies on hold for a year.
Gallo, head of communications and publicaffairs, Latin America, at the Zurich Insurance Group. Remain relevant. “We We face, as individuals and as consumers, an era where people no longer believe in top-down messages,” said Santiago V. A brand’s communications should remain “simple, short and concrete,” he said.
College and academics, including me, push to increase enrollments in courses, believing in study, research, and degree programs to educate the next generation of emergency managers. I have seen many government relations and publicaffairs manager positions that have caught my eye quite a bit in the private sector.
Today, women continue to shape the media landscape, covering critical issues, championing diverse voices, and influencing public perception and policy. In public relations, women comprise the majority of the workforce, with studies indicating that nearly 70% of PR professionals are female.
A 1993 study he presented to the Defense Information School on ethics in military publicaffairs is also credited for putting professional ethics standards on the decision-making table in that segment of the PR profession.
With 14 years of experience in public information, the former journalist and mother of three boys sent in her application last August. Lester spent months studying for the exam, participating in the online prep course and listening to the audiobook “Fundamentals of Public Relations.”. Her goal was to take the test in June 2020.
This blog is based on the original study in the Public Relations Journal. In my work as a military publicaffairs officer, more than once someone else in uniform said something to the effect of I know how to … Continue reading The Professional Angle: Are Organizational Communicators up to the Task?
That gave me six weeks to study, and I poured through the study materials. I would not have been able to attain my APR without the incredible support of my PRSA mentors, the PRSA staff and my leadership in the publicaffairs department at State Farm. In the end, I passed the examination and received my Accreditation!
PublicAffairs is one sector of PR that has very different goals, but they are goals nonetheless and can be measured. You might not be working to change hearts and minds in the public, but you should be interested in the hearts and minds of the legislators – both local and national – who can affect your organization.
How is a submarine thriller a study in PR? In the sprawling opening scene, the Senator from Nevada accepts a large cash donation to a public university from Corleone at his son’s confirmation party. This solid publicaffairs maneuver would position the family as philanthropists and a socially responsible business.
In this interview, Nick discusses why you should never assume you have all the answers, how bringing in an outside perspective can reveal new insights on a topic and how social media has transformed political and publicaffairs research. That dynamic led us to release our Third Annual Business and Politics study earlier this year.
The Institute of Directors (IoD) and the Chartered Institute of Public Relations (CIPR) have published a guide to public relations for company directors to support planning, decision making, and crisis preparedness. Those that do are likely to have a person with responsibility at board level.
In 2010, PRSA commissioned a study conducted by MWW and Kelton to explore the gap for strategic communications training in MBA programs. For example, case studies and practical experience such as news release writing and connecting with senior executives are opportunities highly valued by MBA students.
As with civilian PR, social media has assumed a dominant role in military publicaffairs. Just like their civilian counterparts, military publicaffairs practitioners must create social media content and manage social media platforms, some as their first assignments.
While the public relies on local and national news organizations for election information, they worry that the news contains misinformation and amplifies division, according to a study from the American Press Institute and The Associated Press-NORC Center for PublicAffairs Research.
A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19.
Also on the up by six points is publicaffairs and lobbying. Despite the much talked about increasing importance of paid media as an important public relations channel it still sits at the bottom of the table with just 14% of PR practitioners saying they spend most or some of their time on advertising.
Six months into PhD research studies I know more and more about less and less. I’ve been publishing my research diary as I progress in my studies as a PhD research student. Academic study strips back a subject to its foundation and rebuilds it around a hypothesis to create new knowledge that is tested by peers.
That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, publicaffairs, marketing communications and related roles – across more than a dozen different industries. Some 72% of professionals believe the political landscape has made their jobs harder.
When I first learned about Accreditation in Public Relations (APR), the requirements involved seemed like a mountain of work that I did not have the energy to attempt. After a few years of working with military publicaffairs, I was selected to spend a year as a fellow with the Army publicaffairs Training with Industry program (TWI).
A publicaffairs officer for the Army did not heed this advice and took a tone-deaf approach in posting about COVID-19, using emojis when referencing death and a racial slur that joked about eating bats (in reference to a disproven theory for how the virus started).
Theresa May sought out carefully stage managed opportunities with private audiences, whereas Jeremy Corbyn appeared at huge public meetings. If you work or studypublic relations or publicaffairs seeks out opportunities to engage with your public. Everyone should doorstop at some point in their career.
Communications leaders participated proactively in management meetings and daily executive standups and addressed a wide range of issues, from public health emergencies to mental health and public relations challenges. My doctoral study at Leeds Business School is focused on whether this elevated role can be sustained and consolidated.
A perfect time then for the latest book from publicaffairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. Leaders have to reckon with massive global disruptors, whether it’s COVID-19 or climate change, whilst managing ongoing operational activities. Reputation in Business by Stuart Thomson.
Students typically understand there is a difference between publicaffairs and PAO officers and those engaged in psyops. Hiring bias – When it comes to evaluating resumes, there is a well-known and studied bias against women and people of color for some jobs based on their names.
After a 27 year Navy career, with 21 of those years as a navy publicaffairs officer, I was very secure in my abilities as a practicing PA professional. Like everyone else, I had built my box in a fashion to make me successful in the segment of public relations (publicaffairs) I had become accustomed to.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content